Ikon Pass

News Roundup: Contingency Plan

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Bear Den Partners LLCDownload

News Roundup: Pass Edition

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News Roundup: Ikon Addition

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News Roundup: Eclipse Weekend

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News Roundup: D’oh!

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News Roundup: Baldy

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News Roundup: Ten Figures

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News Roundup: 2S

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News Roundup: Holiday Weekend

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Alterra Buys Snow Valley, California

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Alterra Mountain Company today announced the purchase of its 15th ski area, Snow Valley Mountain Resort in Southern California. Snow Valley operations will fold into nearby Big Bear Mountain Resort, which includes Bear Mountain and Snow Summit. Snow Valley currently operates nine chairlifts including a detachable six pack and eight Yan fixed grips.

Exciting news! Snow Valley is now part of Big Bear Mountain Resort, creating Southern California’s premiere multi-mountain resort experience. Operations will continue as usual for the remainder of the 2022-2023 winter season. Stay tuned for more details as they become available.pic.twitter.com/813wUuPCXv

— Snow Valley, CA (@snow_valley_ca)January 20, 2023

“The acquisition of Snow Valley Mountain Resort is a continuation of our ongoing mission to build a premier portfolio of great mountains in robust markets,” said Jared Smith, President and CEO of Alterra Mountain Company. “As we do with all our destinations, we are excited to invest essential capital to enhance the on-site employee and guest experience to further strengthen our offerings to skiers and riders in Southern California.”

The purchase has already closed and Ikon Pass holders can access Snow Valley beginning Monday, February 20th. Snow Valley’s current Indy Pass participation will likely end after this season.