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For advertising teams

Use data to maximize paid media revenue and ROAS

Orchestrate and activate identity-enhanced campaigns at lightning speed, all backed by closed-loop measurement to ensure every dollar is allocated wisely.

A group of four people appearing to work collaboratively together in a coffee shop setting. One is working on a laptop, one is working on a tablet, and the last two are having a conversation with each other.

52%

ROAS

Lucid logo.

33%

Click-through rates

Bol.com logo.

The world’s most innovative companies choose Hightouch

Spotify.
Warner Music Group.
PetSmart.
Ramp.
Grammarly.
Anaconda.
Dominos.
Autotrader.
Spotify.
Aritzia.
Dominos.
Nando's.
Warner Music Group.
PetSmart.
WHOOP.
Chime.
Iterable.
Docusign.
Headway.
Viking Line.
Ramp.
Grammarly.
DraftKings.
Autotrader.
Read case studies

Activate audiences, experiments, and conversion events in minutes

Suppress active customers, run win-back and upsell campaigns, and enable advanced bidding strategies.

An illustration demonstrating the process of defining an audience filter named "USA Active Customers" in the Hightouch application. The filter specifies that the property "VIP_CUSTOMER" must equal true, and the user must have performed a "Product viewed" action at least once in the past 7 days.

Get audiences directly from your data source to every major walled garden, DSP, CTV platform, and clean room in minutes. Build your audience, select your destination, and go.
An illustration demonstrating the process of defining an audience filter named "USA Active Customers" in the Hightouch application. The filter specifies that the property "VIP_CUSTOMER" must equal true, and the user must have performed a "Product viewed" action at least once in the past 7 days.

Engage more customers across more screens with a cookieless identity graph that maximizes audience reach, enhances conversion quality, and improves campaign performance.
An illustration demonstrating the Match Booster feature in Hightouch. With the "Enable match booster" setting turned on, it shows that the "Email", "Phone", "Mobile Ad ID", and "IP Address" identifiers are all being enriched using the cookieless identity graph.

Set up, execute, and measure A/B tests, multivariate tests, and hold-out groups with the accuracy of an analytics team — all on your own.
An illustration showing a sample experiment with three split groups. One group is a "Holdout group", one group will be receiving "Treatment 1", and the last group will be receiving "Treatment 2".

Easily deployConversion API (CAPI) events without engineering. Unlock value-based optimization and smart bidding with calculated conversion values.
An illustration demonstrating the use of Hightouch Copilot. A question that starts with "How much revenue have I earned from my campaigns..." is shown above a line graph with five lines that represent revenue earned per campaign type. A single point is highlighted on one of the lines, with a popover noting this is the "Email Campaign" that has earned "3617" in revenue.
Grammarly logo.

“We’ve increased our audiences by 3x, and we don’t have to deal with any more CSVs — Hightouch handles everything automatically, and the data just shows up in our ad platforms.”

Alexandra Chang,Display Marketing Manager at Grammarly

Read customer story

Connect to any media platform

Send any data to any platform you run ads in.

Meta Custom Audiences
Viant
Contentstack
Awin
Google Retail
Criteo
LG Ad Solutions
Pinterest Ads
Roku Advertising Direct
Microsoft Ads (Bing Ads)
Samsung Ads
Rokt
PAR Retail Stuzo Open Commerce
Xandr
Google Ad Manager 360
iSpot.tv
Zoomd
NCR Advanced Marketing Solution

Solve real problems, fast

Reduce wasted spend with better suppression

Build custom suppression audiences and actively sync them into advertising platforms to optimize performance.

Learn more

Increase ROAS with better conversion signals

Send Conversion API events with rich customer data and conversion values so that the ad platforms can optimize targeting.

Learn more

Expand LTV with win-back, cross-sell, and upsell

Maximize your customer lifetime value by winning back churned customers, cross-selling new products, and upselling your existing customers.

Learn more

Scale successful campaigns with lookalike audiences

Drive more revenue from your existing campaigns by seeding quality lookalike audiences based on your existing high value customers.

Learn more

Bigger audiences.
Better conversions.
Stronger performance.

Reach and convert high-value customers across your advertising ecosystem with an high quality identity solution that you can activate in a few clicks.

An abstract illustration that shows a bright green toggle for "Enable Match Booster" turned on, with a description below reading "Increase the match rate with boosted data from Hightouch's data partners.

Improve audience sizes by enhancing your data with our identity graph. Convert more with higher reach and waste less with better suppression.
An abstract illustration that shows a bright green toggle for "Enable Match Booster" turned on, with a description below reading "Increase the match rate with boosted data from Hightouch's data partners.

Conversion signals are the real-time fuel for the ad platforms’ AI systems. Better signals improve budget allocation, bids, and targeting resulting in higher ROAS.
An abstract illustration showing a generic e-commerce platform with the "Buy" option selected for a pair of shoes. It then shows the Hightouch logo as a center point that is connecting the e-commerce page to the logos of Meta, Google Ads, and TikTok.

Connect anonymous visits to known profiles, match business and personal identities, and expand your reach into entire households.
An abstract illustration showing a "Household ID" that is connected to two separate users and one smart TV.
Velir logo.
Velir logo.

“It’s like pushing the easy button for improving ad performance.”

Adam Ribaudo

VP of Data Activation at Velir

Secure by design

ISO 27001 Certification.

Never store third-party data in your warehouse

You never have to store regulated third-party data in your infrastructure, and Hightouch never has to store your first-party data on our premises.

Easily honor opt-outs and data sharing preferences

With a few filters and field mappings, you can honor data sharing and privacy preferences from your source of truth in the warehouse, ensuring full and accurate compliance.

Comply with data residency laws

Maintain compliance with GDPR and other data residency regulations by ensuringdata storage, processing, and logging are donein the appropriate region.

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