Intelligence

Self-serve answers to your marketing questions

Explore customer data, launch marketing experiments, and analyze cross-channel performance, right where you activate campaigns.

What do you want to see?

The world’s most innovative companies choose Hightouch

Read case studies

Intelligence surfaced in your workflow

Marketing insights you need, right where you need them

Drop off

68%drop off

200unique customers

Sync audience

Facebook

Google Ads

TikTok

Explore customer data to find new opportunities. Put insights to work by creating and syncing audiences to your tools.

Drop off

68%drop off

200unique customers

Sync audience

Facebook

Google Ads

TikTok

Compare and analyze performance across all of your downstream channels. Explore data across your business, including spend, engagement, and conversions.

Hightouch UI interface showing a table with three columns titled Campaign / Ad Set, Spend, and ROAS. The table has three rows representing three campaigns, all indicating increases in spend and ROAS.

Measure results across audience cohorts, no matter what channels you test or where your customers convert.

Hightouch UI interface showing a table with three columns titled Metric, Holdout group, and Treatment 1. The table has three rows, titled Revenue per user, Number of orders per user, and Average order value per user. The table shows significant increase for each row under Treatment 1.

“This might be one of the greatest inventions for technical marketers since the advent of legacy CDPs back in 2015.”

Austin Hay

Head of Marketing Technology at Ramp

Read customer story

Intelligence capabilities

Analyze and act on data spanning the entire customer experience

Performance

Measure trends over time

Define and track all metrics across any audience, campaign, or A/B test to understand how your marketing activities are driving growth for your business.

Holdout group

2,800

Baseline

Treatment

3,300

+18%

Breakdowns

Slice data by any attribute

Drill down into events, audiences, and metrics by any attribute to uncover new learnings from your full data.

Medium

Source

2,094

Paid

Facebook

698

TikTok

Snap

Google

Organic

Social

Affiliate

YouTube

TikTok

Funnels

Analyze customer journeys

Build custom funnels to discover unique patterns in your customer journeys to understand cross-channel behavior and find new growth opportunities.

Power more effective marketing with a Composable CDP

We're the only CDP with investment from bothDatabricks andSnowflake.

Flow between the the data warehouse, Hightouch as a Composable CDP, and user's integration ecosystem.

Hightouch is built around your data warehouse. It brings a full set of CDP capabilities to your existing data investment without requiring any change to your tech stack, copying of data, or introducing security risks.

Traditional CDPs are limited to user and event data. With Hightouch, you can leverage all of your data, from any source, with infinite look back and the flexibility to create complex relationships and activate in real-time.

Hightouch doesn’t store your data and offers advanced governance features, version control, support for multi-region cloud deployments, and more.

Secure, self-service access to marketing data keeps data engineering and data science work as the priority - not servicing endless tickets and A/B test readouts.

We don’t store your data

Hightouch is more secure because no duplicate storage is required. Instead, we simply read from your data warehouse, where your data stays safe and sound.

Connect to 250+ tools

Send any data to any tool. Skip building and maintaining pipelines, uploading CSVs, and having data silos across marketing, sales, customer success, finance, and analytics.

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