Junk Energy Drink
Junk is an energy drink and soft drink manufacturer appearing inGrand Theft Auto V andGrand Theft Auto Online.
Description[]
Junk Energy sells caffeinated energy and sports drinks, marketing to an audience of extreme athletes and "adrenaline junkies" in the under-25 demographic. They make the claim that their drinks are a "healthy alternative to soda" and 100% safe for children, pregnant teenagers, and people with heart conditions, however, this is later stated to not be true. Junk also claims to not condone consuming it with alcohol, but the language used on their website to describe the feeling implies the opposite.
Junk is one of the sponsors for theNorth Point Trim Track inPaleto Bay, as well as theFame or Shame TV show. Going to their in-gamewebpagewww.junkenergydrink.com will lead the player to a link that shows all thestunt jumps overSan Andreas.
In theArena War update forGrand Theft Auto Online, one of theArena War sponsor ads shown includes Junk, "The Half Time Quick Fix", and that the energy drink is available at the concession stands of theMaze Bank Arena. Later on inThe Contract update, Junk Energy received a heavy rebrand, dropping the syringe logo in favor of the spoon logo, as opposed to previously using both interchangeably. The Contract update also introduced consumable Junk Energy drinks for theGTA Online Protagonist, taken from Junk-branded vending machines available in the player'sAgency andSalvage Yard.
TheSan Andreas Mercenaries update later introducedJunk Energy Time Trials, a sponsoredelectric bike time trial race. In theBottom Dollar Bounties update, Junk Energy replacedDom Beasley as the sponsor forParachuting jobs, as his death in Story Mode became relevant in this update's content.
Influence[]
Junk Energy Drink seems to be a parody ofMonster Energy orRed Bull. The company's sponsorship of athletic endurance competitions and advertising of stunt elements is reminiscent of Red Bull's vastendorsement deals in various sports, especially racing, cycling, and association football. Junk'sGrand Theft Auto Online rebrand has much closer influence toMonster Energy andMountain Dew in its logo and can design. The logo's "The Quick Fix" tagline usesBank Gothic which is the same Monster Energy uses on its logo for its tagline, the text also has a light grey outline just like the Monster logo.
The term "junk" carries multiple entendres; at face value it can be seen as a reference to the unhealthy nature of energy drinks. "Junk" is also a slang term forheroin, evidenced by the spoon/syringe incorporated into the "U", as well as the slogan "the quick fix." It could also be a take on the term "adrenaline junkie," or a compulsively energetic and adventurous person. Junk could also be a reference to the slang for penis. This is further supported by the syringe, which looks like someone masturbating.
Products[]
| Image | Name | Type | Primary Real World Equivalent(s) |
|---|---|---|---|
 | Junk Energy Drink | Generic Energy Drink | Monster Energy Red Bull |
 | Junk Sugar Free Energy Drink | Zero sugar variant | Monster Energy Ultra Red Bull Sugarfree |
 | Junk: Time To Chill Stimulating Soft Drink | Soft drink | |
| Junk: Party! | Soft drink | Surge | |
 | Junk Energy Drink (Unknown blue flavour) | Energy drink flavour variant | Monster Energy Ultra Blue Red Bull The Blue Edition |
 | Junk Energy Drink (Unknown green flavour) | Energy drink flavour variant | Red Bull The Green Edition |
 | Junk Energy Drink (Unknown purple flavour) | Energy drink flavour variant | Monster Energy Ultra Violet Red Bull The Purple Edition |
Post-Rebrand Products[]
With the Junk Energy rebrand inThe Contract update, the brand seemingly replaced their lineup with new flavors, judging from the colored logos. The only named flavor is Kiwi Crave.
| Image | Name | Type | Primary Real World Equivalent(s) |
|---|---|---|---|
 | Junk Energy Drink Original | Generic Energy Drink (likely Guarana taste) | Monster Energy |
 | Red Junk Energy Drink | Energy Drink flavor variant | |
 | Orange Junk Energy Drink | Energy Drink flavor variant | |
 | Purple Junk Energy Drink | Energy Drink flavor variant | |
 | Junk: Kiwi Crave | Kiwi flavored Junk |
Website[]
Junk! The official beverage of living on the edge and extreme sports. We sponsor more athletes that end up paralyzed or dead than any other energy drink.
We have rooms full of advertising wonks whose only job is to come up with these slogans, because we are passionate about the under-25 demographic and their reckless lifestyle. You're the social media generation. You don't work hard but you play hard. You care about self expression but have no idea what it means.
Teens! Learn More About Your Junk[]
This part of the website describes all of the ingredients and benefits of the drink.
You need energy. Your body is weak and you run out of energy from insecurity, spastic masturbation, anxiety and self loathing. You need Junk! Your friends and parents don't understand you. We've spent billions of dollars making sure that we do.
Adrenaline Junkies Map[]
This website is the only place in-game that provides a map of all of thestunt jump,under the bridge, andbase jump locations (though base jump locations are visible on the in-game map). The Adrenaline Junkies map does not update as the player progress through completing the events listed.
Gallery[]
Vehicles[]
Website[]
Other[]
Trivia[]
- On the website, if the player answers "No" to the "Are you over 21?" question, it will then ask to try again, with the only answer being "Yes", which will let the player access the page.
See Also[]
- Electrolyte - Sport drink advertized inGrand Theft Auto IV.
- Mas Fuego Energy Drink - Energy drink advertized inGTA IV.
- Hercules Power Fuel - Minor energy drink inGrand Theft Auto V.
- TCS Energy Pro - Sport drink advertised on radio inGTA V.
- Alco Holla - Alcoholic energy drink advertised inGTA V.
- Sprunk Fuel - Energy drink version of Sprunk inGrand Theft Auto Online.
- Junk Energy Skydives - Activity is endorsed by Junk Energy Drink.