Publishing Magnate. He was born in Brooklyn, New York City, New York, and attended Princeton University. He ran for Governor of New Jersey in 1957 under the Republican nomination, but lost to Democrat Robert Meyner. He had entered the family publishing business after World War II, and became its head publisher in 1964 after the death of his older brother Bruce. Forbes was famous for his extravagant lifestyle, which included motorcycles and hot air balloons. He set six world records in hot air ballooning, and was the first person to fly coast to coast in a single balloon. He was also instrumental in getting motorcycles to be allowed on the Garden State Parkway in New Jersey. He owned eight homes, including a house in Timberfield, NJ, to homes in Morocco, Normandy, and the island of Laucala in Fiji. Forbes died in 1990, at his home in New Jersey. His funeral, which was held in New York, was attended by two thousand people, including Forbes frequent companion Elizabeth Taylor, and former president Richard Nixon. He was cremated, and his ashes were buried on the island of Laucala, under a marker which bore the epitaph "WHILE ALIVE, HE LIVED." At the time of his death, his personal wealth was estimated to be between $400 million to $1.25 billion. His son Malcolm Forbes Jr., better known as Steve Forbes, ran unsuccessfully for president in 1996. Forbes magazine is famous for its annual list of wealthy Americans. His family continues to run the magazine today.

Publishing Magnate. He was born in Brooklyn, New York City, New York, and attended Princeton University. He ran for Governor of New Jersey in 1957 under the Republican nomination, but lost to Democrat Robert Meyner. He had entered the family publishing business after World War II, and became its head publisher in 1964 after the death of his older brother Bruce. Forbes was famous for his extravagant lifestyle, which included motorcycles and hot air balloons. He set six world records in hot air ballooning, and was the first person to fly coast to coast in a single balloon. He was also instrumental in getting motorcycles to be allowed on the Garden State Parkway in New Jersey. He owned eight homes, including a house in Timberfield, NJ, to homes in Morocco, Normandy, and the island of Laucala in Fiji. Forbes died in 1990, at his home in New Jersey. His funeral, which was held in New York, was attended by two thousand people, including Forbes frequent companion Elizabeth Taylor, and former president Richard Nixon. He was cremated, and his ashes were buried on the island of Laucala, under a marker which bore the epitaph "WHILE ALIVE, HE LIVED." At the time of his death, his personal wealth was estimated to be between $400 million to $1.25 billion. His son Malcolm Forbes Jr., better known as Steve Forbes, ran unsuccessfully for president in 1996. Forbes magazine is famous for its annual list of wealthy Americans. His family continues to run the magazine today.

What was Malcolm famous for?