2007, Nancy K. Baym,The new shape of online community: The example of Swedish independent music fandom:
They avail themselves of multiple communicative platforms across the Internet: blogs, social networks, comments, discussion forums, private messages,shoutboxes, MP3 files, and videos.
2010, Erika Blanchard,Appity Slap: A Small Business Guide to Web Apps, Tech Tools and Cloud Computing:
Embed ashoutbox in your blog/website for your visitors to interact among themselves.