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Due to the poor commercial reception of his debut album,I'm Serious, T.I. was released from hisArista Records contract.[4] He then formed Grand Hustle Entertainment and began releasing severalmixtapes, with the assistance ofDJ Drama.[4] He resurfaced in the summer of 2003, alongside fellow Atlanta rapper and former label-mateBone Crusher, on the song "Never Scared", and he signed ajoint venture deal withAtlantic Records.[5][6] T.I. released his second albumTrap Muzik on August 19, 2003, through Grand Hustle; it debuted at number four on theBillboard 200 and sold 110,000 copies in its first week.[7] It spawned the singles "24s", "Be Easy", "Rubberband Man", and "Let's Get Away". Executive produced by Jason Geter and T.I., the album featured T.I.'s friend and Grand Hustle artist, Mac Boney. In March 2004, awarrant was issued for T.I.'s arrest after he violated hisprobation of a 1997 drug conviction.[8] He was sentenced to three years inprison.[9]
In 2005, fellowBankhead-based rapper Alfamega signed a deal with Grand Hustle Records. In July 2005, the label released thesoundtrack to the filmHustle & Flow. The soundtrack included the song "It's Hard out Here for a Pimp", which won anAcademy Award for Best Original Song. Also in 2005, T.I. added Americansoul singer-songwriterGovernor to the Grand Hustle roster, after Atlantic Records chose T.I. to act as his mentor. Atlantic Records' plan for Governor, who joined Atlantic's roster almost four years prior, was to market him a devotee, or a card-carrying member of T.I.'s "camp".[10] Atlantic first tried to pair him with record producerDr. Dre, and then withgangsta rapper50 Cent. Both plans fell through. In search of quick street credibility, the label brokered a deal for the singer to join T.I.'s imprint.[10] After appearing on several of DJ Drama'sGangsta Grillz mixtapes, Governor later released his Grand Hustle debutSon of Pain, in September 2006.[10]
By early 2006, T.I. had signed fellowBankhead-based rapperYoung Dro, to the label. Young Dro released the single "Shoulder Lean" in the summer of 2006. It had heavy rotation onBET andMTV2, and its cellular phoneringtone sold over 500,000 units. The single is featured on Dro's major-label debutBest Thang Smokin', released in late August the same year.[11] In December 2006, the label releasedGrand Hustle Presents: In da Streetz Volume 4, acompilation album featuring contributions from several Grand Hustle artists including aforementioned newcomers Alfamega, Young Dro and Governor. The compilation's title comes from a mixtape series entitledIn da Streetz, that T.I. and his hip hop ensemblePimp $quad Click (P$C), released in their early careers.[12][13]
In May 2008, T.I. signed up-and-coming Atlanta-based musicianB.o.B, who signed a joint partnership deal with Grand Hustle and super producerJim Jonsin'sRebel Rock Entertainment, under Atlantic Records. B.o.B was later featured on T.I.'s albumPaper Trail (2008) on the track "On Top of the World", which also featuredLudacris.[17][18][19] In June 2008, T.I. announced the signing ofSouthern hip hop duo8Ball & MJG to Grand Hustle, during hisHot 107-9 Birthday Bash.[20] In December 2008,Killer Mike, whom T.I. previously collaborated with on the 2003 hit single "Never Scared", confirmed he signed a recording contract with Grand Hustle.[21]
In 2008, T.I. also signedPhiladelphia-based rapperMeek Mill to Grand Hustle. Shortly after, Mill was arrested, charged with a crime and ordered to serve seven months in jail. Mill was released during the early portion of 2009.[22] Due to T.I.'s and Mill's respective legal troubles, Mill was never able to release an album under Grand Hustle and they parted ways in 2010.[23][24]
In 2008, P$C memberAK, also known as AK the Razorman, began to express his discontent with the label and his longtime friend T.I.:[25] In a 2011 interview with Inday, a Grand Hustle marketing promoter, he confirmed AK andYung L.A. were no longer a part of the label.[26] In May 2009, T.I. dropped rapper Alfamega, who signed in 2005, after reports surfaced of his past as aDEAinformant.[27] A short-lived feud between the two later embroiled, with Alfamega releasing adiss track titled "Greenlight", in March 2010.[28]
On September 1, 2010, T.I. and his wifeTameka "Tiny" Cottle, were arrested on drug charges inLos Angeles.[29] The arrest for drug charges led to T.I. being sentenced on October 15, 2010, to 11 months in prison for violating the terms of his probation, specifically for possessing ecstasy, testing positive for opiates and associating with a convicted felon, namely hisP$C cohortC-Rod.[30] However, on October 25, the drug charges against T.I. were dropped.[31] On November 1, T.I. reported back to the Forrest City Federal Facility to serve his 11-month sentence.[32] His date of release was set to be September 29, 2011.[33] His seventh albumNo Mercy, was released on December 7, 2010, during his imprisonment. The album peaked at number four in the US and it sold over 159,000 copies in its first week.[34] RIAA certifiedNo Mercy Gold, with over 500,000 copies sold.
In 2011, T.I. signed his youngest brother Bryce Harris, better known by his stage name GFM Bryyce.[35] In December 2011The OMG Girlz were signed toInterscope Records via Grand Hustle/Pretty Hustle. In late 2011, Grand Hustle solo artists Shad da God, Spodee and Yung Booke, came together to form the hip hop group D.O.P.E. (an acronym for Destroying Other People's Egos). D.O.P.E.'s first notable song, titled "Harry Potter" and produced byHit-Boy, was included on T.I.'s fifth solo mixtape,Fuck da City Up, which was released January 1, 2012.[36] On March 1, 2012, T.I. revealed he signedrappersIggy Azalea,Chip andTrae tha Truth, to Grand Hustle Records.[37][38] T.I. wasexecutive producer on Azalea's debutEP,Glory and was featured on the lead single "Murda Bizness", which premiered March 26, 2012.[39] The EP was released on July 30, 2012.[40] On October 9, 2012, T.I., Iggy Azalea,B.o.B, Chip and Trae tha Truth, were all featured on the annualBET Hip Hop Awards cypher.[41] In 2012, Chip, formerly known as Chipmunk, also released his first project with Grand Hustle, a mixtape entitledLondon Boy. The mixtape, which features several appearances from Grand Hustle artists, including Iggy Azalea and T.I on theposse cut "Hustle Gang", was released on December 25, 2012.[42] In early January 2013, B.o.B announced an upcoming Grand Hustle compilation album titledHustle Gang.[43][44]
On January 18, 2013, it was announced T.I. drew a close to his 10-year contract with Atlantic Records the month before, after releasingTrouble Man: Heavy Is the Head.[45] It was reported he proposed a $75 million deal for any label that wanted to provide a home for him and his imprint.TMZ reported that T.I. had drawn up the details, which included exclusive signing of all Grand Hustle artists.[45] T.I. allegedly negotiated with several big names in the industry: there were reports thatJay-Z was looking to sign T.I., hoping to add him to theRoc Nation roster; T.I. had dinner withDr. Dre, who is thought to have proposed anInterscope signing to the rapper;Sony reportedly offered T.I. $50 Million, and spoke with Universal later that week.[45]
In March 2013, T.I. andB.o.B filmed the music video for "Memories Back Then", a song featuringKendrick Lamar andKris Stephens. The song, which was recorded forTrouble Man: Heavy Is the Head, failed to appear onTrouble Man due to sample-clearance issues, it was announced to be being released as the lead single from the upcomingGrand Hustle Presents: Hustle Gang compilation album.[46][47] The music video for "Memories Back Then", directed by Philly Fly Boy, was released April 22, 2013.[48] The song was then officially released via iTunes the next day.[49] The song has since debuted at #88 on theBillboard Hot 100.
On April 4, T.I. revealed the label would release a mixtape titled,G.D.O.D. (Get Dough or Die), during the first week of May 2013, preceding the compilation album.[50] On April 19, 2013, T.I. formally introducedGOOD Music producerTravis Scott andGrammy Award winning songwriter Kris Stephens, as Grand Hustle signees.[51][52] On April 28, a release date for the mixtape would later be announced to be May 7, 2013.[53] As promised the mixtape was released on May 7, featuring 20 tracks and contributions from Grand Hustle artists T.I.,Mitchelle'l, B.o.B, Young Dro, Big Kuntry King, Trae tha Truth, D.O.P.E.,Travis Scott, Chip, Kris Stephens, Mac Boney, Doe B and Shad da God (formerly Rich Kid Shawty).[54][55][56] "Problems", "Poppin' 4 Sum",[57] "Kemosabe",[58] and "Here I Go" were released as singles from the mixtape over the following months.[59] In a May 8, 2013, interview, T.I. said that he was in talks of possibly signing American recording artistsYo Gotti,Problem,Jeremih andKirko Bangz to Grand Hustle.[60]
On December 28, 2013, Glenn Thomas, better known by his stage name Doe B, died after being shot in his home state ofAlabama with Mike Feez. His manager DJ Frank White confirmed Doe B's death via Twitter.[61] In February 2014, Grand Hustle collaborated withDJ Whoo Kid,DJ Skee and DJ MLK, to release the compilation mixtapeSXEW Vol. 1: The Grand Hustle, the trio's annualSXSW inspired mixtape.[62][63][64] The mixtape features appearances from T.I., Young Dro, Trae Tha Truth, Iggy Azalea and Doe B, the latter of which is featured on a song with T.I. and American rapperRaekwon, titled "I Wanna Know".[62][63][64]
In an August 2014 interview withMTV, T.I. revealed plans to release the Grand Hustle compilation, which is tentatively due in December, followingPaperwork: "What's holding up theHustle Gang project is that we have some new additions to the mix, and we didn't wanna put out the project out without including or allowing those new additions to be part of it. Maybe we'll do a stroke of midnight release on New Years. We did that withF**k Da City Up and it did well, so maybe we'll try that again."[65] On September 19, 2014, the label released the second installment to theG.D.O.D. (Get Dough or Die) series.[66] Aside from Grand Hustle recording artists, the mixtape features additional appearances from Iggy Azalea, Meek Mill,Young Thug,Troy Ave,Watch The Duck,Yo Gotti,Trey Songz andRich Homie Quan, among others.[66]
In March 2015, it was announced theOMG Girlz, the musical trio that included T.I.'s stepdaughter, was officially disestablished.[67] In August 2015, D.O.P.E. member Spodee, announced he was no longer under Grand Hustle; during an interview he stated "Everybody know I was a loyal guy with Grand Hustle and Tip. And, you know, it's no bad blood. I'm not mad at Tip or anything like that, but I have the potential to be bigger than Tip or if not, just as big. So it was time, man. I outgrew that. [I was with Grand Hustle] for too long. Six years."[68] In response, T.I. commented "As we all go about our business and pleasure on this fine day today, allow me to remind you of two former young hopeful Grand Hustlers, who thought going against the glory and good graces of [the family] might be more beneficial to their campaign", referring to Yung L.A. and DG Yola.[69]
In September 2015,Travis Scott released his debut studio albumRodeo, under Grand Hustle andEpic Records. The album was supported by two singles, "3500" and "Antidote", the latter of which reached number 16 on the USBillboard Hot 100 chart and was certified platinum by the RIAA for sales over 1,000,000 digital downloads. In July 2016, Grand Hustle released a song under the namesake Hustle Gang, titled "40 Acres", featuring T.I. alongside fellow Atlanta-based rappers RaRa and Rossi.[70]
On September 19, 2016, Grand Hustle released the compilationH.G.O.E. (Hustle Gang Over Errrrythang), featuring guest appearances from Young Thug,Chocolate Droppa,Future,Migos, B.o.B, London Jae, Young Dro, Trae tha Truth, Lotto Savage, Shad da God, Kap G and more.[71]
In April 2017, American rappers Tokyo Jetz, RaRa, Translee and London Jae, were all revealed to be new members of the Grand Hustle roster.[72]
On March 15, 2017, T.I. announced the Hustle Gangconcert tour. The Grand Hustle tour began on April 26 in Mobile, Alabama, going through 36 shows across the country before they wrapped up on June 11 in Jacksonville, Florida.[73][74] In late March, Hustle Gang hosted an after-hours brunch and vibe event, atSouth by Southwest (SXSW), titled the Hustle Gang Experience, to feature the new Hustle Gang roster. T.I.'s son, Domani Harris, performed music from his recently released projectConstellation, followed by RaRa with songs such as "FWM" off his debut projectI Am What I Am. Tokyo Jetz went on to perform herviral hit "DM", Yung Booke and London Jae performed "H.I.T.V.", and Trae Tha Truth performed records like "Swangin" and new music from T.I.'s forthcoming album.[75]
On June 28, 2017, a song titled "Game 7" was released as the first single from Grand Hustle's compilation albumWe Want Smoke. The song features verses from T.I., RaRa and Rossi.[76][77] The album's second single "Do No Wrong", was released in July and features verses from GFMBRYYCE, Young Dro and T.I.[78] The album's third single "Friends", was released with an accompanying music video, on September 8.[79][80] "Friends" features Hustle Gang rappers T.I., RaRa, Brandon Rossi, Tokyo Jetz, Trae tha Truth and Young Dro.[81]
In an October 2017 interview withHipHopDX, when asked about Grand Hustle Records' upcoming albums, T.I. answered with: "We Want Smoke is out, and then Translee is coming out on November 27th, and Booke is October 27th, and you can wait until December 18th for mine. Just know that whenever you see The Chief [logo] on the project, it's gonna be absolute pandemonium. It gonna go hamburger."[82]
Throughout the years, Grand Hustle Records has signed multiple artists (often in their respective early careers) to publishing deals. The following list documents notable artists who had signed such a contract at one point or another.
Hustle Gang is an Americanhip hop collective composed of signees of Grand Hustle, introduced in 2013. The group's debut LP,GDOD: Get Dough or Die was released the same year and co-released by record label Be Music. The group's 2017 releases were distributed byRoc Nation.
Smash Factory was a production team composed ofT.I., and Grand Hustle in-house producers,Lamar Edwards (known as Mars or MyGuyMars) andC Gutta (also known as Lil' C). The group has produced for the likes ofNelly andYoung Dro.[131]
Smash Factory – production team composed of T.I., Lil' C and Mars.[137] They have produced songs such as "I Can't Help It" by T.I., "She's So Fly" byNelly and "King on Set" by T.I., the latter of which was featured on theMore than a Game soundtrack.
Two Band Geeks – production duo composed of Elliot Stroud and Billy Kang. Production credits include "I Know You Missed Me" by T.I., "Stand Up" by D.O.P.E. and more.[138] Elliot Stroud contributes solo production under the pseudonym 'Everybody Knows Stroud.'
TrackSlayerz – production duo composed of Dexter "INF" Randall and Demetri "Price" Duncan. Known for producing songs such as T.I.'s "I'm Back",Jim Jones' "Pulling Me Back" andYung Joc's "Posted at da Store", among others.[139]
