| "Your Number" | ||||
|---|---|---|---|---|
| Single byAyo Jay | ||||
| Released | 21 June 2013 (original) 23 June 2016 (re-release) | |||
| Genre | ||||
| Length | 3:24 | |||
| Label | One Nation (original) RCA (re-release) | |||
| Songwriters |
| |||
| Producer | Melvitto | |||
| Ayo Jay singles chronology | ||||
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| Music video | ||||
| "Your Number" onYouTube | ||||
"Your Number" is a song by Nigerian singerAyo Jay. Produced by British record producer Melvitto, it was first released on 21 June 2013 by One Nation Records and re-released on 23 June 2016 byRCA Records.[1] In February 2017, the song was certifiedgold in the United States by theRIAA.[2] According to Raro Lae, "Your Number" is the first ever Nigerian song to sit on anyBillboard chart without any features.[3]
"Your Number" was recorded while Ayo Jay was attendingBaruch College in New York, where he studied economics and finance. The song was recorded in East New York, Brooklyn, in Melvitto's room after he played Ayo Jay unused beats he brought back from Nigeria. Ayo Jay freestyled the hook "Can I get your number?" and completed the song over two days.[4] After graduating in 2013, he signed to One Nation Records and released the song, whose early success surprised him.[4] Although the song aligned with contemporary Afropop trends, it initially gained stronger traction internationally than in Nigeria, with online engagement coming from the United Kingdom, United States, and the Middle East.[4] He stated that the song was difficult to promote in Nigeria because it differed from the dominant local sound at the time.[4] The remix was originally intended to featureBurna Boy, but the collaboration did not materialize.[5]
Two music videos were released for "Your Number". The first video was shot in Atlanta and released on 7 October 2013. Atlanta-based dance group Twerk Team appear in the video.[6] In the video, Ayo Jay arrives at a house party and interacts with friends before noticing a woman who attracts his attention. He approaches her, dances with her, and attempts to get to know her. Throughout the video, scenes of Jay performing the song are intercut with choreography by Twerk Team. The video ends with him successfully obtaining her phone number.[7] In December 2013, theNigerian Broadcasting Commission (NBC) banned the video. After the ban and his signing with RCA Records, Ayo Jay decided to shoot a second video.[8][9]
The second music video for "Your Number" was released on 30 August 2016. Directed by Ben Griffin,[10] the video was shot in Los Angeles and centers on a social media dance challenge inspired by the song's viral popularity. In the visual, Ayo Jay invites fans to submit dance clips for a chance to attend a block party. The video intercuts staged dance performances with scenes of Jay performing, and concludes with a summer block party where he appears alongside selected dancers.[11][12][13]
On 16 July 2015, One Nation Records released a remix to "Your Number" featuring American rapper and singerFetty Wap.[14] Prior to its release, Ayo Jay had announced viaInstagram in June 2015 that he was working with Fetty Wap on the remix to his 2013 single.[15]RCA Records released another remix, featuringChris Brown andKid Ink, on 23 August 2016.[16]
| Year | Awards ceremony | Award description(s) | Results |
|---|---|---|---|
| 2016 | Nigeria Entertainment Awards | Best Collaboration (Fetty Wap remix) | Nominated |
| Chart (2016) | Peak position |
|---|---|
| US Hot R&B/Hip-Hop (Billboard) | 45 |
| R&B/Hip-Hop Airplay (Billboard)[17] | 40 |
| UK Independent Singles Breakers Chart (OCC)[18] | 10 |
| Region | Certification | Certified units/sales |
|---|---|---|
| New Zealand (RMNZ)[19] | Gold | 15,000‡ |
| United Kingdom (BPI)[20] | Gold | 400,000‡ |
| United States (RIAA)[21] | Gold | 500,000‡ |
‡ Sales+streaming figures based on certification alone. | ||
| Country | Date | Version | Format | Label |
|---|---|---|---|---|
| Nigeria | 21 June 2013 | Original | Digital download | One Nation |
| Worldwide | 16 July 2015 | Fetty Wap remix | ||
| 23 June 2016 | Re-release | RCA | ||
| 23 August 2016 | Chris Brown and Kid Ink remix |