![]() YinzCam, Inc. logo | |
Screenshot of YinzCam'sPittsburgh Penguins app, January 2014 | |
| Industry | Mobile app development |
|---|---|
| Founder | Priya Narasimhan[1] |
| Headquarters | 6024 Broad Street[2],, US |
| Website | www |
YinzCam is an American software company that builds mobile applications, IPTV platforms and augmented-reality experiences. It specializes in creating applications for professional sports organizations.[3] As of 2018, YinzCam's software had been downloaded over 55 million times and used by 170+ sports properties, including NFL clubs, NBA/WNBA teams, AFL clubs (Australia), La Liga clubs (Spain), as well as in the La Liga official league app and the NBA's G League app and the NBA2k app.[3] The applications generally offerreal-time statistics,multimedia,streaming radio,social media.[3] The live video technology offeringinstant replay, includingNFL RedZone, is offered withinNFL stadiums.[1]
YinzCam was founded byPriya Narasimhan, a Professor of Electrical & Computer Engineering atCarnegie Mellon University inPittsburgh.[2] She is a fan of thePittsburgh Penguins and thePittsburgh Steelers.[2] The company is a spin-off from the university.[4] Narasimhan has incorporated YinzCam into her Sports Technology course atCarnegie Mellon University.[5]
The first version of YinzCam's sports app was available in 2008 in limited portions ofCivic Arena in 2008.[6][7] That version of the software allowed users to view the game, replays and real-time game statistics.[8] With the opening ofConsol Energy Center in 2010, YinzCam was made available throughout the arena.[9] In October 2010, YinzCam released an official application for thePittsburgh Steelers.[10] Partnerships with theNew England Patriots and theSan Francisco 49ers followed.[10] By March 2012, YinzCam had added applications for 3National Hockey League teams and more than 16 additional National Football League teams.
As of 2018, YinzCam is the developer of theofficial team apps for professional sports teams in the National Football League (NFL), the Australian Rules Football League (AFL), La Liga (Spain), the National Hockey League (NHL), the National Basketball Association (NBA), the Women's National Basketball Association (WNBA), Major League Soccer (MLS), as well as for teams in the Canadian Football League (CFL). YinzCam is also the developer of theofficial league apps for La Liga, National Rugby League (Australia), NBA G League, and the AFL Women's League (Australia). YinzCam also developedofficial venue apps for the Gillette Stadium, the Barclays Center, theUnited Center, CenturyLink Field, and other stadiums.
YinzCam has also worked with professional sports teams to launch unique augmented-reality (AR) experiences, including a virtual pop-a-shot interactive game for basketball fans of the Cleveland Cavaliers and the Toronto Raptors. Fans could play against each other on the video board inside these basketball arenas and also earn badges and other achievements for being the top scorer. The Hawthorn Hawks (AFL) also launched an interactive version of this game for footy fans, allowing them to compete against other to score goals. Other AR sports experiences developed by YinzCam include an interactive Hall of Fame for Pittsburgh Steelers fans at Heinz Field.
In July 2009,Pittsburgh City CouncilmanBill Peduto, with the support ofPittsburgh MayorLuke Ravenstahl, announced their intention for the city ofPittsburgh to become the most tech-friendly city in the United States.[11] A number of Pittsburgh technology firms and personalities were present at the announcement, including Priya Narasimhan.[11] By August 2009, YinzCam had produced iBurgh, aniPhone application to allow citizens to report complaints to the city's departments viasmartphone.[12] The app sends complaints, coupled with photos andGlobal Positioning System data to city departments.[12][13] It was the firstiPhone application to permit such complaints to municipal authorities.[14][15]
In February 2010, YinzCam developed a follow-up program, CityZenMobile, to allow crowd-sourcing of road conditions.[16] It was released amid theFebruary 9–10, 2010 North American blizzard that left much ofPittsburgh impassable.[17]