XO is an on-demand private jet company.[2][3][4]The company offers a number of private jet charter programs that allow customers to choose their arrival and departure points.[5][6][7][8]
In July 2017, XOJET launched Select Access, a new $50,000 membership level; added lite- and mid-size jets to its Elite Access program; and instituted a program for membership with monthly fees.[9] In August of that year, XOJET reported it serviced more than 7,000 clients worldwide.[10]
XOJET was founded in 2006[11] by Paul Touw[12] and Keith Krach[13] as a private jet charter company with customers purchasing a set number of annual flight hours, similar tofractional ownership.[14] The company is based in Fort Lauderdale, Florida.[15][16][17]
In February 2017, XOJET said it had retained Perella Weinberg Partners to explore financial options, including a possible sale or merger.On September 20, 2018, Vista Global (founded byThomas Flohr in 2018 and the parent company of VistaJet), said it had reached an agreement to acquire the fleet and commercial operations of XOJET. In April 2019, Vista purchased the Florida-basedmobile booking app developerJetSmarter.[17][20][21][22]
Vista took controlling interest in XOJET in June 2019. With this purchase, Vista Global became the third-largest charter operator in the US.[23][24][25] Vista Global shortly afterward merged XOJET withJetSmarter, powered by JetSmarter technology. Jetsmarter was founded by Sergey Petrossov. Petrossov joined Vista and led XO as President through 2024.[26][27] In 2019, the combined entity was rebranded as XO.[28] Under Petrossov, in 2021, Vista Global announced an 82% year-on-year increase in XO deposit-members.[29]
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