![]() | |
| Product type | |
|---|---|
| Owner | Reckitt Benckiser |
| Country | United States |
| Previous owners | Boyle-Midway,American Home Products/Wyeth |
| Tagline | Clothes look new for longer |
| Website | https://www.woolite.us/ |
Woolite is an American brand oflaundry detergent andcleaning products owned by the English-Dutch companyReckitt Benckiser. The company acquired the Woolite brand when it bought Boyle-Midway fromAmerican Home Products / Wyeth in 1990. The company manufactureslaundry accessories, among otherconsumer goods.
Bissell Inc., under license from Reckitt Benckiser, manufactures Woolitecarpet cleaner, which Bissell bought fromPlaytex in 2004.[1][2]