 | |
| Broadcast area | Cincinnati metropolitan area |
|---|---|
| Frequency | 105.1MHz (HD Radio) |
| Branding | B-105.1 |
| Programming | |
| Format | Country |
| Subchannels | HD2: Country top 30 "The Bull" HD3:WYGY simulcast |
| Ownership | |
| Owner |
|
| WKRQ,WREW,WYGY | |
| History | |
First air date | July 8, 1949 (76 years ago) (1949-07-08) |
Former call signs | WCPO-FM (1949–1966) WCXL-FM (1966–1971) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 10140 |
| Class | B |
| ERP | 14,500watts |
| HAAT | 280 meters (919 ft) |
Transmitter coordinates | 39°7′30.00″N84°29′56.00″W / 39.1250000°N 84.4988889°W /39.1250000; -84.4988889 |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | b105.com |
WUBE-FM (105.1MHz) is aradio station broadcasting acountry musicradio format. Licensed toCincinnati, Ohio, it is owned byHubbard Broadcasting.[2][3]
WUBE-FM has aneffective radiated power (ERP) of 14,500watts. It broadcasts usingHD Radio technology. It airs an alternate country music format on its HD2digital subchannel.[4] The studios are located on Kennedy Avenue, in the Oakley neighborhood of Cincinnati where they have been since August 2021,[5] while the transmitter remains closer toDowntown Cincinnati, in the Walnut Hills neighborhood.
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The station was originally known as WCPO-FM, owned by theE. W. Scripps Company, signed on in July 8, 1949.[6] One of the WCPO-FM announcers identified the frequency in the legal ID as10-51 (ten-fifty-one) which was unique at the time. In January 1966, shortly after Scripps sold WCPO-AM-FM to Kaye-Smith Broadcasting, both stations changed theircall signs to WUBE-AM & WCXL-FM.[7] WUBE-AM switched to its long-running country format in April 1969. In October 1971, WCXL-FM dropped its good time automated music format to become a country format station, changing its call letters to WUBE-FM with the FM partially simulcasting the AM throughout the early 1970s.[8] Then in 1975, the FM became the dominant signal. The Mornings and Afternoons were usually simulcast with Middays and Evenings split into separate air shifts. Then in September 1981, WUBE AM switched to WMLX Music of your Life format until 1985 when they switched to the original WDJO oldies until 1990 while WUBE FM stayed country.
Kaye-Smith Broadcasting sold WUBE-AM-FM toPlough Broadcasting in the late 1970s, with Plough selling the stations to DKM Broadcasting in 1984 (Approved by the FCC October 10, 1984). Two years later, both WUBE and what was then WDJO were sold to American Media. In 1991, American Media sold the stations to National Radio Partners, which later changed its name toChancellor Media, and then to AMFM, Inc. in 1999. The following year, due to AMFM's merger withClear Channel Communications, WUBE-FM was sold toInfinity Broadcasting (which becameCBS Radio in December 2005), while their AM sister was sold to Blue Chip Broadcasting. CBS sold WUBE toEntercom on August 21, 2006, along with CBS Radio's other Cincinnati stations.
On January 18, 2007, almost as soon as it entered the Cincinnati radio market, Entercom announced its exit from the market by trading its entire Cincinnati cluster, including WUBE, toBonneville International. Also included in the sale were three radio stations inSeattle, in exchange for all three of Bonneville's FM radio stations inSan Francisco, and $1 million cash.[9] In May 2007, Bonneville officially took over control of the Cincinnati radio cluster through alocal marketing agreement (LMA), with Bonneville acquiring Entercom's remaining interest in the stations outright on March 14, 2008.
WUBE was one of the winners in the 2008NAB Crystal Radio Awards.[10]
On January 19, 2011, Bonneville International announced it would sell WUBE and several other stations toHubbard Broadcasting for $505 million.[11] The sale was completed on April 29, 2011.[12]