 | This articleneeds additional citations forverification. Please helpimprove this article byadding citations to reliable sources. Unsourced material may be challenged and removed. Find sources: "WRNN-FM" – news ·newspapers ·books ·scholar ·JSTOR(August 2009) (Learn how and when to remove this message) |
 | |
| Broadcast area | Myrtle Beach, South Carolina |
|---|---|
| Frequency | 99.5MHz |
| Branding | Hot Talk WRNN |
| Programming | |
| Format | News/talk |
| Affiliations | |
| Ownership | |
| Owner |
|
| WKZQ-FM,WMYB,WWHK,WYAV | |
| History | |
First air date | April 7,1991[1] |
Former call signs | WMYB (1991–2000) |
| Technical information[2] | |
Licensing authority | FCC |
| Facility ID | 53949 |
| Class | C3 |
| ERP | 21,500watts |
| HAAT | 108 meters (354 ft) |
Transmitter coordinates | 33°43′16.00″N78°53′45.00″W / 33.7211111°N 78.8958333°W /33.7211111; -78.8958333 |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | wrnn.net |
WRNN-FM (99.5MHz) is anews/talkradio station licensed toSocastee, South Carolina, and serves theGrand Strand area. The station is licensed by theFederal Communications Commission (FCC) to broadcast with aneffective radiated power (ERP) of 21.5 kW. The station goes by the nameHot Talk WRNN and its current slogan is "The Grand Strand's News Talk Network". Its studios and transmitter are located separately inMyrtle Beach.
The station airsMike Gallagher,Clay Travis and Buck Sexton,Sean Hannity,Mark Levin, and Rich Valdes. A local morning talk show hosted by Dave Priest & Leanne Graham also airs.
In early 1991, 94.1 became WKOA-FM, "Coast 94.5". The station was alloldies from the mid-1950s to the mid-1970s. They played many oldies songs that were not being heard onWSYN (Sunny 106.5). WKOA aired commercials stating that they had run a poll ad in the Myrtle BeachSun News asking readers what kind of new radio station that they would like on the Grand Strand. Coast 94.5 claimed that the overwhelming answer was an oldies station that played a lot of 1950s' and early 1960s' Oldies with old commercials and old T.V. theme songs played also. So, Coast 94.5 was born. However, their playlist wasn't really very large with a lot of repeats. By September 1992, the station was all talk WRNN-FM and featured theTom Snyder Show.[citation needed]Don Imus was airing on WRNN prior to the mid-1990s.[3] In 1999,Kim Komando[4] andStephanie Miller (who replacedLove Phones) joined WRNN's lineup.[5] WRNN also aired theMyrtle Beach Pelicans.[6] Rachel Roberts, promotions director for Pinnacle Broadcasting's Myrtle Beach stations (includingWYAV,WYAK, andWMYB), joined Steve Porter in the mornings.[7]
In 1995, WMYB signed on at 99.5 FMstunting withclassic country.[citation needed] Later, WMYB switched to1970s music. Multi-Market Radio Inc., which had programmed and sold advertising for the station, announced on August 29, 1996, that it had purchased WMYB for $1.1 million from Puritan Radiocasting Co.[8] Then on October 1, 1996, Pinnacle Broadcasting Co., owner ofWYAV, announced its purchase of WMYB, WRNN andWYAK.[9]
In December 1996, WMYB switched from 1970s music[3] toadult contemporary music.[10] By 2000, the name had changed from Beach 99.5 to Star 99.5.[11] WhenNextMedia Group bought WRNN and WMYB in 2000, they traded frequencies because 99.5 FM had a stronger signal, though WMYB moved to92.1 soon after that.[10] This left the94.5 frequency vacant untilWEZV needed better coverage of the south end of the market, so a simulcast began.[12]
WRNN-FM had a highly rated early morning talk show with Porter, Priest and Debbie Harwell.[13][14] On September 21, 2011, NextMedia market manager Barry Brown announced that Porter would no longer be on the show, but would be replaced by Tara Servatius fromWBT inCharlotte, North Carolina, who was new in the market.[15] The show started streaming from the website, www.wrnn.net, in 2007 and is drawing listeners from around the country that use Myrtle Beach as their vacation spot or second home area. National, state and local news is discussed on the conservative format with Fox News at the top and bottom of the hour.[citation needed]
On April 25, 2013,WRNN (AM) split from its simulcast of the FM.[16]
Liz Callaway replaced Kristine Ward on September 3, 2013, as co-host for Priest and Pat Taylor after Ward moved to aCharlotte station.[17]
NextMedia sold WRNN-FM and their 32 other radio stations to Digity, LLC for $85 million; the transaction was consummated on February 10, 2014.
Effective February 25, 2016, Digity, LLC and its 124 radio stations were acquired byAlpha Media for $264 million.
In September 2017, Dick Broadcasting announced the purchase ofAlpha Media stations in three markets — 18 stations and two translators in total, at a purchase price of $19.5 million.[18] The acquisition of WRNN-FM by Dick Broadcasting was consummated on December 20, 2017.
Callaway left WRNN-FM in 2019 to work for theMyrtle Beach Pelicans.[19]