 | |
| Broadcast area | Green Bay-Appleton-Oshkosh |
|---|---|
| Frequency | 98.5MHz |
| Branding | Star 98 |
| Programming | |
| Format | Hot adult contemporary |
| Affiliations | Westwood One |
| Ownership | |
| Owner |
|
| WDUZ-AM-FM,WKRU,WOGB | |
| History | |
First air date | 1967 (as WDUZ-FM) |
Former call signs | WDUZ-FM (1967–1990) |
Call sign meaning | We'reQualityLightHits (former slogan) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 25121 |
| Class | C1 |
| ERP | 100,000watts |
| HAAT | 152 meters (499 ft) |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | www |
WQLH (98.5FM, "Star 98") is ahot adult contemporary formattedradio stationlicensed toGreen Bay, Wisconsin and serving Green Bay,Appleton,Oshkosh, and NortheastWisconsin. The station is owned and operated byCumulus Media. WQLH's studios are located on Victoria Street in Green Bay, while its transmitter is located nearSuamico.
The station launched on July 1, 1967, asWDUZ-FM, the sister station toWDUZ, on 98.3 with 3,000 watts and a minimal antenna height of 77', and aired abeautiful music format until January 15, 1990. At that time, the station shifted to asoft adult contemporary format as "Light 98.5WQLH" (meaning "Quality Light Hits").[2] The format would evolve into a more modern (and more upbeat)hot adult contemporary playlist by the mid-1990s (with the station being rebranded as "98.5 Mix FM"), eventually adopting the "Star 98" branding in December 1999, when the station was purchased by Cumulus Media.[3][4][5]
Cumulus swapped WQLH and four other Green Bay stations to Clear Channel in 2009 in exchange for twoCincinnati radio stations; however, Cumulus continued to operate the stations. In August 2013, Clear Channel reached a deal to sell the five stations back to Cumulus.[6]
44°38′42″N88°08′13″W / 44.645°N 88.137°W /44.645; -88.137