| SimulcastsWBFB,Bangor | |
|---|---|
 | |
| |
| Broadcast area | Mid Coast |
| Frequency | 103.3MHz |
| Branding | The Bear |
| Programming | |
| Format | Country |
| Affiliations | |
| Ownership | |
| Owner |
|
| WABK-FM,WVQM,WQSS,WTOS-FM | |
| History | |
First air date | 1968 (1968) (as WRKD-FM at 93.5) |
Former call signs | WRKD-FM (1968–1980) |
Former frequencies | 93.5 MHz (1968–1985) |
Call sign meaning | Mid Coast Maine |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 57301 |
| Class | B |
| ERP | 22,500watts |
| HAAT | 225 meters (738 ft) |
Transmitter coordinates | 44°7′36.9″N69°8′26.3″W / 44.126917°N 69.140639°W /44.126917; -69.140639 |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | www |
WMCM (103.3FM) is an Americanradio station broadcasting acountry music format simulcastingWBFB. Licensed toRockland, Maine, United States, the station serves theMid Coast Maine area. The station is owned by Blueberry Broadcasting.[2]
The station signed on in 1968 as aClass A on 93.5 as WRKD-FM, sister to WRKD (1450 AM, laterWVOM). WMCM upgraded to 20.6kW and changed its frequency to 103.3 in the late 1980s. The station began its country music format on September 9, 1990, replacing a short livedclassical music format,[3] and subsequently branded as "Real Country 103.3". As of September 28, 2009, WMCM became part of a three-station country network based out of Blueberry's Bangor office, simulcastingWBFB and also heard on WLKE (nowWBFE, formerly branded as "Lucky 99.1").[4][5]
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