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WKST (AM)

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(December 2007) (Learn how and when to remove this message)
Radio station in New Castle, Pennsylvania, United States
WKST
SimulcastingWYLEGrove City
Broadcast areaLawrence County
Frequency1280kHz
BrandingWillie 95.1 & 97.5
Programming
FormatClassic country
AffiliationsPittsburgh Steelers Radio Network
Ownership
Owner
  • Seven Mountains Media
  • (Southern Belle Media Family, LLC)
WUZZ,WYLE
History
First air date
October 23, 1938 (1938-10-23)
Former call signs
  • WKST (1938–1999)
  • WBZY (1999–2004)
  • WJST (2004–2018)
  • WUZZ (2018–2023)
Technical information[1]
Licensing authority
FCC
Facility ID24997
ClassB
Power
  • 4,900watts (day)
  • 1,000 watts (night)
Transmitter coordinates
40°57′14.00″N80°19′5.00″W / 40.9538889°N 80.3180556°W /40.9538889; -80.3180556
Translator97.5 W248DJ (New Castle)
Links
Public license information
WebcastListen live
Websitemywillieradio.com

WKST (1280kHz) is anAMradio station broadcasting aclassic countryformat, simulcastingWYLE 95.1 FM Grove City. Licensed toNew Castle, Pennsylvania,United States. It serves theNew Castle, Pennsylvania andYoungstown, Ohio areas. The station is currently owned by Seven Mountains Media, through licensee Southern Belle Media Family, LLC.

FM Translator

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Broadcast translator for WUZZ
Call signFrequencyCity of licenseFIDERP (W)ClassFCC info
W248DJ97.5FMNew Castle, Pennsylvania202431250DLMS

History

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Beginnings as WBZY AM 1140

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The history of the current WUZZ can be traced back to the late 1960s. The station, known then as WBZY, signed on for the very first time August 25, 1968 from studios in the First National Bank building on Mill Street in downtown New Castle, marking the return of the call sign since 1964 when 990 AM in Torrington, CT was shut down. Under the ownership of Lawrence County Broadcasting Corporation, Robert Purcell served as company president and Robert Jolly served as station general manager.

WBZY began as a head-on competitor toWKST, which had already been on the air for thirty years at the time. One big difference between the two, however, was that WBZY, while operating as a strictly daytime-only operation, operated at a power of 5,000 watts from the time of its inception, while WKST operated at only a thousand at that time. WBZY at that time operated at the frequency of 1140 kHz, and had to sign-off at sundown in order to protect the clear channelWRVA, which also operated on this same frequency. Transmitter facilities were located five miles southwest of downtown New Castle near Vance and Gilmore Roads in North Beaver Township.

In 1972, WBZY moved its studios to Kennedy Square West in downtown New Castle, about three blocks west of its original location.

Move to 1200 kHz and first sale

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In the early 1980s, WBZY was granted permission to move its frequency from 1140 to 1200 kHz. With the move came the addition of nighttime power, and the elimination of a directional antenna pattern operation during the daytime. However, the station would revert to directional antenna operation at night, and was required to reduce its power to a thousand watts. However, the changeover would not take place until 1987, as WBZY was sold in December 1986 by Lawrence County Broadcasting Corp. to a partnership called WBZY Radio Sam (the "Sam" representing the surname initials of partners Samuel M. Shirey, William G. Andrews and Robert L. McCracken, who served as general manager under the previous owner beginning in 1982).

After the sale was completed, the move from 1140 to 1200 took place. Concurrently with the frequency swap came another studio move, this time to 1906 Wilmington Road (PA 18).

Second sale and move from 1200 to 1280

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Andrews sold his share to the other two partners in 1991. WBZY was then sold to Jacor in April 1999[1] for $800,000, and Jacor was purchased byClear Channel Communications shortly thereafter.

Clear Channel, which also owned WKST, recognized the superiority of WBZY's signal to that of WKST, and switched the call signs in November 1999. The call sign of WKST-FM was changed to WJST on October 10, 2000, and WKST-FM call sign was moved to Pittsburgh where it could be used with Clear Channel'sKISS-FM brand.

Third sale

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In April 2004, Clear Channel announced the sale of WKST along with WBZY and to Forever Broadcasting for $2.85 million[2], while WJST-FM andGrove City-basedWICT were sold toKeymarket Communications of Pittsburgh, best known for theFroggycountry music brand.

On September 20, 2004, the WJST call sign was moved to 1280 AM. WJST-FM becameWKPL, playing anoldies format under the name "Pickle 92.1" (WICT, which already was a country station as "95.1 The Cat", changed itscall sign to WWGY and was converted to the Froggy format), while WJST 1280 temporarily continued theadult contemporary music format from WJST-FM as "Star 1280" instead of "Star 92.1", before itself converting to an oldies format (unrelated to WKPL) as "Just Oldies 1280".

Fourth sale

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It was announced on October 12, 2022 that Forever Media was selling 34 stations, including WUZZ, toState College-based Seven Mountains Media for $17.375 million.[2] The deal closed on January 1, 2023.[3]

WUZZ today

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In January 2009, the station switched to sports talk as an affiliate toFox Sports Radio,[4] joining fellow Fox Sports Radio stationWBGG in Pittsburgh and going under the name "Fox Sports Radio 1280 WJST". It was at this point that the station became home to Penguins hockey and Pirates baseball. Various Penn State sports broadcasts take place on WJST as do many local high school football and basketball games. Local news coverage continues to be provided by Wade Sutton, who has handled news duties dating back to 1996 when the station was still using the WBZY call sign. On June 1, 2015, WJST became an affiliate ofESPN Radio.

The station changed its call sign to WUZZ on June 12, 2018.

In Mid March 2021, the station switched its format toclassic hits under the branding "WUZZ 1280 & 97.5". This returns the WUZZ branding to the area that was formerly used on sister stationsWRQI andWRQW from 2000 to 2018.

On October 16, 2023, WUZZ changed their format from classic hits (which moved toWHMJ 99.3 FM Franklin) to a simulcast of classic country-formattedWYLE 95.1 FM Grove City, branded as "Willie 95.1".[5] That same day, the WUZZ callsign moved to 1200 kHz, while WKST moved to 1280 kHz.[6][7]

Previous logo

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References

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  1. ^"Facility Technical Data for WKST".Licensing and Management System.Federal Communications Commission.
  2. ^"SEVEN MOUNTAINS MEDIA TO ACQUIRE 34 STATIONS FROM FOREVER MEDIA". RadioInsight.com. October 12, 2022. RetrievedOctober 14, 2022.
  3. ^"Seven Mountains Media-Forever Media Deal To Close Jan. 2". October 12, 2022.
  4. ^"Pittsburgh Radio & TV Online - WJST New Castle now Fox Sports".pbrtv.com. Archived fromthe original on September 28, 2010.
  5. ^A Bigger WUZZ Then There Was in Northwest PA Radioinsight - October 17, 2023
  6. ^WKST under new music format with new owner New Castle News - October 27, 2023
  7. ^WUZZ – the callsign that would become a format PBRTV.com - October 18, 2023

1981 Broadcasting YearbookArchived October 8, 2010, at theWayback MachineWillie 95.1 website

External links

[edit]
Radio stations in theMahoning Valley region
This region includes the following areas:Youngstown/Warren, Ohio
Sharon/New Castle, Pennsylvania
AM
FM
LPFM
Translators
Digital
Call signs
Defunct
Country radio stations in the Commonwealth ofPennsylvania
Active
Defunct
Seven Mountains Media; Southern Belle, LLC; Kristin Cantrell
AM radio stations
FM radio stations
Brands
  • Big Oly/Lewie/Hanna (classic hits)
  • Bigfoot Country (country)
  • Bigfoot Legends (classic country)
  • Froggy (country)
  • The GOAT (classic rock)
  • Pop (adult contemporary)
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