 | |
| |
|---|---|
| Broadcast area | Southern Tier |
| Frequency | 98.1MHz |
| Branding | 98.1 The Hawk |
| Programming | |
| Format | Country |
| Affiliations | |
| Ownership | |
| Owner |
|
| History | |
First air date | January 1956 (1956-01) |
Former call signs |
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Call sign meaning | "Hawk" |
| Technical information | |
| Facility ID | 72373 |
| Class | B |
| ERP | 6,700 watts |
| HAAT | 395 meters (1,296 ft) |
| Links | |
| Webcast | Listen live |
| Website | 981thehawk |
WHWK (98.1FM "The Hawk") is acommercial radio station inBinghamton, New York. It carries acountry musicradio format and is owned byTownsquare Media. Local disc jockeys are heard during the day on weekdays. Twosyndicated shows are heard after 7 p.m.:Taste of Country Nights fromCompass Media Networks, hosted by Evan Paul, andThe Third Shift fromWestwood One heard overnights. Current local staff include Glenn Pitcher, Traci Taylor, Jess Rose, and Buddy Logan.[1] It is regularly the highest ranking station in theNielson ratings in the Binghamtonradio market.
WHWK has aneffective radiated power of 6,700 watts. Thetransmitter is off Ingraham Hill Road in Binghamton, amid thetowers for other FM and TV stations in the region.[2]
In January 1956, the station firstsigned on as WNBF-FM.[3] It was co-owned withWNBF (1290 AM) and WNBF-TV (channel 12), which had operated a previousWNBF-FM on various frequencies (among them100.5) from 1940 to 1952. The owner wasTriangle Publications, which also put out the weekly magazineTV Guide. At first, WNBF-FMsimulcast the programming on the AM station.
In the 1960s, WNBF-FM switched to its ownbeautiful music format. It played quarter hour sweeps of mostly instrumentalcover versions of popular songs, as well asBroadway andHollywood show tunes.
In 1972, as part of Triangle's dismantling, Stoner Broadcasting, based inDes Moines, bought WNBF-AM-FM. At the same time, Gateway Communications, the publisher ofThe Record ofBergen County, New Jersey, bought WNBF-TV (nowWBNG-TV).[4] Also in 1972, WNBF-FM changed itscall sign to WQYT, representing its "quiet" format. In the 1980s, theeasy listening music audience was aging while advertisers mostly seek young and middle aged adults. Management decided to make a change.
In January 1984, 98.1 switched to acountry music format, calling itself "98.1 The Hawk". It switched its call letters to WHWK.Citadel Broadcasting acquired WHWK and its AM counterpart, WNBF.[5]
42°03′40″N75°56′42″W / 42.061°N 75.945°W /42.061; -75.945
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