| |
|---|---|
| Broadcast area | |
| Frequency | 93.7 FMMHz |
| Branding | 93-7 NOW |
| Programming | |
| Format | Contemporary hit radio[1] |
| Affiliations | Premiere Networks |
| Ownership | |
| Owner |
|
| WACL,WKCI,WKCY,WKCY-FM,WKDW,WSVO | |
| History | |
First air date | October 18,1985[2] |
Call sign meaning | "WAZ Radio" (from former sister stationWAZT) |
| Technical information[3] | |
Licensing authority | FCC |
| Facility ID | 57910 |
| Class | B1 |
| ERP | 15,500watts |
| HAAT | 128 meters (420 ft) |
Transmitter coordinates | 38°37′4.0″N78°42′39.0″W / 38.617778°N 78.710833°W /38.617778; -78.710833 |
| Links | |
Public license information | |
| Webcast | WAZR Webstream |
| Website | WAZR Online |
WAZR is acontemporary hit radio formattedbroadcastradio station licensed toWoodstock, Virginia, serving the CentralShenandoah Valley.[1] WAZR is owned and operated byiHeartMedia, Inc.[4]
WAZR launched on October 18, 1985, and officially took its callsign on December 3.[5] It was owned by Ruarch Associates, LLC ofWoodstock, Virginia. The station would carry anadult standards format,[6] branded as "Z-93". Ruarch sold WAZR to Clear Channel for $1.35 million in May 2001;[7] the following year the adult standards format was moved from WAZR toWAMM at 1230 AM, while WAZR became acontemporary hit radio format, branded as "93.7 Kiss FM; The Valley's Hit Music". The station's tower was moved south intoRockingham County and puts a poor signal into Woodstock.
At noon on September 20, 2010, WAZR shifted to hotadult contemporary, branded as "Alice 93.7; Music of the 90s, 2K and Today".[8] At the same time, the station dropped the syndicated "Elvis Duran and the Morning Show", which had been carried since May 4, 2009, from 6 to 10am. Elvis returned on July 11, 2011.
On September 5, 2011, WAZR reverted to itscontemporary hit radio format, branded as "All The Hits; Alice 93-7". It would continue to keep the Alice name until noon on August 1, 2012, when it changed to "93-7 Hit Music NOW", keeping the contemporary hit radio format and was shortly thereafter shortened to "93-7 NOW; The Valley's Hit Music Station".[9]