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Broadcast area | South Florida |
Frequency | 107.5MHz |
Branding | Amor 107.5 |
Programming | |
Language | Spanish |
Format | Adult contemporary–Latin pop–tropical music |
Subchannels |
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Ownership | |
Owner |
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History | |
First air date | June 7, 1974 |
Former call signs |
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Call sign meaning | Amor |
Technical information[1] | |
Licensing authority | FCC |
Facility ID | 61658 |
Class | C1 |
ERP | 93,000 watts |
HAAT | 307 meters (1007 ft) |
Transmitter coordinates | 25°58′02″N80°12′34″W / 25.96722°N 80.20944°W /25.96722; -80.20944 |
Links | |
Public license information | |
Webcast | Listen live |
Website | amor1075fm |
WAMR-FM (107.5MHz) is a commercial radio station inMiami, Florida. It airs aSpanish AC andtropical musicradio format aimed atSpanish-speaking adults. The station is owned byUnivision Radio with the license held by Univision Radio Illinois, Inc.[2] The station also broadcasts onHD radio.[3]
Thetransmitter is off NW 207th Street in Miami.[4] Thecall sign WAMR refers to theSpanish wordamor, which means "love".
On June 7, 1974, the station firstsigned on as WIGL. It was the FMsister station to AM 1260 WWOK (nowWSUA), both owned by the Mission East Company, and airing acountry music format.[5] In 1979, the station was acquired bySusquehanna Radio, which switched it to a Spanish-languageTop 40/Dance format as WQBA-FM ("Super Q"), sister toWQBA 1140 AM.[6] By the late 1980s, the station had shifted to a Spanish adult contemporary sound.
In 1995, the call letters were changed to WAMR-FM and the station began calling itself "Amor". At this point, the format was mostly romantic ballads by artists such asJulio Iglesias andGloria Estefan. A similar format was launched one dial position away, on 106.7 WRMA (nowWXDJ) whose call letters stood for "Romantica." Both stations enjoyed much success with adult Spanish-speaking listeners in Miami.
In 2003, WAMR-FM was bought byUnivision Radio.[7] The company's television headquarters was already based in Miami and the acquisition of several Spanish-language Miami radio stations helped the company move into radio ownership. By this time, the station had moved away from its soft ballad sound, playing more uptempo international and tropical hits but still aimed at an adult audience. WAMR-FM remains one of the Miamiradio market's top rated stations.
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