Virgin Records was sold toThorn EMI in 1992. EMI would later be acquired byUniversal Music Group (UMG) in 2012 with UMG creating the Virgin EMI Records division.[2] The Virgin Records name continues to be used by UMG in certain markets such as Germany and Japan.[3][4][5][6][7]
Virgin Classics was founded in 1988 as part of Virgin Records. Along withEMI Classics, it too was acquired by UMG in 2012 as part of the takeover of the EMI Group. But the terms of theEuropean Commission's approval of the takeover required divestment of the two classical labels. Accordingly, both were sold in February the following year toWarner Music Group, and this transaction was approved by theEuropean Union that May. Warner placed the Virgin Classics artist roster and catalogue in itsErato Records division, and the "Virgin Classics" name, along with "EMI Classics," disappeared.
Virgin logo designed byRoger Dean for the fledgling Virgin Records label
Branson and Powell had initially run a small record shop called Virgin Records and Tapes onNotting Hill Gate, London, specializing inkrautrock imports, and offering bean bags and free vegetarian food for the benefit of customers listening to the music on offer.[10] The first real store was above a shoe shop at theTottenham Court Road end ofOxford Street. The nameVirgin, according to Branson (in his autobiography), arose fromTessa Watts, a colleague of his, when they were brainstorming business ideas. She suggested Virgin – as they were all new to business – like "virgins".[11]
After making the shop into a success, they turned their business into a fully fledged record label. The original Virgin logo (known to fans as the "Gemini" or "Twins" logo) was designed by English artist and illustratorRoger Dean: a young naked woman in mirror image with a large long-tailed lizard and the word "Virgin" in Dean's familiar script. A variation on the logo was used for the spin-offCaroline Records label.[12]
The first release on the label was theprogressive rock albumTubular Bells by multi-instrumentalistMike Oldfield, who was discovered by Tom Newman and brought to Simon Draper – who eventually persuaded Richard and Nik to present it as their first release in 1973, produced by Tom Newman, for which the fledgling label garnered unprecedented acclaim.[13] This was soon followed by some notable krautrock releases, including electronic breakthrough albumPhaedra byTangerine Dream (which went Top 20), andThe Faust Tapes andFaust IV byFaust.The Faust Tapes album retailed for 49p (the price of a 7" single) and as a result allowed this relatively unknown band a massive audience as the album sold over 60,000 copies[14] and also reached number 12 in the charts, though it was later redacted its spot on the grounds of the cover price.[15][16] Other early albums includeGong'sFlying Teapot (Radio Gnome Invisible, Pt. 1), whichDaevid Allen has been quoted as having never been paid for.[citation needed][17]
The first single release for the label wasKevin Coyne's "Marlene" (b/w "Everybody Says"), taken from his albumMarjory Razorblade and released in August 1973.[18] Coyne was the second artist signed to the label after Oldfield.[19]
After modified versions of the twins label came the red, white and blue design introduced in 1975, which coincided with the height of punk and new wave.[21] The current Virgin logo (known informally as "the scrawl") was created in 1978, commissioned by Simon Draper, then managing director of Virgin Records Limited. Brian Cooke of Cooke Key Associates commissioned a graphic designer to produce a stylised signature. The logo was first used on Mike Oldfield'sIncantations album in 1978 and by the Virgin Records label exclusively until gradually other parts of theVirgin Group adopted it, includingVirgin Atlantic,Virgin Mobile andVirgin Money.
Virgin Records was sold by Branson toThorn EMI in June 1992 for a reported US$1 billion (around £560 million) (equivalent to $2,240,692,435 in 2024),[22][23] with a special non-competition clause that would prevent Branson from founding another recording company during the five years following the agreement (see the final paragraph in EU Merger Decision IV/M202 of 27 April 1992). It now faces competition from Branson's new label:V2 Records. Branson sold Virgin Records to fundVirgin Atlantic, which at that time was coming under intense anti-competitive pressure fromBritish Airways. In 1993, BA settled a libel action brought by Branson over BA's "dirty tricks" campaign, giving him £500,000 and a further £110,000 to his airline.
Because business models increasingly diverged, Thorn EMI shareholders voted in favour of demerger proposals on 16 August 1996. The resulting media company became the EMI Group.[24] In 1997, Virgin absorbed the remainder ofEMI USA, which earlier consolidatedEMI America Records andManhattan Records, withCapitol Records acquiring EMI's other American operations, and in 1998, opened acountry music division called Virgin Records Nashville, of which record producerScott Hendricks was president.[25] The label's signees comprisedJulie Reeves,Jerry Kilgore,Roy D. Mercer,Tom Mabe,Chris Cagle,Clay Davidson, andRiver Road. In 2001, Virgin Nashville closed and its roster was folded into Capitol Records' Nashville division.[26]
Capitol Records and Virgin Records America merged in 2007 to formCapitol Music Group after a massive restructuring of EMI Group Ltd.[27] Stepping down as chief executive of Capitol Records was Andy Slater, with Jason Flom, former executive of Virgin, taking the reins as chairman and CEO of the newly created company.
Universal Music Group (UMG) purchased EMI in 2012, thus acquiring Virgin. UMG absorbed Virgin's UK operations to createVirgin EMI Records in March 2013.[28]
On 16 June 2020, Universal rebranded Virgin EMI Records as EMI Records and named Rebecca Allen (former president of UMG's Decca label) as the label's president, with Virgin Records now operating as an imprint of latter label.[29]
In February 2021, theUniversal Music Group announced that it would rebrand theCaroline Music Group as Virgin Music Label & Artist Services. The name change was "inspired and influenced by the spirit and ethos of the iconic Virgin Records label".[5][30] In September 2022, UMG consolidated Virgin Music Label & Artist Services,Ingrooves Music Group, and the recently acquired mtheory Artist Partnerships as part of the newly launched divisionVirgin Music Group.[31] UMG also appointed mtheory founders JT Myers and Nat Pastor as co-CEOs of the new division.
This section needs to beupdated. Please help update this article to reflect recent events or newly available information.(December 2018)
The Virgin label was distributed in the US by Atlantic from 1973 to 1975. During this period, 14 albums were issued. All had been previously issued in the UK on Virgin, although one album,Marjory Razorblade by Kevin Coyne, was truncated from a 20-song double album to an 11-song single album.
Beginning with Mike Oldfield'sOmmadawn album in 1975, American distribution switched to CBS Records/Columbia Records. CBS/Columbia was unwilling to release all Virgin artists, so many were licensed to other labels:
Some of these records had a small Virgin logo added to the regular company design on the label. One of Virgin's and Epic's biggest acts of the 1980s was Culture Club.
In 1978, Virgin set up US operations first inNew York on Perry Street, with distribution fromAtlantic Records. Virgin Records soon moved operations toNew Jersey along with a short-lived subdivision calledVirgin International, handled by independent New Jersey–based distributorJem Records. Virgin International was used mainly for progressive rock artists and reissues of earlier Virgin / Atlantic albums such asHergest Ridge by Mike Oldfield, andFish Rising by Steve Hillage, which Columbia chose not to reissue. Virgin International also issued albums by some of Virgin's reggae artists, includingGregory Isaacs. At the same time, Virgin releases distributed by Columbia continued, distribution returning to Atlantic (later WEA) in 1980, at which time Virgin International ceased operations.
Another American company calledCaroline Records co-existed during this time. Caroline records rarely mentioned a connection with Virgin, and some UK and European Virgin albums that were distributed internationally (instead of being manufactured in each country) named Caroline as their American distributor. Some Caroline records bore the label nameCaroline Blue Plate, which was mainly used for reissuing on CD many early progressive rock albums and artists from Virgin and Caroline's UK branches.
The first Canadian editions were distributed by WEA, and were parallel issues of the same early 14 albums issued in the US by Virgin/Atlantic.
In 1975, distribution transferred to Columbia (as it had in the US), but the following year distribution was transferred again toPolydor Records (which changed its name toPolyGram by 1980), and issued a different and larger selection of records from what was being issued in the US. Canadian editions of the Dindisc label were issued as Dindisc/Virgin. Virgin's Canadian division arranged to have Canadian artistsMartha & the Muffins andNash the Slash signed to Dindisc in the UK as well; both artists had releases in Canada and the UK on Dindisc.
In 1983, an independentVirgin Records Canada Inc. company was created, three years before a similar move occurred in the US. From this time onward, Virgin Canada used unique label designs not seen in other countries: a red label with five horizontal bars across the top and an extra-large "scrawl" logo from 1983 to 1985, followed by a purple label with round logo up to 1992 when Virgin was acquired internationally.
Soon after Virgin Records was founded, the label created amusic publisher for its artists who also served as songwriters. Starting in the 1980s, Virgin Music signed songwriters from other record labels. After Virgin was acquired by EMI, the publisher was folded intoEMI Music Publishing as EMI Virgin Music.
In 2012, a consortium led bySony/ATV Music Publishing acquired EMI Music Publishing for $2.2 billion.[33] However, theEuropean Union ruled that Sony/ATV would represent over half of all the charting hits in the United Kingdom, and required the company to auction off Virgin Music andFamous Music UK, as well as twelve unrelated authors.[34]
In December 2012,BMG Rights Management acquired the Virgin and Famous publishers,[35] and concluded the deal in May 2013.[36] Virgin Music was renamed BMG VM Music, while Famous Music became BMG FM Music.
In 1983 Virgin purchasedCharisma Records, renaming itCharisma/Virgin, then laterVirgin/Charisma, before folding the label in 1986 and transferring its remaining artists to Virgin. In the process they acquiredGenesis and comedy groupMonty Python. The Charisma label was reactivated in the US in 1990 and enjoyed success with signings such asMaxi Priest,38 Special andEnigma. When this Charisma label was retired in 1992, most of its artists were, as before, transferred to Virgin.
E.G. Records, an artist management company and independent record label, mostly active during the 1970s and 1980s, was acquired by Virgin in the late-80s after its owners' failed investments left the company in financial problems. Virgin renamed the label asVirgin EG Records for a brief time until its dissolving after EMI's acquisition.Robert Fripp and his bandKing Crimson had an extensive legal battle with EG that ended with Fripp taking both band and solo catalogues with him to form his own companyDiscipline Global Mobile, whose releases, mostly catalogue reissues, were licensed to Virgin until going full independent.
In 1987,Venture Records was created for new age and modern classical artists includingKlaus Schulze, who had been associated with Virgin since the early 1970s. (Virgin had distributed UK editions of his German albums since 1974, and he had almost been signed as a Virgin artist in 1976, but the deal was cancelled after a conflict between Virgin and his German label.)
10 Records was sometimes branded as Ten, and was part of AVL (Associated Virgin Labels Limited – a marketing company owned by Virgin Records Ltd).
Siren Records was another 1980s label which became part of AVL.
Circa Records was another 1980s AVL label, though one which became Virgin's 'strategic marketing' division making TV-advertised compilations such asThe Best...Album in the World...Ever! collections under the label name Virgin TV or EMI/Virgin TV.
Caroline Records was a budget label used from 1973 to 1977. The name and logo were later used for some American editions of Virgin records in the 1980s and 1990s. Caroline was primarily used for independent distribution until the label was reactivated in 2013. Today, Caroline Records acts as an independent label taking the place of EMI Label Services, after Virgin's former parent company EMI was purchased by Universal Music Group.
Noo Trybe Records was ahip hop record label that existed from 1994 to 1999. The label consisted of mostly West Coast hip hop artists such as theLuniz. The label also became the distributor for releases underRap-A-Lot Records after they switched distribution from Virgin's sister label under EMI,Priority Records in 1994. Noo Trybe also became the home of East Coast rappersAZ andGang Starr after their respective labelsEMI andChrysalis were folded in early 1997.
Delabel was one of the main imprints of the French division of EMI, along with Virgin Music, Hostille, Blue Note France and Labels. Delabel had a publishing company and a record label. It existed until 2012 when EMI broke up, and EMI Music France was sold toWarner Music Group (along withParlophone and other EMI divisions) and renamedParlophone Music France. The publishing company of Delabel is now owned bySony/ATV Music Publishing (which acquiredEMI Music Publishing); meanwhile, the label catalogue now belongs to the new divisionParlophone Music France, from Warner Music Group. It signed withMathieu Chedid,Daft Punk,Tonton David and others, It also distributedThe Prodigy's releases in France from 1993 to 2006.
EMI Records (formerlyVirgin EMI Records) is Universal's main label in the United Kingdom afterMercury Records UK has been reduced to a local Universal imprint and its artist moved to the new Virgin EMI label.[37] In 2020, Virgin EMI was rebranded as EMI Records, but the Virgin brand remained an imprint of the newly rebranded unit.
Virgin Schallplatten GmbH was the German subsidiary of Virgin Records. It was consolidated intoEMI Germany (which is now part of Universal Music Germany).
The Dutch branch of Virgin became independent from (then) parent companyAriola in 1984, although Ariola kept distributing and marketing Virgin's output until it was taken over by EMI in the early 1990s (which also meant the end of Virgin's independent status in the Netherlands). In the late 1990s Virgin launched the Top Notch label, which became famous for its Dutch hip hop and rap artists. With Universal's acquisition of EMI in 2012, Virgin became part of the Universal Music Group Netherlands.
Virgin France SA was founded in 1980 and was the first international division of Virgin Records. In 2002 it merged with EMI Music France and continued as an imprint, until it was consolidated into EMI France, which has been renamedParlophone and sold toWarner Music Group, just like the divisions in Belgium, Czech Republic, Denmark, Norway, Poland, Portugal, Spain, Slovakia and Sweden. Universal (who retained Virgin's trademark in France) would later revive Virgin France as an imprint ofMercury Records' French division in 2016; its first artist,Etienne Daho, was one of Virgin France's biggest artists before Warner's acquisition.
Virgin Japan has had three incarnations:
The first was founded in 1987, Virgin Japan, as a wholly owned Virgin subsidiary. In 1989, following the investment by theFujisankei Communications Group in Virgin Records, a new Virgin Japan company was established focused on domestic repertoire and run by Pony Canyon, the record company of Fujisankei. After EMI's purchase of Virgin in 1992, this incarnation of Virgin Japan was renamed Media Remoras, and it closed in 1997.
The second incarnation was part of Toshiba-EMI, and had three sublabels: Virgin Domestic, Virgin Tokyo, and Virgin DCT (exclusive to releases from the bandDreams Come True). All three were folded in 2004 into the label Virgin Music, which was folded intoEMI Records Japan in 2013 after its merger with Universal. However, international Virgin releases were previously handled in Japan by Toshiba-EMI themselves prior to the 1987 establishment of the first incarnation of Virgin Japan.
The third incarnation, Virgin Music (JPN), was established as a sublabel in 2014 following the merge of EMI R andDelicious Deli Records. Delicious Deli later became an imprint of Virgin Music alongside a new imprint, Virgin Records. In 2017, both imprints ceased operations and all artists under the two imprints were placed under the main Virgin Music label.[38]
The Brazilian division of Virgin started in 1996 byEMI Music Brasil with artistic direction byRick Bonadio, with artists like Surto,Charlie Brown Jr. andTihuana, and existed from 1996 to 2001, when it was absorbed by EMI, and in 2012 by Universal.