| Universal Music Indonesia | |
|---|---|
| Parent company | Universal Music Group |
| Founded | 1987; 39 years ago (1987) |
| Genre | Various |
| Country of origin | Indonesia |
| Location | Karet Tengsin,Jakarta |
Universal Music Indonesia, formerlySuara Sentral Sejati andPolyGram Indonesia, is an Indonesian company based inJakarta. Founded in 1987, the company is a branch ofUniversal Music Group. This company has produced several successful singers on the Asian music scene such as Brisia Jodie, Marion Jola,Tiara Andini,Ziva Magnolya,Keisya Levronka, andLyodra.[1]
Currently, artists under Universal Music Indonesia tend to focus more onIndonesian Idol alumni, starting from 2012. Previously, this record company had managed several artists who were popular with the teenage generation in the middle to upper segment, such asRAN,Raisa Andriana or Ecoutez. However, in the midst of the soaring rise ofIndonesian Idol alumni on this label, Universal still maintains the alternative pop rock music groupSamsons (from the Bams era, Aria Dinata to Adrian Martadinata as vocalist) as one of its flagship artists.