| Company type | Private company |
|---|---|
| Industry | Hospitality |
| Founded | 1989 |
| Headquarters | |
Area served | Norway,Sweden,DenmarkBelgium and theNetherlands |
Key people | Olav Thon,CEO |
| Products | Hotels |
| Website | thonhotels.com |
Thon Hotels (formerly known as Rainbow Hotels) is a Norwegian-based hotel chain. It is currently the 3rd largest hotel chain in Norway with 93 hotels inNorway,Belgium, Sweden, Denmark and theNetherlands.


The Thon Hotel chain was established in 1989. Thon Hotels is part of theOlav Thon Group (Olav Thon Gruppen) which in turn is owned by the Olav Thon Foundation (Olav Thon Stiftelsen). The Norwegian philanthropist and property investor,Olav Thon bought Hotel Bristol inOslo in 1974. In 1983 Thon bought his second hotel, before he founded Rainbow Hotel in 1989, which included 10 hotels. Over the next couple of decades, the hotel chain grew in numbers, and Thon extended his hotel business toBrussels in 1995 when he bought two hotels in the Belgium capital.Rainbow Hotels were rebranded to Thon Hotels in 2005.[1][2][3][4]
In 2023, the company has been criticized for banningPride flags duringPride Month. The main union representative at the company Ann Kristin Sletvold said she was "shocked" over the ban, and said it was "the wrong signal" only a year aftera terrorist attack on Pride.[5][6] After intense backlash, the company reversed its decision.[7]
Media related toThon Hotels at Wikimedia Commons