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| Product type | Tampon |
|---|---|
| Owner | Procter & Gamble |
| Country | United States |
| Introduced | 1931; 94 years ago (1931)[1] (as Tampax Sales Corporation) |
| Markets | World |
| Previous owners | Tampax Incorporated Tambrands, Inc. |
| Website | www |
Tampax (aportmanteau of tampon and packs) is a brand oftampons currently owned byProcter & Gamble. It was based inWhite Plains, New York, US until its sale to Procter & Gamble in 1997.[2] It is a subsidiary of P&G'sAlways brand and is sold in over 100 countries.
The product was designed byEarle Haas, who filed a patent in the 1930s.[3][4] The original product was designed from the start as flushable andbiodegradable.[citation needed]
In 1937, Tampax worked withMcCann Erickson for its marketing campaigns. In 1949, the brand appeared in more than 50 stores. From 1930s to 1940s Tampax chose sportswomen as their brand ambassadors.[5]
DuringWorld War II, Tampax produced wound dressings for the military.[citation needed]
Tampax conducted medical studies in 1945 to prove the safety of tampons.[6]
In 1984, the company was renamed Tambrands Inc.[citation needed]
Marketing for the product includes the company'sBeingGirl website.[7][8]
Tampax was an independent company based in Palmer, Massachusetts and headquartered in New York City for over 50 years. Renamed Tambrands, Inc. in 1984, the company was purchased by Procter & Gamble in 1997. Tampax is available in over 100 countries; there is no distribution in Germany and Austria.