 Logo used since October 24, 2022, along with other sister channels | |
| Country | India |
|---|---|
| Broadcast area | Worldwide |
| Headquarters | Mumbai, India |
| Programming | |
| Language(s) | |
| Picture format | 576i/480iSDTV |
| Ownership | |
| Owner | Culver Max Entertainment |
| Sister channels | List of channels owned by Culver Max |
| History | |
| Launched | 18 April 2017; 7 years ago (18 April 2017) |
| Replaced | Animax India |
| Links | |
| Website | www |
| Availability | |
| Streaming media | |
| Affiliated Streaming Service | SonyLIV |
| Internet Protocol television | Sling TV |
| Tata Play (India) | SD |
Sony YAY! is an Indianpay television channel aimed atchildren aged between 6 and 14, operated byCulver Max Entertainment. The channel primarily airs internationalanimated series in variousIndian languages.
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The channel was launched on 18 April 2017 replacing the linearAnimax channel in India, with Sony Pictures Networks announcing their plans to migrate all Japanese animated programming broadcast on the channel as paid content to its digital platformSony LIV.[1]
Sony YAY! began airingTaarak Mehta Kka Chhota Chashmah, an animated show based on the Hindi sitcomTaarak Mehta Ka Ooltah Chashmah on 19 April 2021.[2] In June 2021, the channel started airingBernard under the titleBhaalu Ye Bindass Hai.[3]
Ding Dong Bell Masti Ka Khel premiered on Sony YAY! on 16 August 2021.[4][5] The second season ofTaarak Mehta Kka Chhota Chashmah also aired on same date.[6]
The French animated seriesOggy and the Cockroaches started airing on the channel from 11 October 2021.[7][8] In 2021, the channel only aired season 4 and season 3 (remake) of the series.[9] With this, a feature film of the series i.e.Oggy and the Cockroaches: The Movie was also premiered on 25 October 2021 on the channel.[10] The series airs with Indian dialogues and commentary byMubeen Saudagar who voices all characters in Hindi version.[citation needed]
The channel launched the British animated seriesHorrid Henry in November 2021 with the titleHaste Raho Henry.[11] Season 6 and 7 ofOggy and the Cockroaches aired on the channel in 2022.[12]
Sony YAY! also launchedHarry & Bunnie in February 2022 under the titleRabbit Aur Bhalla Fun Hoga Khullam Khulla.[13]
The third season ofTaarak Mehta Kka Chhota Chashmah came out on 16 May 2022.[14][15] With this, a tele movie (45-minute-long episode) titledTapu and the Big Fat Alien Wedding was also premiered on 27 May 2022.[16][17]
Sony YAY! started airing the anime seriesRobotan and a new showHaGoLa on 20 June 2022.[18]
On 1 July 2022, Sony YAY! was launched inMalaysia inTamil language onTelekom Malaysia with a total of seven popular kid's entertainment shows includingSab Jholmaal Hai,Guru Aur Bhole,Taarak Mehta Ka Chhota Chashma,Kicko & Super Speedo,Paap-O-Meter, Prince Jai aur Dumdaar Viru andHaGoLa.[19]
On 15 August 2022, the channel launched hit anime television seriesNaruto in five regional languages – Hindi, Tamil, Telugu, Malayalam and Bengali.[20] The head of programming of Sony YAY!, Ronojoy Chakraborty toldIGN India in an interview that the channel plans to bring more anime content to the country after Naruto.[21]
In September 2022, the channel was launched in Canada throughAsian Television Network.[22]
On 19 September 2022, the channel launched one more French animated seriesThe Owl & Co under the titleDhakki Chiki Aaool![23]
On 24 October 2022, the channel launchedOggy and the Cockroaches: Next Generation a brand new season ofOggy and the Cockroaches on the occasion of Diwali.[24] The fifth season ofOggy and the Cockroaches began to air on the channel from November 2022 in the occasion ofChildren's Day.[25]
Sony YAY! began airing their original seriesPaJaMa in December 2022.[26]Mr. Magoo was also premiered in 26 December 2022 on the channel.[27]
A preschool block, Sony YAY! Jr, launched on 12 June 2023. The block is currently broadcastingOggy Oggy, and is stated to air preschool shows in the future.[28]
On 4 September 2023, the channel launched inSingapore viaSingtel. Similar to Malaysia, it broadcasts in Tamil.[29]