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In thesociology of religion,secondary conversion is thereligious conversion of an individual that results from a relationship with another convert, rather than from any particular aspect of the new religion. For example, someone might join a religious group primarily because their spouse or partner has done so; such a person would be a secondary convert.
Secondary conversion can greatly expand a movement's influence,[1] particularly after a conquest, such as the MuslimMoorish conquest of Spain and CatholicSpain's conquests in Latin America.
The basis for successful conversionist movements is growth through social networks, through astructure of direct and intimate interpersonal attachments.
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