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![]() A branch inGeneral Mariano Alvarez,Cavite | |
Company type | Public |
---|---|
PSE: PGOLD | |
Industry | Retailing |
Founded | September 8, 1998; 26 years ago (1998-09-08) |
Founder | Lucio L. Co |
Headquarters | Ermita, Manila,Philippines |
Number of locations | 452 (2022)[1] |
Area served | Philippines |
Key people | Susan P. Co (Chairman) Ferdinand Vincent P. Co (President) Lucio L. Co (Director) |
Revenue | ₱165.32 billion (2020) |
₱7.34 billion (2020) | |
Owner | Cosco Capital Inc. (48.58%) Public (34.50%) Others (16.92%) |
Number of employees | 12,170 (2023)[2] |
Website | puregold.com.ph![]() |
Puregold Price Club, Inc. or simplyPuregold (stylized inall caps) is a chain of supermarkets in the Philippines trading goods such as consumer products (canned goods, housewares, toiletries, dry goods, and food products, among others) on a wholesale and retail basis. It currently has approximately more than 400 operating stores and over 20 food service stalls.[3]
Puregold owner Cosco Capital, Inc. is under the Luis Co Chi Kiat Foundation Inc. (LCCKFI), founded and registered on March 28, 2003, by the late Luis Co Chi Kiat's children. Lucio L. Co, married to Susan P. Co, is the Chairman of Cosco Capital, Inc., Puregold, and S&R Membership Shopping.[1] Lucio Co grew up in Santo Cristo,Divisoria. His parents, Luis Co Chi Kiat (October 5, 1917 – July 31, 2002) and Co Lao Siok Hian (April 6, 1924 – September 4, 2014) who owned Atlantic Glassware store, are buried at the Luis Co Chi Kiat Mausoleum inManila Chinese Cemetery.[4]
During the1997 Asian financial crisis, Chinese-Filipino businessman Lucio Co, who owned the Alcorn Gold Resources Corporation (later renamed Cosco Capital, Inc.), initially focused on oil and mineral exploration and development. However, due to the increasing price of commodities, the company ventured out into the retail industry, which at the time, was dominated by retail giantSM.[5]
On September 8, 1998, Puregold Price Club was founded by Lucio Co and his wife Susan Co. Its first branch opened on December 12, 1998 as theanchor tenant of Liberty Center (now Mandala Park)[6] alongShaw Boulevard inMandaluyong.[5]
In October 2011,[7] Puregold Price Club went public and was inaugurated as a listing on thePhilippine Stock Exchange.
In 2012, Puregold acquired Kareila Management Inc., which ownsS&R Membership Shopping and its six operating outlets through a₱16.5 billionshare swap, resulting in S&R becoming a Puregold subsidiary. In the same year, Puregold also acquired the Parco supermarket chain in a deal valued at around₱760 million from the Gant Group of Companies, which operates 19 outlets. These outlets were converted into Puregold branches.[8][9] The shareholders of the retail chain Puregold have approved the merger of the other two operating units into the parent company, consolidating Puregold's supermarket businesses under the publicly listed supermarket operator.[10]
In February 2013, global investment firmCapital Group Companies (CGC) bought 5.4% total outstanding stock of Puregold.[citation needed]
In May 2014, Puregold formed a joint venture with Japanese convenience store chainLawson under the name PG Lawson Inc. Puregold owns 70% of the venture and they opened their first branch inSan Andres,Manila on March 30, 2015.[11]
In 2020, Puregold introduced the Puregold Mobile app, offering services such asonline delivery,in-store pick-up, andself-checkout. The mobile app also allows its Tindahan ni Aling Puring and Purehold Perks cards to be used asdigitally.[12]
In 2023, Puregold acquired 14 DiviMart supermarket branches, all inLuzon.[1][13]
On March 16, 2024, Puregold had its first CinePanalo Film Festival awards, which featured 6 full-length films by filmmakers (₱2.5 million grant each) and 25 short films by student directors (₱100,000 grant each). The films were shown inGateway Mall. The festival is aimed to "uphold education as catalyst in a film medium, for present and future generations."[14]
In the second 2025 Puregold CinePanalo, a ₱3,000,000 full-length film production grant will be bestowed upon each of 7 directors, aside from a ₱150,000 grant to each of 25 student short filmmakers. The Awards Night is set for March 19, 2025.[15]