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Public Policy Polling

From Wikipedia, the free encyclopedia
U.S. Democratic polling firm
Public Policy Polling
Company typePrivate
IndustryOpinion polling
Founded2001; 25 years ago (2001)
Raleigh,North Carolina, U.S.
FounderDean Debnam
Headquarters
2912 Highwoods Boulevard, Suite 201
Raleigh, North Carolina
,
U.S.
Area served
United States
Key people
Tom Jensen (Director)
Websitepublicpolicypolling.com

Public Policy Polling (PPP) is an Americanpolling firm affiliated with theDemocratic Party.[1][2][3] Founded in 2001 by businessman Dean Debnam, the firm is based inRaleigh,North Carolina. Debnam died in 2024.[4] Tom Jensen serves as the firm's director.[5]

In addition to political issues, PPP has conducted polling on comical topics. These include surveys of whether Republican voters believeBarack Obama would be eligible to enterheaven in the event of theRapture,[6] whetherhipsters should be subjected to a special tax for being annoying,[7] and whetherTed Cruz is the Zodiac Killer.[8][9]

Elections

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2008

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PPP first entered prominence through its performance in the 2008 Democratic primaries betweenBarack Obama andHillary Clinton. The company performed well, producing accurate predictions in states ranging from South Carolina to Wisconsin, many of which featured inaccurate results by other pollsters.[10][non-primary source needed][11] After the November election, PPP was ranked by theWall Street Journal as one of the two most accurate firms, among those who were most active in the presidential swing states.[2]

2010

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PPP was the first pollster to findScott Brown with a lead overMartha Coakley in the Massachusetts Senate special election; Brown ultimately won in a major comeback, and PPP's final poll in that race predicted Brown's winning margin exactly.[12]

2011

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PPP was praised in two articles frompolitico.com for its accuracy in polling the 2011primaries andspecial elections, which are notoriously hard to predict. The contests they accurately predicted include the West Virginia gubernatorial primaries, special elections in New York and California,[13][14] as well as all eight Wisconsinrecall elections.

2012

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A study byFordham University found that, of 28 firms studied, PPP had the most accurate poll on the presidential national popular vote, both its independently conducted poll and the one it does in collaboration with theDaily Kos and theSEIU.[15][16]PPP correctly called the winner of the presidential election in all 19 states it polled in the final week of the election, as well as the winners of all the U.S. Senate and gubernatorial races it surveyed.[17][18][19][20][21]

2014

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Political research firmYouGov found PPP's gubernatorial polls to have the lowest average margin of error among national firms that polled in at least five gubernatorial races in the month preceding the election.[22]

2016

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In the2016 Presidential Election, PPP's final polls widely missed the mark in several key swing states, includingNew Hampshire,[23]North Carolina,[24]Pennsylvania,[25] andWisconsin.[26] Their polls also significantly underestimatedPresident Trump's lead inOhio,[27] and incorrectly predictedHillary Clinton to winFlorida.[28]

Methodology and reception

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The company'ssurveys useInteractive Voice Response (IVR), an automatedquestionnaire used by other polling firms such asSurveyUSA andRasmussen Reports.[29] The journalistNate Cohn has criticized the company's methodology as being "unscientific".[30]

In 2013 columnistNate Cohn described PPP as a liberal pollster.[31] StatisticianNate Silver stated that PPP had a tendency to slightly lean Democratic by 1% as of January 2022.[32] As of January 2022, Silver's website,FiveThirtyEight, gave PPP a A− grade in its pollster ranking.[32]

References

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  1. ^Pathé, Simone (March 23, 2016)."Not Your Average Pollster: He Says Phones Are Out and Trump Is Credible".Roll Call.Archived from the original on October 5, 2016. RetrievedOctober 5, 2016.
  2. ^abSarlin, Benjy (August 22, 2011)."How PPP Became The 'It' Democratic Pollster".Talking Points Memo.Archived from the original on October 5, 2016. RetrievedOctober 5, 2016.
  3. ^Kraushaar, Josh (June 23, 2009)."Sen. launches attack -- on polling firm".Politico.Archived from the original on October 6, 2016. RetrievedOctober 5, 2016.
  4. ^"Dean Debnam Obituary - Raleigh, NC".Dignity Memorial. Retrieved2024-12-19.
  5. ^"About Us"Archived 2012-11-22 at theWayback Machine,Public Policy Polling, 2012. Retrieved on 6 December 2012.
  6. ^Rosenbaum, Ron (July 19, 2011)."Only 19 Percent of Republicans Think Obama Would Be Raptured". Slate.Archived from the original on October 20, 2011. RetrievedOctober 21, 2011.
  7. ^"Hipster Tax For Being 'So Annoying' Backed By 27 Percent Of Americans: Poll".The Huffington Post. 13 May 2013.Archived from the original on 13 May 2013. Retrieved14 May 2013.
  8. ^Stuart, Tessa (26 February 2016)."Is Ted Cruz the Zodiac Killer? Maybe, Say 38 Percent of Florida Voters".Rolling Stone.Archived from the original on 28 April 2016. Retrieved1 May 2016.
  9. ^"Trump Leads Rubio in Florida- Even Head to Head"(PDF). Public Policy Polling.Archived(PDF) from the original on 8 April 2016. Retrieved1 May 2016.
  10. ^"PPP: most accurate numbers in the country for South Carolina". Public Policy Polling. January 26, 2008.Archived from the original on October 14, 2011. RetrievedOctober 21, 2011.
  11. ^"Archived copy".Archived from the original on 2012-01-14. Retrieved2011-09-20.{{cite web}}: CS1 maint: archived copy as title (link)
  12. ^Taylor, Jessica (January 9, 2010)."Poll: Scott Brown ahead of Martha Coakley by 1 point". Politico.Archived from the original on September 28, 2011. RetrievedOctober 21, 2011.
  13. ^Catanese, David (July 14, 2011)."The polling is right: Why PPP deserves props". Politico.Archived from the original on December 1, 2011. RetrievedOctober 21, 2011.
  14. ^Isenstadt, Alex (25 May 2011)."NY-26: The winners and losers". Politico.Archived from the original on August 8, 2011. RetrievedOctober 21, 2011.
  15. ^Leighton, Kyle (7 November 2012)."Fordham Study: Public Policy Polling Deemed Most Accurate National Pollster In 2012". Talking Points Memo.Archived from the original on 8 November 2012. Retrieved7 November 2012.
  16. ^Easley, Jonathan (7 November 2012)."Study finds PPP was the most accurate pollster in 2012".The Hill.Archived from the original on 15 August 2013. Retrieved25 April 2013.
  17. ^Mahtesian, Charles (7 November 2012)."PPP nailed it". Politico.Archived from the original on 24 December 2012. Retrieved6 December 2012.
  18. ^Bialik, Carl (7 November 2012)."How did pollsters fare on election night?". Wall Street Journal.Archived from the original on 13 December 2012. Retrieved6 December 2012.
  19. ^Lauter, David (8 November 2012)."Which pollsters did best: Non-traditional methods were standouts".Los Angeles Times.Archived from the original on 28 November 2012. Retrieved6 December 2012.
  20. ^Enten, Harry (7 November 2012)."How the pollsters won the 2012 US election, mostly".The Guardian.Archived from the original on 9 August 2014. Retrieved6 December 2012.
  21. ^LoGiurato, Brett (12 November 2012)."How a three-man polling team completely nailed their election prediction". Business Insider.Archived from the original on 16 December 2012. Retrieved6 December 2012.
  22. ^"YouGov | YouGov poll performance in the 2014 Governor elections".YouGov: What the world thinks.Archived from the original on 2015-07-14. Retrieved2015-07-16.
  23. ^"Archived copy"(PDF).Archived(PDF) from the original on 2017-01-31. Retrieved2017-02-10.{{cite web}}: CS1 maint: archived copy as title (link)
  24. ^"Archived copy"(PDF).Archived(PDF) from the original on 2017-01-31. Retrieved2017-02-10.{{cite web}}: CS1 maint: archived copy as title (link)
  25. ^"Archived copy"(PDF).Archived(PDF) from the original on 2017-01-31. Retrieved2017-02-10.{{cite web}}: CS1 maint: archived copy as title (link)
  26. ^"Archived copy"(PDF).Archived(PDF) from the original on 2017-01-31. Retrieved2017-02-10.{{cite web}}: CS1 maint: archived copy as title (link)
  27. ^PublicPolicyPolling [@ppppolls] (7 November 2016)."Post Labor Day we haven't done a single Ohio poll that had either candidate up by more than 1" (Tweet) – viaTwitter.
  28. ^PublicPolicyPolling [@ppppolls] (7 November 2016)."Think Hillary will win both but more confident about Florida" (Tweet) – viaTwitter.
  29. ^Bialik, Carl (November 6, 2008)."Polls Foresaw Future, Which Looks Tough for Polling".The Wall Street Journal. pp. A16.Archived from the original on June 11, 2015. RetrievedMarch 12, 2012.
  30. ^Cohn, Nate (2013-09-12)."There's Something Wrong With America's Premier Liberal Pollster".New Republic.Archived from the original on 2016-03-05. Retrieved2016-02-24.
  31. ^"PPP Polling Methodology: Opaque, Flawed | New Republic".The New Republic.Archived from the original on 2016-03-05. Retrieved2016-02-24.
  32. ^abSilver, Nate (2016-06-02)."FiveThirtyEight's Pollster Ratings". Archived fromthe original on 2016-07-17. Retrieved2016-07-19.

External links

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