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Psyop (company)

From Wikipedia, the free encyclopedia
Commercial production company

Psyop, Inc.
Company typePrivate corporation
Industry
  • Advertising
  • entertainment
  • gaming
Founded2000; 25 years ago (2000) inNew York City, United States
Founders
  • Marie Hyon
  • Kylie Matulick
  • Eben Mears
  • Todd Mueller
  • Marco Spier
Headquarters,
United States
Websitepsyop.com

Psyop is aproduction studio with offices inNew York City,Los Angeles,Hamburg andStuttgart.

History

[edit]

Psyop was founded in 2000 by Marco Spier, Marie Hyon, Todd Mueller, Kylie Matulick and Eben Mears in New York City.[1] In 2013, Psyop opened Psyop Games, a video game publishing division run by Muse Games co-founder Brian Kehrer.[2] In 2022, Psyop launched inGermany with offices inHamburg andStuttgart.

Original Productions

[edit]

In 2015, Psyop released an animated series, "Grandma's Cats Are Trying To Kill Her," in collaboration withDreamWorks Animation.[3]

In 2016, Psyop launched a VR experience, "Kismet," a virtual fortune-telling machine forHTC Vive,Oculus Rift, andPlayStation VR headsets.[4]

In 2019, Psyop released a dating simulator,I Love You Colonel Sanders! A Finger Lickin’ Good Dating Simulator, in collaboration withKFC.[5][6]

In 2020, Psyop, working withSupercell company, produced a short filmLost & Crowned, was uploaded on September 12, 2020, and qualified forOscars recognition in December.[7] They also collaborated onAbsolut'sIt's In Our Spirit campaign, which was recognized for its motion design.[8][9]

In 2022, during aDead by Daylight developer livestream on May 17, it was announced that the game's developer,Behaviour Interactive, would be collaborating with Psyop to produce a dating sim spinoff titledHooked on You: A Dead by Daylight Dating Sim.[10]

References

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  1. ^Price, Erik."Psyop Makes Ads You Actually Want to Watch". Esquire Magazine. Archived fromthe original on November 1, 2013. RetrievedSeptember 26, 2012.
  2. ^Fera, Rae Ann (December 13, 2013)."Fighting Malaria With A Video And Game That Show The Nightmare Of The Disease".Fast Company.Archived from the original on October 24, 2019. RetrievedOctober 24, 2019.
  3. ^Wolfe, Jennifer."Psyop's 'Grandma's Cats' Launches on DreamWorksTV". Animation World Network.Archived from the original on January 5, 2017. RetrievedOctober 24, 2019.
  4. ^Jagneaux, David (May 2, 2016)."Visit 'Kismet' in VR for Daily Fortune Telling, Tarot Cards, and Horoscopes". UploadVR.Archived from the original on May 16, 2017. RetrievedOctober 24, 2019.
  5. ^Carpenter, Nicole (September 10, 2019)."KFC".Polygon.Archived from the original on September 27, 2019. RetrievedOctober 24, 2019.
  6. ^T Morna, Jack."Summer Time Saga".Creative Boom. No. 11 December 2020. RetrievedDecember 20, 2020.
  7. ^"Animated short 'Lost & Crowned' scores Oscar qualification".AnimationXpress. December 7, 2020. RetrievedDecember 20, 2020.
  8. ^Spary, Sara (November 23, 2020)."In a Stellar Use of Animation, Absolut Imagines the Joy of Reuniting Post-Pandemic".Ad Week. RetrievedDecember 20, 2020.
  9. ^Lee, Giacomo."The best motion design adverts of 2020".Creative Boom. No. 11 December 2020. RetrievedDecember 20, 2020.
  10. ^"Dead by Daylight | 6th Anniversary Broadcast".YouTube.

External links

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