| Company type | Private |
|---|---|
| Industry | Marketing technology |
| Founded | 2005 |
| Headquarters | Chicago,Illinois,USA |
| Parent | 1WorldSync |
| Website | www.powerreviews.com |
PowerReviews is a businesssoftware development company based inChicago, Illinois. It provides software tobrands andretailers that allow them to collect, display and analyze different forms ofuser-generated content (UGC) on theire-commerce websites.[1][2][3]
The company's software allows product ratings andreviews, answering customer questions,product sampling,images, videos, and social content, and analytics tools to examine the impact of user-generated content and tobenchmark product performance.
PowerReviews is headquartered in Chicago with an office inLondon. The London office servicesEurope, the Middle East and Africa.
PowerReviews was founded in Chicago in 2005. By 2012 it had acquired $37 million in funding from among others fromMenlo Ventures, Draper Richards,Lehman Brothers,Tenaya Capital, and Four Rivers Group.[4]
Bazaarvoice,[4][5] a competitor, bought PowerReviews in 2012. The acquisition was opposed by theUnited States Department of Justice forantitrust concerns, focused on the ratings and review industry's relatively small marketplace and the potential importance to adjacent industries.[6]
In 2014, consumer reviews company Viewpoints purchased PowerReviews from Bazaarvoice. The two companies combined under the PowerReviews name.[7][8]
PowerReviews subsequently acquired BzzAgent fromDunnhumby in July 2018[9] and Stella Pulse fromStellaService in July 2019.[10]
In August 2023, PowerReviews was purchased again, this time by 1WorldSync, a product content management technology company.[11]