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PersonaTV, atelevision production subsidiary ofCanadiancable and telecommunications companyBragg Communications, operates cablecommunity channel andreal estate listing channels in television markets served by thePersona Cable division inWestern Canada.
Unlike similar divisions such asRogers Television orTVCogeco, the branding of Persona TV channels may vary according to the market. The channel serving theGrande Prairie,Alberta market is branded asPersona News 7, while other channels may be branded asMyTown orPersona TV.
In Persona's largest markets inOntario, the primary community channel was branded asPersona News #, where # refers to the channel's placement on the cable dial. Persona News stations acted as localnews channels, airing a rotation of community-oriented news and public interest reports. Persona News Channel operations also broadcast their localcity council meetings, and when not airing live programming or news reports, ran a computer-generatedcommunity bulletin board of events listings, weather and other news that can be delivered graphically.
Persona News stations aired inGreater Sudbury,Saugeen Shores andTimmins. These channels were originally namedNews Channel #, and were rebranded as Persona News in 2007. Following Persona's 2009 rebranding asEastLink in Ontario, all three channels were rebranded asEastLink News.
In Sudbury and Timmins, Persona also aired separate channels for localreal estate and advertising listings. The channel in Sudbury is branded asHome & Market Television, while the channel in Timmins is branded asClaimPost Realty.
A more traditionalcommunity channel format, branded asMyTown, aired inElliot Lake,Kapuskasing,Kirkland Lake,Sauble Beach,Temiskaming Shores andWest Nipissing in Ontario, andTrinity-Conception Bay inNewfoundland and Labrador. All of these channels are now branded asEastLink Television.