Heyman in 2024 | |
| Personal information | |
|---|---|
| Born | (1965-09-11)September 11, 1965 (age 60) New York City,New York, U.S. |
| Alma mater | SUNY Purchase |
Spouse | |
| Children | 2 |
| Website | heymanhustle |
| Professional wrestling career | |
| Ring name(s) | Paul Heyman Paul E. Dangerously |
| Billed from | Scarsdale, New York[1] |
| Debut | 1986 |
Paul Heyman (born September 11, 1965) is an Americanprofessional wrestling manager, former executive, promoter, and commentator. He is signed toWWE, where he performs as the on-screen manager ofThe Vision (Bron Breakker andBronson Reed) under theepithet"The Oracle" Paul Heyman. He is widely regarded as one of the greatest managers and creative minds in professional wrestling history, credited with revolutionizing the industry through his work with ECW, WWE, and the careers of numerous top stars.
Heyman first gained prominence in the late 1980s as an on-screen manager under the namePaul E. Dangerously, working for promotions such asWorld Championship Wrestling (WCW) and theContinental Wrestling Federation. In 1993, he became the creative force behind the Philadelphia-based Eastern Championship Wrestling (ECW), eventually purchasing the company in 1995 and renaming itExtreme Championship Wrestling. Under his leadership, ECW gained a cult following and introduced a more aggressive, reality-based style that influenced major wrestling promotions in the years that followed.
After ECW closed in 2001, Heyman joined WWE, where he worked as a commentator, writer, and on-screen manager. He played a pivotal role in the early career ofBrock Lesnar, serving as his manager for much of Lesnar's tenure in WWE. Heyman also contributed behind the scenes as a writer, including a run as lead writer forSmackDown in the early 2000s and later as executive director ofRaw from 2019 to 2020.
Heyman is best known for his work as a manager, widely praised for his promo ability, character work, and influence on talent development.[2][3][4][5][6] He has managed some of wrestling's biggest names, including Lesnar,CM Punk,Kurt Angle,Big Show,Roman Reigns andSeth Rollins, and is credited with helping elevate numerous stars through his work both on and off screen. In 2024, Heyman was inducted into theWWE Hall of Fame.
Paul Heyman was born on September 11, 1965, inthe Bronx, New York City, to Sulamita (née Szarf; 1928–2009) and Richard S. Heyman (1926–2013), both of Jewish descent.[7][8] His mother was aHolocaust survivor who endured theŁódź Ghetto and was later imprisoned atAuschwitz andBergen-Belsen concentration camps. His father was a personal injury attorney and served in theUnited States Navy duringWorld War II.[9][10][11][12]
From a young age, Heyman exhibited entrepreneurial instincts. By age 11, he operated amail-order business from his home, selling celebrity and sports memorabilia. During his teenage years, he began attending events atMadison Square Garden, where he gained backstage access as a self-proclaimed photojournalist for wrestling publications. Some of his photographs were published by theWorld Wide Wrestling Federation (WWWF). He later graduated fromEdgemont High School and attendedSUNY Purchase, where he worked as an on-air personality at the college's radio station. He also hosted programs on WARY-FM, a station affiliated withWestchester Community College. In 1985, at age 19, Heyman began working as a photographer and subsequently as a producer and promoter at the New York City nightclubStudio 54.[13]
Heyman's interest in professional wrestling began in childhood and was solidified after watching a televised interview betweenVince McMahon and"Superstar" Billy Graham.[14] At the age of 13, he began photographing wrestling events in New York City and later invested in his own photo lab to develop and sell his work.[15] He publishedThe Wrestling Times Magazine, a self-produced newsletter, and contributed to wrestling periodicals such asPro Wrestling Illustrated.[14][16]
In 1980, at the age of 14, Heyman contactedCapitol Wrestling Corporation—the parent company of the WWWF—and secured a press pass for an event at Madison Square Garden. His presence at such events resulted in posed photographs with leadingheel managers of the era, includingLou Albano,Fred Blassie, andThe Grand Wizard. These images were later published byPro Wrestling Illustrated, which characterized Heyman as having learned from the so-called "Three Wise Men" of heel management.[17]
Heyman's proactive approach continued throughout his adolescence. He attended tapings forJim Crockett Promotions, where he metDusty Rhodes after entering a production meeting.[14][18] In 1985, Heyman began working at Studio 54, initially as a photographer before being promoted to producer. That same year, he organized "Wrestle Party '85", a professional wrestling-themed event at the venue. The show featured the debut ofBam Bam Bigelow and included appearances byRic Flair, Dusty Rhodes, andMagnum T.A., who were sent byJim Crockett in response to Heyman's outreach.[14]
Heyman made his managerial debut on January 2, 1987, with encouragement from Bigelow. He began working on theindependent circuit in the Northeastern United States before joiningChampionship Wrestling from Florida (CWF) in February of that year. There, he aligned withKevin Sullivan andOliver Humperdink, adopting the ring name "Paul E. Dangerously"—a character inspired byMichael Keaton's role inJohnny Dangerously.[14][15]
Following CWF's acquisition by Jim Crockett Promotions, Heyman transitioned to the Memphis-basedContinental Wrestling Association (CWA), where he managedTommy Rich andAustin Idol in a high-profile feud withJerry Lawler. This storyline would later extend into theAmerican Wrestling Association (AWA), where theMidnight Express (Dennis Condrey andRandy Rose) took over as Heyman's clients.[14][16]
The Paul E. Dangerously persona—a brash, fast-talking New Yorker often seen with a mobile phone—was a theatrical extension of Heyman's own personality. The mobile phone, at the time an expensive status symbol, became a trademark prop and was occasionally used as a weapon during matches, a creative decision inspired by the characterGordon Gekko fromWall Street.[14]
After leaving the AWA, Heyman returned to the CWA and formed an alliance withEddie Gilbert andMissy Hyatt, engaging in a renewed feud with Lawler. Heyman subsequently joined the Alabama-basedContinental Wrestling Federation, where Gilbert served as head booker and Heyman worked as his assistant. Concurrently, Heyman held the position of head booker forWindy City Wrestling in Chicago, further establishing his reputation as an innovative writer and producer of wrestling television.[14]

In 1988, Heyman joinedJim Crockett Promotions, which soon became part ofWorld Championship Wrestling (WCW). Reprising his Paul E. Dangerously persona, he managed the Original Midnight Express (Dennis Condrey and Randy Rose) in a storyline rivalry against the new incarnation of the team—Bobby Eaton andStan Lane—who were aligned with managerJim Cornette. During this period, Heyman also briefly managed "Mean" Mark Callous, the futureUndertaker inWWE.[14]
Although originally brought in as an on-screen manager, Heyman gradually transitioned into broadcasting. He became a color commentator alongsideJim Ross, calling matches forWorld Championship Wrestling onWTBS and other WCW programming. Heyman would later credit Ross with significantly shaping his understanding of wrestling presentation and production.[14] Between stints with WCW, Heyman was briefly hired as a writer forInternational Championship Wrestling (ICW), but was dismissed during his first taping session.[19]
In 1991, WCW sought to reestablish itsheel roster and reintroduced Heyman as an on-screen manager. He was positioned as the leader of a new faction, theDangerous Alliance, withRick Rude as its focal point. The stable also includedArn Anderson, Bobby Eaton,Larry Zbyszko, and a youngSteve Austin, among others. According to Heyman, he and Austin both considered Rude a mentor during this time.[14] Under Heyman's management, Rude captured theUnited States Heavyweight Championship, while Anderson and Eaton won theWorld Tag Team Championship. The Dangerous Alliance was prominently featured throughout 1992 and was widely regarded as one of WCW's top villainous factions.[20][21]
Heyman's tenure with WCW came to an end following backstage conflicts with then-bookerBill Watts. In early 1993, Heyman filed a lawsuit against WCW, alleging wrongful termination and ethnic discrimination. The matter was resolved privately out of court.[22][23][24][25]
After departing WCW in early 1993, Paul Heyman explored starting a new wrestling promotion in Texas withJim Crockett Jr. However, the partnership was short-lived due to creative differences.[26]
Later that year, Heyman joinedEastern Championship Wrestling (ECW), a Philadelphia-based promotion affiliated with theNational Wrestling Alliance (NWA). The company was owned by local entrepreneurTod Gordon and at the time was being booked byEddie Gilbert. Heyman was initially brought in to assist with character development and promo coaching, particularly for younger talent. Following Gilbert's departure in September 1993, Heyman took over as ECW's head booker and assumed full creative control. He also returned to an on-screen role under his "Paul E. Dangerously" persona, managing wrestlers such asSabu and911.
In August 1994, ECWhosted a tournament to crown a newNWA World Heavyweight Champion. The NWA had intended to use the event to restore prestige to its title, with ECW'sShane Douglas selected as the planned winner. However, Heyman, Gordon, and Douglas orchestrated a controversial angle in which Douglas, after winning the final match, publicly rejected the NWA title and declared theECW World Heavyweight Championship as the only belt he recognized. The moment effectively severed ECW's ties with the NWA.[27]
Following the incident, the company rebranded as Extreme Championship Wrestling, dropping its NWA affiliation and "Eastern" label. Under Heyman's leadership, ECW developed a reputation for a gritty, hard-hitting style that blended elements ofJapanese strong style,lucha libre, andhardcore wrestling. The promotion became known for its willingness to feature controversial subject matter and blur the lines between scripted storylines and real-life tensions. In May 1995, Heyman acquired Gordon's remaining interest in the promotion, becoming ECW's sole owner.[28]

Despite its anti-establishment image, ECW maintained informal ties withWorld Wrestling Federation (WWF) during the late 1990s. WWF chairmanVince McMahon allowed some of his underused or developmental talent to appear on ECW programming, including wrestlers such as2 Cold Scorpio andTerry Gordy. Heyman has stated that McMahon paid him $1,000 per week to feature Scorpio. The relationship also extended to behind-the-scenes lobbying, with Heyman later claiming that McMahon encouraged cable executives to offer ECW a television deal. A potential agreement withUSA Network fell through, reportedly after network president Stephen Chao was alerted to an internal WWF memo that undermined ECW's position.[29]

Although ECW became a launching pad for numerous future stars—includingTaz,Rob Van Dam, theDudley Boyz, andTommy Dreamer—it struggled financially throughout its existence. The promotion's business model relied heavily on live event revenue, tape sales, and pay-per-view buys, with little corporate backing. By 2000, ECW had lost its national television slot onTNN and was facing mounting debts. Heyman gradually reduced his on-screen appearances and delegated day-to-day operations to Dreamer, while attempting to secure new financial backing and distribution deals.[14]
Many performers later stated that they were unaware of the company's financial instability at the time, and several went unpaid during ECW's final months.[30] The promotion held its last event on April 4, 2001, and formally filed for bankruptcy later that year, citing over $7 million in liabilities—including more than $3 million owed to pay-per-view distributor In Demand.[30][31]
On January 28, 2003, World Wrestling Entertainment (WWE) acquired the remaining assets of ECW from the promotion's parent company, HHG Corporation, through a bankruptcy court settlement. The acquisition included ECW's video library, brand trademarks, and intellectual property, which would later be used in WWE-produced documentaries, events, and merchandise.[32]
Following the closure of ECW in early 2001, Paul Heyman joined the World Wrestling Federation (WWF, later WWE). In March of that year, he replacedJerry Lawler as a commentator onRaw Is War. Lawler had resigned after the company released his then-wife,Stacy "The Kat" Carter. Heyman resumed his long-standing on-air dynamic withJim Ross, serving as a color commentator during a period of transition as WWF prepared to absorb both ECW and WCW talent.
In mid-2001, Heyman returned to an on-screen managerial role duringthe Invasion storyline, a company-wide angle that portrayed former WCW and ECW talent as outsiders challenging the WWF. As part of the angle, ECW was revived as a fictional faction, with Heyman cast as its spokesman. The ECW contingent later merged withShane McMahon's WCW-aligned wrestlers to form "The Alliance." The storyline culminated atSurvivor Series in November, where the WWF defeated The Alliance in a winner-takes-all elimination match. Following the conclusion of the angle, Heyman was written off television, and Lawler returned to the commentary team alongside Ross.[33][34]
Behind the scenes, Heyman was appointed head writer ofSmackDown! in July 2002. During his tenure, which lasted until February 2003, he oversaw a creative direction that focused on athletic competition and elevated several rising talents. According to Heyman and various WWE personnel,SmackDown! outperformedRaw in several key metrics during this period, including television ratings and live event attendance, despite internal creative competition between the brands.[14]
Heyman also played a critical role in launching the career ofBrock Lesnar. After being introduced to Lesnar by fellow wrestlerTazz, Heyman became an early mentor and advocate. When Lesnar debuted on the main roster in 2002, Heyman was assigned as his on-screen manager. Under Heyman's guidance, Lesnar quickly ascended to the main event scene, defeatingThe Rock atSummerSlam to become the youngestWWE Undisputed Champion at the time. The pairing established Heyman as Lesnar's primary spokesperson, a role he would reprise for much of the next two decades. However, in storyline, the alliance ended later that year when Heyman turned on Lesnar atSurvivor Series and began managingBig Show.[14][35]
In October 2003, Heyman returned to television as General Manager ofSmackDown! following the departure ofStephanie McMahon's character, who had lost a match to Vince McMahon atNo Mercy. His tenure as on-screen general manager continued until March 2004, when he was drafted to the Raw brand during that year'sWWE Draft Lottery. Rather than work underRaw General ManagerEric Bischoff—whom Heyman blamed, both on-screen and in real-life interviews, for contributing to ECW's demise—he declined the assignment and was removed from television.[citation needed] His role asSmackDown! general manager was subsequently filled byKurt Angle.[36]
In mid-2005, Heyman was reassigned to WWE's developmental system, becoming the head writer and booker forOhio Valley Wrestling (OVW), WWE's primary talent development territory at the time. While in OVW, Heyman developed a reputation for championing younger wrestlers and was notably supportive ofCM Punk, advocating for his eventual promotion to WWE's main roster.[14]

Heyman returned to WWE programming on May 23, 2005, in a televised segment alongside Vince McMahon and Eric Bischoff to promoteECW One Night Stand, a pay-per-view event produced as a tribute to the original ECW. Held on June 12, 2005, at theHammerstein Ballroom in New York City, the show featured former ECW wrestlers and was designed to celebrate the promotion's legacy. Heyman appeared on-screen as the face of the ECW brand and also contributed to the event's creative direction.
Following the event's success, WWE announced in mid-2006 thatECW would be revived as a full-time third brand, alongsideRaw andSmackDown. The relaunch was accompanied by a new weekly television program on theSci Fi Channel (later Syfy), and Heyman returned to television as the on-screen "ECW Representative." Although his creative input backstage was reportedly limited, he was involved in helping to shape the early presentation of the show and its integration within WWE's existing structure.
As part of the brand relaunch, Heyman was given two storyline draft picks to help build the ECW roster, selectingRob Van Dam fromRaw and Kurt Angle fromSmackDown!. Van Dam was subsequently positioned as the face of the new ECW brand. AtECW One Night Stand on June 11, 2006, Van Dam defeatedJohn Cena to win the WWE Championship in a match billed under "ECW rules," which permitted no disqualifications. When the official referee was knocked out during the bout, Heyman entered the ring and counted the winning pinfall. On the premiere episode ofECW on Sci Fi, Heyman presented Van Dam with the reactivatedECW World Heavyweight Championship, and Van Dam was briefly recognized as a dual champion.[citation needed]
In the weeks that followed, Heyman transitioned to an antagonist role on television. On the July 4 episode ofECW, he assistedBig Show in defeating Van Dam for the ECW World Heavyweight Championship, signaling a character shift that coincided with growing creative tension behind the scenes.
Heyman's tenure with WWE came to an end later that year. On December 4, following theDecember to Dismember pay-per-view, WWE issued a statement indicating that Heyman had been sent home by Vince McMahon. While the official explanation cited declining television ratings and internal dissatisfaction, multiple reports pointed to significant creative disagreements between Heyman and McMahon regarding the event's booking.[37]
Heyman had reportedly advocated for CM Punk to emerge as a major star at the pay-per-view, proposing that Punk eliminate Big Show via submission early in the main event'sExtreme Elimination Chamber match. Big Show was said to have supported the idea, but McMahon rejected it, opting instead for Punk to be eliminated early.[14][38][39]
According to multiple accounts, the tension between Heyman and McMahon culminated in a heated exchange aboard McMahon's private jet after the pay-per-view. Heyman was removed from the ECW creative team shortly thereafter and ceased appearing on WWE programming. Though he remained under contract for several weeks, he reportedly declined an offer from Stephanie McMahon to return as a writer for WWE's developmental territory. On December 17, Heyman officially parted ways with the company.[40]

After several years away from WWE, Paul Heyman returned to television in May 2012 as the on-screen legal representative ofBrock Lesnar, who had re-signed with the company following a successful stint in theUFC. Lesnar specifically requested Heyman's return to serve as his spokesperson, citing Heyman's ability to elevate his presentation through promos and narrative storytelling.[14][41] Heyman quickly re-established himself as a major presence on WWE programming, guiding Lesnar through his feud withTriple H.[42][43][44]Later in 2012, Heyman began an on-screen partnership withWWE ChampionCM Punk. Although the alliance was fictional, it was built on real-life mutual respect, as Heyman had previously supported Punk's rise within the company. Heyman accompanied Punk during his extended title reign, often contributing to his promos and adding dramatic weight to his matches. This period helped solidify Heyman's reputation as one of the industry's most compelling orators.[according to whom?]

Heading intoWrestleMania 29 in 2013, Heyman simultaneously managed both Punk and Lesnar, each featured in top-tier matches. Later that year, he introducedCurtis Axel as a new client, briefly managing him to anIntercontinental Championship victory. Around the same time, Heyman's on-screen relationship with Punk unraveled in a long-running storyline that culminated in Lesnar defeating Punk atSummerSlam in a match widely praised by critics and fans.[45][46][47]
During the conclusion of the Punk rivalry, Heyman aligned withRyback for a short-lived program[48] and then resumed his role exclusively managing Lesnar. In early 2014, the two began a feud withThe Undertaker, leading toWrestleMania XXX, where Lesnar famously ended The Undertaker's21–0 undefeated streak. The result was considered one of the most shocking outcomes in WWE history and significantly elevated Lesnar's character as a dominant force, with Heyman playing a central role in amplifying the impact through post-match promos and television appearances.[49]
Shortly after WrestleMania, Heyman was paired withCesaro following his victory in the inauguralAndré the Giant Memorial Battle Royal. Despite initial momentum, the alliance was underutilized creatively and ended within a few months without a major storyline payoff.[citation needed]

Paul Heyman resumed his role as the on-screen advocate for Brock Lesnar, who defeatedJohn Cena in dominant fashion atSummerSlam to win theWWE World Heavyweight Championship.[50] Heyman's promo work during this period was widely praised for amplifying Lesnar's presentation as an unstoppable force and helping reestablish him as one of WWE's top attractions.
Heyman remained central to Lesnar's onscreen storylines throughout his title reign and subsequent feuds, including those withSeth Rollins andRoman Reigns. AtWrestleMania 31 in 2015, Lesnar lost the championship when Rollins cashed in hisMoney in the Bank contract mid-match. Lesnar's subsequent (scripted) suspension wrote him off television,[51] but he and Heyman returned later that year for a renewed rivalry with The Undertaker. The two concluded their feud with Lesnar defeating Undertaker atHell in a Cell.[citation needed]
As part of WWE's 2016brand extension, Lesnar and Heyman were drafted toRaw.[52] That year, Heyman accompanied Lesnar through matches withDean Ambrose atWrestleMania 32 andRandy Orton atSummerSlam. Toward the end of 2016, Lesnar entered a new rivalry with returningGoldberg. Despite an initial loss atSurvivor Series, Lesnar later defeated Goldberg atWrestleMania 33 to capture theUniversal Championship.
Between 2017 and 2018, Heyman served as Lesnar's advocate during a 504-day reign as Universal Champion. In storyline, Heyman and Lesnar briefly teased a falling out in mid-2018, which was later revealed to be a deception leading intoSummerSlam, where Roman Reigns ended Lesnar's title reign. Heyman remained part of Lesnar's presentation during his pursuit of the championship, including appearances atHell in a Cell andCrown Jewel, where Lesnar reclaimed the vacant title following Reigns's real-lifeleukemia diagnosis.[citation needed]
In 2019, Heyman continued his role atWrestleMania 35, where Lesnar lost the Universal Championship to Seth Rollins in the show's opening match.[53] That same year, WWE appointed Heyman as Executive Director ofRaw, giving him backstage responsibility for the brand's creative direction. Heyman was removed from the position in June 2020 and replaced byBruce Prichard.[54]
Heyman continued to manage Lesnar until early 2020 when Lesnar lost the WWE Championship toDrew McIntyre atWrestleMania 36. The match was held without a live audience due to theCOVID-19 pandemic. Lesnar's WWE contract expired shortly thereafter, marking the end of their decade-long partnership—at least temporarily—and leading to a period of inactivity for both men.
Paul Heyman returned to WWE programming in August 2020, aligning withRoman Reigns shortly after Reigns's return from a medical hiatus. Rebranded as the "Wiseman" and Reigns' "special counsel," Heyman played a pivotal on-screen role in the character reinvention of Reigns, who adopted a dominant, antagonistic persona. Heyman also contributed behind the scenes to the creative direction of the long-runningBloodline faction and its storylines,[55][56] which featured Reigns as the "Tribal Chief" and incorporated members of theAnoa'i wrestling family, includingThe Usos andSolo Sikoa.
Heyman was a prominent figure during Reigns's record-breaking run as Universal Champion, regularly appearing at ringside and in backstage segments. His character, often caught between loyalty and manipulation, added dramatic complexity to the evolving Bloodline narrative.[57] Reigns's reign included high-profile title defenses, including victories overBrock Lesnar,Daniel Bryan,Edge, andJohn Cena.[58]

In late 2021, Heyman's allegiance became a focal point of storyline tension, particularly during Reigns's feud with Lesnar. After briefly being written off television in December, Heyman reunited with Lesnar atDay 1 in January 2022.[59] However, just weeks later at theRoyal Rumble, Heyman betrayed Lesnar and rejoined Reigns, allowingBobby Lashley to win the WWE Championship in a storyline twist.[60]
The angle culminated in a Winner-Takes-All Championship Unification match atWrestleMania 38, where Reigns defeated WWE Champion Lesnar to become the Undisputed WWE Universal Champion. Heyman continued in his role as Reigns's advisor and adopted the additional title of "Wise Man," serving as a central voice in the Bloodline's presentation.
Throughout 2022 and 2023, Heyman remained by Reigns's side during a dominant title reign that included a successful defense againstCody Rhodes in the main event ofWrestleMania 39. Reigns eventually lost the championship to Rhodes atWrestleMania XL in April 2024, ending a historic 1,316-day reign. Shortly before the event, Heyman was announced as the first inductee into theWWE Hall of Fame Class of 2024 and was formally inducted during WrestleMania weekend.[61]
Following Reigns's loss, internal conflict within The Bloodline escalated. Solo Sikoa was elevated in storyline as the group's new enforcer and assumed leadership after expellingJimmy Uso. New members, includingTama Tonga,Tonga Loa, andJacob Fatu, were introduced.[62][63][64] Heyman, portrayed as a reluctant supporter of this new regime, refused to acknowledge Sikoa as the new Tribal Chief, turning into a tweener in the process. On the June 28, 2024, episode ofSmackDown, he was forcibly removed from the faction, turning face for the first time since 2014.
Heyman returned to television in November 2024 and revealedCM Punk as a surprise addition to Reigns's team forSurvivor Series: WarGames.[65] Following the event, Heyman resumed managing Reigns independently of The Bloodline faction.[66]
In April 2025, it was revealed onSmackDown that Heyman would accompany CM Punk—not Reigns—toWrestleMania 41, honoring a storyline agreement the two had made following their alliance at Survivor Series.[67] At WrestleMania 41, Heyman betrayed both Reigns and Punk, reverting to a heel and allowingSeth Rollins to pin Reigns and in turn aligning himself with Rollins.[68] Rollins and Heyman createdThe Vision stable,[69] also includingBron Breakker andBronson Reed[70][71] while Heyman changed his nickname to "the Oracle".[72] On the October 13 episode ofRaw followingCrown Jewel, Breakker and Reed attacked Rollins exiling him from the stable.[73]
Heyman officially joined Lesnar in November 17 episode of Raw.
Heyman's work as a promoter and booker has been praised by many wrestling fellows and critics.[74][75][76][77][78] Former ECW World Heavyweight ChampionRaven called him "the most creative genius the business has ever seen".[79] Raven's description of Heyman as a "genius" was echoed byTazz andJim Cornette.[80][81] Heyman has been described as the best orator in professional wrestling.[82] Heyman's skills were praised by his former broadcast partnerJim Ross, who stated: "He was a really good antagonist because sometimes the best antagonists are the villains that say things that you know are true but you just don't want to hear them. Heyman had the ability to tell his version of the truth, [he was] plausible. He just wasn't a heel getting himself over, he got talent over and did a great job."[83]
Heyman is the co-founder of the award-winning New York City firm The Looking4Larry Agency. The firm broke new ground with its initial campaign withElectronic Arts,THQ video games,2K Sports, the Hard Rock Hotel, and Casino Las Vegas. Heyman also worked withBrock Lesnar, collaborating with him on Lesnar's autobiography,Death Clutch: My Story of Determination, Domination, and Survival.[84] He has appeared in the video gamesWWE Day of Reckoning,WWE SmackDown! vs. Raw,WWE 2K14,WWE 2K15,WWE 2K16,WWE 2K17,WWE 2K18,WWE 2K19,WWE 2K20,WWE 2K22,WWE 2K23,WWE 2K24, andWWE 2K25 as a cover star.
Heyman portrayed a sports announcer in 2002'sRollerball,[85][86][87][88] and an uncredited role in the WWE filmCountdown. After a family emergency forced the original actor to pull out, he was chosen byI Am Legend executive producer Michael Tadross to play "Gino" in the film adaptation of the long-runningOff-Broadway showTony n' Tina's Wedding.[89]
In 2001, Heyman married Marla Heyman, a businesswoman and entrepreneur. They had two children. Paul and Marla divorced in 2004 after nearly 3 years of marriage.[90][91][92][93]
Heyman rarely sleeps more than three to four hours per night.[82][94][95] He is a film enthusiast who citesAngels with Dirty Faces (1938) andLéon: The Professional (1994) as his favorite films, and a great admirer of punk musicianHenry Rollins, whom he described as "one of the most underrated social commentators out there".[96]

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