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News design

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Process of arranging material on a newspaper page
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News design is the process of arranging material on anewspaper page, according to editorial and graphical guidelines and goals. Main editorial goals include the ordering ofnews stories by order of importance, while graphical considerations includereadability and balanced, unobtrusive incorporation ofadvertising.

Editors work on producing an issue ofBild, 1977 inWest Berlin. Previous front pages are affixed to the wall behind them.

News design incorporates principles ofgraphic design and is taught as part ofjournalism training in schools and colleges. Overlapping and related terms includelayout, makeup (formerlypaste up) andpagination.

The era of modern newspapers begins in the mid-nineteenth century, with theIndustrial Revolution, and increased capacities forprinting anddistribution. Over time, improvements in printing technology, graphical design, and editorial standards have led to changes and improvements in the look and readability of newspapers. Nineteenth-century newspapers were often densely packed with type, often arranged vertically, with multiple headlines for each article. A number of the same technological limitations persisted until the advent of digitaltypesetting andpagination in late 20th century.

Process

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Designers typically usedesktop publishingsoftware to arrange the elements on the pages directly. In the past, before digital pre-press pagination, designers used precise "lay out dummies" to direct the exact layout of elements for each page.

A complete layout dummy was required for designating proper column widths by which atypesetter would set type, and arrange columns of text. Layout also required the calculation of lengths of copy (text in "column inches"), for any chosen width.

Much of the variance and incoherence of early newspapers was because last minute corrections were exclusively handled by typesetters. With photographic printing process, typesetting gave way topaste-up, whereby columns of type were printed by machines (phototypesetters) on high-resolution film for paste-up on photographed final prints. These prints in turn were "shot to negative" with a large format production camera —directly to steel-emulsion photographic plates.

Though paste-up put an end to cumbersome typesetting, this still required planned layouts and set column widths. Photographic plates are (still) wrapped on printing drums to directly apply ink tonewsprint (paper).In the mid-1990s, the paste-up process gave way to thedirect to plate process, where computer-paginated files were optically transmitted directly to the photographic plate. Replacing several in-between steps in newspaper production, direct to plate pagination allowed for much more flexibility and precision than before. Designers today still used column grid layouts only with layout software, such as Adobe InDesign or Quark.

Design options

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Designers choose photo sizes and headline sizes (both the size of the letters and how much space the headline will take). They may decide what articles will go on which pages, and where on the page, alone or in consultation with editors. They may choosetypefaces for special pages, but newspapers usually have a design style that determines most routine uses.

Notable news designers

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John E. Allen inLinotype News of the 1930s was the first to write extensively about the design of the U.S. press, followed at mid century by Syracuse journalism professorEdmund Arnold, sometimes identified as the father of "modern" newspaper design, and journalist Harold Evans played a key role in British news design later in the century.[1]

See also

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References

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  1. ^K.G. Barnhurst,Seeing the Newspaper (1994).

External links

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