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NBA on USA

From Wikipedia, the free encyclopedia
NBA basketball cable telecasts (1977–1984)

NBA on USA
GenreNBA game telecasts
StarringSeelist of commentators section
Country of originUnited States
Original languageEnglish
No. of seasons7
Production
Camera setupMulti-camera
Running time180 minutes
Production companyUSA Sports
Original release
NetworkUSA Network
Release1977 (1977) –
1984 (1984)

TheNBA on USA is thede facto name for theUSA Network'sNational Basketball Association (NBA) television coverage. The program ran from the1979–80 season through the1983–84 season.

Coverage overview

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Before the USA Network came to be (1969-1979)

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Manhattan Cable and HBO

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Manhattan Cable (subsequently referred to as theMSG Network) debuted in the spring of 1969 and did all home events from theMadison Square Garden:New York Knicks basketball,New York Rangers hockey, college basketball, horse shows,Golden Gloves boxing, tennis, theWestminster Dog Show, ice capades, professional wrestling, etc. The first reference to the channel as “MSG Network” was sometime around 1971–72, although the name did not become official until 1977.

The first televised events wereNHL andNBA playoffs in the spring of 1969; in those playoffsMarty Glickman did play-by-play for theKnicks broadcasts whileWin Elliott did play-by-play for theRangers.

Meanwhile,HBO began simulcasting some MSG games in 1972 beginning with theRangers/Vancouver Canucks game on November 8,1972 (the first ever program televised on HBO, to a few subscribers inWilkes-Barre, PA). 1974–75 marked the only year in which HBO used MSG announcers for their feed. Because HBO is a premium cable service, this created a burden on announcers to fill in dead airtime on HBO while commercials aired on MSG Network. HBO did not broadcast Knicks or Rangers games after the 1976–77 season.

UA-Columbia

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When the MSG/HBO marriage ended in 1977, Madison Square Garden proceeded to seek a new partner to launch a national network to show off its events. So for several years, beginning with the 1977–78 season, all MSG home events (such as those involving theKnicks,Rangers, etc.) were then televised on a fledgling network that would eventually become known as the USA Network. This channel, which debuted in September 1977, was basically a continuation of the existing MSG Network. The key difference however, was that it was now nationally syndicated via satellite rather than terrestrially. It was also the first cable channel to be supported by advertising revenues. By this time, the channel was officially called the “Madison Square Garden Network” or MSG Network.

In1979–80, theNational Hockey League replaced theirsyndicated coverage packageThe NHL Network with a package on USA. At the time, the USA Network was calledUA-Columbia.[1] As the immediate forerunner for the USA Network, UA-Columbia, served as the cable syndicated arm ofMSG Network inNew York,PRISM channel inPhiladelphia, and whatever pay/cable outlets were around in 1979.

The formation of the USA Network

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On April 9, 1980, the Madison Square Garden Network changed its name to theUSA Network.[2] This occurred when the ownership structure was reorganized under ajoint operating agreement by theUA-Columbia Cablevision cable system (now known asCablevision Systems Corporation) andMCA (then the parent ofUniversal Studios, now owned byNBCUniversal). Things took a step further one year later when,Time Inc. (which eventually merged with Warner Communications to formTime Warner) andParamount Pictures Corp. (then a division ofGulf+Western, now owned byViacom) took minority ownership stakes in USA in 1981. G+W also owned the New York Knicks and theMSG regional sports television network (both later owned by Cablevision, but spun off in 2010).

1981-84 coverage

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When the USA Network signed a three-year (running through the1981-82 season),$1.5 million deal, it marked the first time that the NBA had acable television partner. USA would extend their deal with a two-year contract (along with another cable partner in the form ofESPN) worth a total of $11 million.

USA typically aired approximately 35–40 regular season doubleheaders on Thursday nights. Besides regular season andplayoff action, USA also broadcast theNBA draft.[3] USA (as well as ESPN) was ultimately succeeded byTBS, who paid $20 million for two years beginning in the1984–85 season.

Announcers

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In1980, USA televised two NBA games onChristmas Day.Jim Karvellas and Richie Powers called the early game involvingNew Jersey atWashington. Meanwhile, Eddie Doucette and Steve Jones called the late game involvingGolden State atPortland.

During the 1981–82 season, Al Albert and Hubie Brown called the early game while Eddie Doucette[7] and Steve "Snapper" Jones called the late game. Hubie Brown was subsequently replaced by Jon McGlocklin as Al Albert's partner.

The1982 NBA Finals documentary "Something To Prove" recaps all the action of this series. It was the last NBA video documentary to exclusively use film in all on-court action.Dick Stockton narrated the documentary, with the condensed USA Network version narrated byAl Albert.

Conference Finals broadcasters

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YearConferencePlay-by-playColor commentators
1984Eastern (Games 4–5)Al AlbertSteve Jones
1983Eastern (Game 5)Al AlbertHubie Brown
1982Western (Game 4)Eddie DoucetteHubie Brown

See also

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References

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  1. ^Anderson, Dave (December 30, 1979). "'I'll set women's tennis back 20 years'; Champs Come and Go; TV's Forever".New York Times. p. DX8.
  2. ^Parsons, Patrick (April 5, 2008)."Blue skies: a history of cable television". Temple University Press.ISBN 9781592137060.
  3. ^abSimmons, Bill (July 12, 2002)."Let's go to the tape".ESPN.
  4. ^"Al Albert".Pacers.com.
  5. ^"The ESPN Take".ESPN.com. June 30, 2004.
  6. ^"Meet Blazers Broadcaster Steve Jones".Blazers.com.
  7. ^Taaffe, William (May 16, 1983)."The Good, Bad And Ugly".Sports Illustrated.Time Inc.

External links

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