| Country | Brazil |
|---|---|
| Headquarters | Rio de Janeiro |
| Programming | |
| Language | Portuguese |
| Picture format | 1080i (16:9HDTV) (HD feed downgraded toletterboxed480i forSDTV sets) |
| Ownership | |
| Owner | Canais Globo (Grupo Globo) |
| Sister channels | Rede Globo SporTV GNT Globo News Mais na Tela Bis Globoplay Novelas |
| History | |
| Launched | 10 November 1991; 34 years ago (1991-11-10) |
| Links | |
| Webcast | globoplay |
| Website | gshow |
Multishow is an entertainment channel owned byCanais Globo,Grupo Globo'scable andsatellite television channel operator. It was launched in 1991, as one of the company's first four channels (withTelecine, Top Sport – nowSporTV – andGNT). Ahigh-definitionsimulcast was launched on 15 December 2012, at 11:59 pmBrazilian Summer Time (UTC-02), with a live telecast of aRolling Stones concert at thePrudential Center.[1]
Multishow launched in 1991 with an 18-hour schedule. Niche programming fromZDF,NHK andAntenne 2 was carried to cater to their respective ethnic minorities, subtitled. The channel also aired cult series such asThe Simpsons andThe Addams Family. In its earliest phase, the channel was aiming towards an increase in original productions and imported specials. The channel aired the successful Venezuelan telenovelaCristal in at 7pm timeslot, without competing against TV Globo's telenovelas. The producers ofTelecurso were also creating a program for the channel aimed at topics of interest for the subscribed elite, such as how to ride a jet ski. Around May 1992, Multishow had an investment of US$40 million for a subscriber base of 16,000.[2]
On 1 October 2009, Multishow launched itsHDTV channel,Multishow HD. Like other HD channels owned by Globosat at the time (such asGlobosat HD,Telecine HD andPremiere FC/Combate HD), instead of being asimulcast of the main channel, it featured a separate, mostly music-oriented lineup, with concerts, documentaries and other music-related programming, but most concerts also air inSD on the main channel. Until the launch of Multishow HD, all of Multishow's HD content aired on Globosat HD, which still broadcasts Multishow's non-music high-definition programming, and some music programs.
On 27 August 2012, in anticipation to the launch of a high-definition simulcast of Multishow, Multishow HD was renamed provisionallyBis Multishow HD ("bis" is the Brazilian term for "encore") and later, in November 2012, renamed as simplyBis. The music-oriented programming of the channel remained mostly unchanged.