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Morey's Piers & Beachfront Waterparks

Previously known as Wilbert Morey, Bill Morey
Location	3501 Boardwalk,Wildwood &North Wildwood, New Jersey, U.S.
Coordinates	38°59′08″N74°48′34″W / 38.98557°N 74.80932°W /38.98557; -74.80932
Status	Operating
Opened	1969
Owner	Wilbert Morey II
Slogan	America's Boardwalk
Operating season	April – October (rides and piers) May – September (waterparks)
Website	www.moreyspiers.com

Morey's Piers & Beachfront Waterparks is aseaside amusement park located onThe Wildwoods'boardwalk inWildwood andNorth Wildwood, New Jersey. The park has been family owned and operated since 1969 and was run by second generation Morey Brothers, Will and Jack. Morey's Piers has more than 100 rides and attractions across its three amusement piers and two beachfrontwaterparks.

Surfside Pier is located at 25th Avenue, inNorth Wildwood. It was the first of the three piers, opening in 1969 with a giant fiberglass slide that cost 25 cents to ride. The slide was closed at the end of the 2010 season and refurbished as a waterslide at the pier's water park, Ocean Oasis. Surfside Pier includes theZoom Phloom,AtmosFEAR,The Great Nor'easter, andRunaway Tram.

Mariner's Pier, located at Schellenger Avenue in Wildwood, is like a traditional amusement park, with classics like theSuper Scooters,Teacups,Musik Express,Ignis Fatuus,Sea Serpent and the Giant Wheel, a 156-foot (47.5 m) tallFerris wheel built byVekoma, which opened in 1985.^[1] In the early mornings of the summer, breakfast can be eaten on the wheel.^[2][3] In June 2011, 11-year-old Abiah Jones died after falling from the Giant Wheel. Since then, a "no single riders" policy was created for when guests ride the ferris wheel to ensure the safety of the guests.

Adventure Pier, located at Spencer Avenue, includesGrand Prix Raceway and the famous wooden coasterThe Great White, the Skyscraper ride, aThe Spring Shot ride, aScreamin' Swing, aSkycoaster, amaze, helicopter tours, and various shops and eateries.

Ocean Oasis Water Park + Beach Club is on the beach behind Surfside Pier. It includeswater slides, alazy river, a hot tub with bar access and a kids area.

Behind Mariner's Landing is Raging Waters Water Park. It includes two unique kiddie play areas at Shipwreck Shoals and Camp KidTastrophe along with speed slides, a lazy river, Shotgun Falls and an activity pool full of challenges.

In 1969, Bill and Will Morey Sr. purchased two lots of boardwalk in North Wildwood at 25th and 26th streets. They called it Morey's Pier and opened that summer with a giant fiberglass slide called the Wipe Out. Guests paid 25 cents to slide down the ride in burlap sacks. Sometime in the mid-2000s, what was referred to as Morey's Pier was rebranded Surfside Pier by management and continues to go by that name to this day.

The Moreys extended their operation in 1976 when they purchased Marine Pier and renamed it Mariner's Landing. At the time of purchase, the pier was fire-damaged and seven of the existing 12 rides on the pier had to be thrown away. However, the pier kept growing. In 1984, the Moreys purchased the Sea Serpent roller coaster. The late-2010s brought new attractions to the pier, such as a permanent biergarten, a new family friendly rollercoaster called “The Wild Whizzer” and the renaming of Mariner's Landing to Mariner's Pier. The new branding is now being used by Morey's Pier Management.

In 1985, waterslides were installed on Mariner's Landing and called Raging Waters waterpark. The project was masterminded by designer and architect Fred Langford. A second Raging Waters was built on Surfside Pier in 1988. This park was overhauled and relaunched as Ocean Oasis Water Park & Beach Club in 2006 and features Bonsai Beach, Endless River and various new waterslides.

Fun Pier was purchased and renamed Wild Wheels. The Morey's described it as an "interactive amusement center" with active participation by customers. This pier became home toThe Great White, the Skyscraper ride, aThe Spring Shot ride, aScreamin' Swing, aSkycoaster, amaze,batting cages, and theGrand Prix Raceway. In 2006/2007, in conjunction with the new Surfside Pier branding at 26th Avenue, Wild Wheels became Adventure Pier. In 2012, the Skyscraper was relocated to the pier from the old Hunt's Pier, replacing two rides. The pier began removing smaller rides off the pier around this time as well, such as the Snake Slide, Apache Helicopters and a Carousel. In 2016, the Chambers of Checkers Maze was moved and rebranded to make way for a larger Grand Prix Raceway that will now occupy most of the back pier. In 2020, Morey's announced a gateway project that includes the removal of boat tag, the existing Kohr Brothers' custard stand, and the old "SkyRide" station. In the place of these structures, multiple recycled shipping containers will be retrofitted and home to multiple new eating establishments, including a Curley's Fries and a new Kohr Brothers building. No dates were given, but it is expected to be completed in 2021 or 2022.

Hunt's Pier was also eventually purchased for more rides and attractions.Hunt's Pier went defunct in 1990 and became Conko's Party Pier in 1991, Ocean Pier in 1993–1994, and was leased by the Catanosos in 1995 and called Atlantic Pier with kiddie rides on the front and the rest of the pier closed off with a white wall, and 1996–1998 Dinosaur Beach with the Golden Nugget Mine Rescue, Long Neck River Log Flume, and Raptor Rapids as the three surviving rides from Hunt's Pier to be reused for Dinosaur Beach. Dinosaur Beach permanently closed September 1998 and was then used for maintenance, storage, and tram-car parking with go-kart rides. The Golden Nugget remained onHunt's Pier until 2009, when it was relocated toKnoebels Amusement Resort and reopened as theBlack Diamond. As of 2021, no announcements have been made to add any attractions, and the pier is instead home to various shopping and eating establishments, a maintenance and storage facility, and a "Ripley's Believe It or Not!"-themed mirror maze.

In August 1995, a 36-year-old employee, Dallas White, was picking up trash in a fenced area beneath the ride and was struck in the head by a passenger's foot and killed. Shortly after this accident, Morey's Piers employed a new restricted section which prevents anyone underneath the ride while it is in motion.^[4]

In June 1998, theSea Serpent roller coaster suffered its first ever accident, injuring 14 of the 23 riders on board, some of whom were stranded upside down. According to Will Morey, chief executive officer of the Morey Organization, the accident was thought to have been due to a wheel coming off a rear axle, causing the coaster train to jerk to a stop midway through the ride, as it was looping backwards.^[5]

On Friday June 3, 2011, 11-year-old Abiah Jones, a student at PleasanTech Academy Charter School inPleasantville, New Jersey, died after falling between 100 and 150 feet from the Giant Wheel. She fell at about 12:30 p.m. and was pronounced dead at 1:14 p.m. at theCape Regional Medical Center.^[6]

Her parents, Twanda and Byron Jones, subsequently filed a lawsuit against the ride's operator.^[7]

Investigators were unable to determine how the girl, who was riding alone, got out of the gondola. A report by the state Department of Community Affairs found the ride's restraints to be working properly and suggested that to get out of the car, a passenger probably would have had to stand. The report recommended that children be forbidden from riding the Ferris wheel alone.^[7]

In July 2021, a 13-year-old girl fromWeatherly, Pennsylvania, was struck in the face by a seagull during the ride, but was not injured.^[8]

On August 20, 2011, five people were injured as a result of the center mast on the Sea Dragon breaking. One person was sent to the hospital with non life-threatening injuries, while four others had minor injuries that were treated at the scene of the accident. The spokeswoman for Morey's Piers and Beachfront Waterparks did not answer questions from the media regarding the incident.^[9]

For the 2012 season, the Sea Dragon has been replaced with a newer model of the same ride called Riptide.^[10]

On July 2, 2010, a child was severely injured on the ride when he had a seizure, which caused him to strike his head on the car he was riding in, making him completely unconscious. Shortly after, the Morey's Piers management forbade guests to ride Zoom Phloom alone.^[11]

On June 6, 2021, at 7:40 PM, a bomb threat was delivered to Wildwood Police Department via 9-1-1 call targeting all three Morey's amusement piers. A mass evacuation was ordered and a major emergency response followed, among the agencies and resources to respond were the Federal Bureau of Investigation, K-9 units from Atlantic, Cape May, and Cumberland Counties, Atlantic City Police Department Explosive Ordnance Disposal Unit, and the Cape May County Department of Health Hazardous Materials/CBRNE Team. A meticulous search was conducted and finished at 12:30AM June 7, 2021 with no explosives or Weapons of Mass Destruction found. Business promptly resumed the next day with no enhanced security or preparedness measures. Multiple other venues across Southern New Jersey including Jenkinsons Boardwalk in Point Pleasant reported similar bomb threats during that week.^[12]

• Wright, Jack (2009).A wild ride: the story of Morey's Piers, Planet Earth's greatest seaside amusement park. Cape May, N.J: Exit Zero Publishing.ISBN 978-0-9799051-5-5.OCLC 430841404.

Wikimedia Commons has media related toMorey's Piers.

• Official website
• Photos of Morey's Piers over the years
• Morey's Piers at theRoller Coaster DataBase

• Operating amusement parks
• Morey's Piers
• Amusement parks in New Jersey
• Piers in New Jersey
• The Wildwoods, New Jersey
• Buildings and structures in Cape May County, New Jersey
• Tourist attractions in Cape May County, New Jersey
• 1969 establishments in New Jersey
• Family-owned companies of the United States

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