| MIPCOM Marché International des Programmes de Communication | |
|---|---|
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| Status | Active |
| Genre | Trade show |
| Frequency | Annually |
| Locations | Palais des Festivals,Cannes |
| Country | France |
| Years active | 1985–present |
| Participants | 13,700 (2015) |
| Activity | Buy, sell and view television formats |
| Organised by | RX Global |
| Website | www |
MIPCOM (Marché International des Programmes de Communication,English: International Market of Communications Programmes)[1] is an annualtrade show for thetelevision industry held inCannes,France, traditionally in the month of October and running for 4 days. It is owned and organized by Reed MIDEM, a subsidiary ofReed Exhibitions.[2]
The event is primarily attended by representatives of television studios and broadcasters, who use the event as amarketplace to buy and sell new programmes andformats for international distribution, as well ascelebrities to promote programming.[3]
The event also featureskeynote presentations and panels featuring representatives of the industry discussing new trends and developments.[4] Additionally, MIPCOM has been used to globally premiere highly anticipated new programs.[5]
Prior to MIPCOM, a spin-off event known asMIPJunior is held, which is devoted exclusively to thechildren's television industry.[6]
MIPCOM also has a sister event,MIPTV Media Market, which is a similar format also in Cannes by the same organizers, in the opposite half of the year (usually April). MIPCOM is slightly better attended than MIPTV.[2]
In 2020 the event moved online due totravel restrictions related to the COVID-19 pandemic.[7]