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| Company type | Private |
|---|---|
| Industry | Automotive |
| Founded | March 1, 1930 |
| Headquarters | Winnenden, Germany |
Area served | Worldwide |
Key people | Marcus Lorinser, Head of Sportservice department |
| Products | Engine tuning |
| Website | www |
Sportservice Lorinser GmbH, founded 1930 inWinnenden, Germany, is a specialisttuning company forMercedes-Benz.
In 1935, Lorinser becameDaimler AG's official reseller and takes over the maintenance and service responsibility for theMercedes brand.[1]
Erwin Lorinser, the founder, started to involve his son, Manfred, in the business during 1974 by appointing him as the Managing Director.
In 1976, Lorinser started tuning forMercedes-Benz.[2] In the same year, Lorinser's new car dealership was established in Winnenden.
By 1981, "Sportservice Lorinser GmbH" was enlisted in the Commercial Register.
In 1996, Lorinser has been awarded with the certification according to the quality management norm DIN EN ISO 9002.[3]