Most of the stories in this series revolve around Lacey Summers, who leaves behind her a successful career as afashion model to design lingerie. She decides to live in a large loft that doubles as her design studio.
Jennifer Korbin as Lacey Summers: the main character of the series. A smart, beautiful, yet sassy and vulnerable former fashion model and a designer of her line of lingerie. Most of the series revolves around her love affairs.
Matthew Fitzgerald/Marcus Colby as Cody Summers: Lacey's younger yet protective brother. He works as the apartment's "handyman", he later starts to do modeling. He is a jocular and light-heartedwomanizer who succeeds in seducing women.
Lana Tailor as Vanessa: abisexual aspiringactress from Seattle, who becomes Lacey's roommate. She had a brief relationship with Jason, which annoyed Lacey.
Geoff Stevens as Jeffery: Lacey's friend, agay fashion designer. He is very witty and sarcastic.
Erin Brown as Stephanie: Lacey's assistant. She has an on and off relationship with Cody, though she is annoyed by his absent-mindedness.
Emily McLeod as Joanne: Lacey's new assistant in the second season. She is a bartender at Duncan's.
Jonathan Steen as Russ: Cody's roommate and best friend. He is abartender at Duncan's and serves as Cody's supportive friend. He is both smart and charismatic, and the more serious of the two.
Chris Smits as Rick: a New York City firefighter who became Lacey's short-lived love interest.
Amber Smith as Giovanna: an established designer who uses sabotage and deceit to keep Lacey from realizing her dream.