 | |
 Corporate office inDodgeville, Wisconsin | |
| Company type | Public |
|---|---|
| Nasdaq: LE | |
| Industry | Retail |
| Founded | 1963; 62 years ago (1963), inChicago,Illinois |
| Founder | Gary Comer |
| Headquarters | Dodgeville, Wisconsin |
Number of locations | 26 (2024) |
Key people | Andrew McLean (CEO) |
| Products | Clothing, luggage, home furnishings |
| Revenue |  US$1.472 billion (FY2023) |
| −US$77 million (FY2023) | |
| −US$130 million (FY2023) | |
| Total assets | US$811 million (February 2, 2024) |
| Total equity | US$241 million (February 2, 2024) |
Number of employees | 4,900 (2024) |
| Website | landsend |
| Footnotes / references [1] | |
Lands' End, Inc. is an American retailer ofclothing,baggage, andfurniture which began as amail-order yachting supply company in 1963 inChicago.The company is named afterLand's End; after promotional materials were printed, the founder noticed thetypographical error in the location of the apostrophe, but could not afford to reprint the material.[2][3] The company operates 26 domestic stores as of February 2024.[1]Lands' End is headquartered inDodgeville, Wisconsin.
Lands' End began as a mail-orderyachting supply company in 1963 inChicago.[4][5] It was founded byGary Comer,[3][6] along with his partners,1963 Pan American Games gold medalist sailorsRichard Stearns andRobert Halperin, and two of Stearns' employees.[2][7]
In 1978, it expanded into general clothing and home furnishings, and moved toDodgeville, Wisconsin.[6]
In October 1986, it became apublic company via aninitial public offering.[8]
In the late 1980s, Lands' End was the jersey supplier of theUnited States national rugby union team.[9]
In July 1995, the company launched its website, Landsend.com.[10]
In 2002,Sears, Roebuck and Company acquired the company for $2 billion in cash.[11] Sears offered products by Lands' End in many of its retail stores, until 2019.[12]
In November 2009, Lands' End launched Lands' End Canvas, which offered a more fashion-oriented selection of casual clothing for men and women. It was discontinued in 2013.[13][14] The line was reintroduced in 2016 but cancelled in 2017 by the new CEO.[15][16]
In 2013, the company partnered with Borderfree to display international orders in local currency.[17]
The company began selling onDebenhams and in 2014, in its first international partnership, inHouse of Fraser.[18][19]
In April 2014, Sears completed thecorporate spin-off of the company, which once again became publicly traded.[20]
Jerome Griffith became CEO in March 2017, succeedingFederica Marchionni.[21]
In 2018, the company began selling onAmazon.com.[21][22]
In 2018 and 2019, the company produced uniforms for employees ofDelta Airlines andAmerican Airlines.[23]
In 2019, Lands' End closed its remainingstore-within-a-store branches in Sears stores, after Sears Holdings filed for Chapter 11 bankruptcy.[21][24]
In 2020, the company entered into a partnership withKohl's to sell the company's products in its stores.[12]
In 2021, the company partnered withQVC to sell its products on its website, expanded to video sales in April 2022.[25][26][27]
In fiscal 2023, 63.2% of its revenue was fromonline retail orders in the U.S., 7.7% of revenue was international orders, 18.3% of revenue was sales of logo apparel to businesses and schools, 7.6% of revenue was received from third-party sellers, and 3.2% of revenue was from company-operated stores.[1]
In 1998, Lands' End was named among The 100 Best Companies to Work for in America byFortune magazine.[28]
In 2016, feminist activistGloria Steinem was featured in the catalog of Lands' End. After an outcry fromanti-abortion customers, the company removed Steinem from its website. The company then faced further criticism, this time both from customers who were still unhappy that Steinem had been featured in the first place, and customers who were unhappy that Steinem had been removed.[29]
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