 | |
| Broadcast area | Boise metropolitan area |
|---|---|
| Frequency | 96.1MHz (HD Radio) |
| Branding | Bob FM 96-1 |
| Programming | |
| Format | Adult hits |
| Subchannels | HD2:Sports "Fox Sports Boise" |
| Affiliations | Bob FM network |
| Ownership | |
| Owner |
|
| KIKX,KIRQ,KKOO,KQBL,KTPZ,KWYD,KYUN,KZMG | |
| History | |
First air date | July 4,1977 (as KXBQ) |
Former call signs | KXBQ (1977–1987) |
Call sign meaning | Snake River Valley |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 35638 |
| Class | C |
| ERP | 47,000watts |
| HAAT | 815 meters (2,674 ft) |
Transmitter coordinates | 43°45′18″N116°05′53″W / 43.755°N 116.098°W /43.755; -116.098 |
| Translator(s) | HD2: 99.9 K260CU (Boise, Idaho) |
| Links | |
Public license information | |
| Webcast | Listen Live Listen Live (HD2) |
| Website | 961bobfm.com foxsportsboise.com (HD2) |
KSRV-FM (96.1MHz) is acommercialradio stationlicensed toOntario, Oregon, and broadcasting to theBoise metropolitan area. KSRV-FM is owned by theIliad Media Group Holdings Employee Stock Ownership Trust, through licensee Iliad Media Group Holdings Inc., and airs anadult hitsradio format known as "Bob FM 96.1." Thestudios and offices are on East Franklin Road inNampa, Idaho.[2]
KSRV-FM has aneffective radiated power (ERP) of 47,000watts. Thetransmitter is off Shafer Butte Road inHorseshoe Bend, Idaho, amid thetowers for other Boise-area FM and TV stations.[3] The signal covers a large section of WesternIdaho and a small section ofEastern Oregon.
On July 4, 1977, the stationsigned on as KXBQ.[4] It was owned by Ontario Broadcasting Company and aired acontemporary Top 40 format. In 1982, it was acquired by Capps Broadcasting, which also ownedAM 1380 KSRV.
In 1987, it switched itscall sign to KSRV-FM, airing anadult contemporary format, while the AM station playedcountry music. At the time, KSRV-FM only broadcast at 27,000 watts from a 280 foot tower, so its signal did not reach the larger Boise market. It was later that the power was nearly doubled and the transmitter moved to a much taller tower near Boise, making its signal competitive with other FM stations in the Boiseradio market, as a "move-in" station.
KSRV-FM aired acountry music format branded as "The Bull".
On March 30, 2007, the country format was dropped in favor of an adult hits format. Branded as Bob FM, it plays an array of hit artists from the 1980s, 1990s, and 2000s. Boise is one of the rare markets with competing adult hits stations:KJOT airs a similar format, branded "Jack FM".
Bob FM is widely known for its morning show,Rick & Carly in the Morning, which airs weekdays from 6 a.m to 10 a.m. and Saturdays from 10 a.m. to 6 p.m.; it is also available as a podcast.
On October 7, 2021, KSRV-FM beganHD Radio broadcasting and launched a sports format on its HD2 subchannel and a new translator (K260CU) at 99.9 MHz, branded as "Fox Sports Boise" and airing nationalFox Sports Radio programming. This would become Iliad Media Group's eighth station in the Boise metropolitan area. The translator, moved in fromEmmett, Idaho, had beenstunting with Christmas music and later a loop of "Thriller" byMichael Jackson.[5][6]
The weekday lineup currently consists of2 Pros and a Cup of Joe withLaVar Arrington,Brady Quinn & Jonas Knox from 4:00 AM until 7:00 AM,The Dan Patrick Show from 7:00 AM until 10:00 AM, followed byThe Herd with Colin Cowherd from 10:00 AM until 1:00 PM. Afternoon and evening programming featuresThe Doug Gottlieb Show from 1:00 PM until 4:00 PM, andThe Odd Couple withChris Broussard andRob Parker from 5:00 PM until 8:00 PM.