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| Broadcast area | Amarillo, Texas |
|---|---|
| Frequency | 98.7MHz |
| Branding | 98.7 The Bomb |
| Programming | |
| Format | Classic hits |
| Affiliations | Compass Media Networks |
| Ownership | |
| Owner |
|
| KATP,KIXZ,KMXJ-FM,KXSS-FM | |
| History | |
First air date | 1979 (as KYTX-FM) |
Former call signs | KYTX-FM (1979–1983) KMML (1983–1993) KQAC (1993–1997) KNSY (1997–1999) |
Call sign meaning | KPoweRFM (former branding) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 9307 |
| Class | C1 |
| ERP | 100,000watts |
| HAAT | 143 meters |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | 987thebomb.com |
KPRF (98.7FM, "The Bomb") is a commercialclassic hitsradio station located inAmarillo, Texas. Its studios are located on Southwest 34th Avenue in Southwest Amarillo, and its transmitter tower is based west of the city in unincorporated Potter County, a mile west ofCadillac Ranch.
This station used to be longtimeTop 40/CHR station under the moniker as"Power 98.7 FM". KPRF's format change took effect March 2007.
On June 28, 2017, KPRF dropped the "Jack FM" format and beganstunting with a unique format, playing a variety of songs entitled "Pay It and Play It" (claiming listeners could pay to request the songs played, yet intentionally never giving the number to call and request.)[2] On June 29, 2017, KPRF ended stunting and launched a classic rock format, branded as "Lonestar 98.7".[3][4] On August 29, 2019, KPRF rebranded as "Thunder 98.7".[5]
On March 31, 2021, KPRF flipped to classic hits, branded as "98.7 The Bomb".[6]
35°11′02″N101°58′12″W / 35.184°N 101.970°W /35.184; -101.970
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