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| Broadcast area | |
| Frequency | 680kHz |
| Branding | Country Legends KKYX 680 AM & 104.9 FM |
| Programming | |
| Format | Classic country |
| Affiliations | San Antonio Missions |
| Ownership | |
| Owner |
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| History | |
First air date | Fall 1926; 99 years ago (1926) |
Former call signs |
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| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 48723 |
| Class | B |
| Power | 50,000 watts days 10,000 watts nights |
Transmitter coordinates | 29°30′03″N98°49′54″W / 29.50083°N 98.83167°W /29.50083; -98.83167 |
| Translator | 104.9 K285EU (Mendoza) |
| Repeater | 100.3 KCYY-HD2 (San Antonio) |
| Links | |
Public license information | |
| Webcast | Listen live Listen live (via Audacy) |
| Website | www |
KKYX (680kHz) is acommercialAMradio stationlicensed toSan Antonio,Texas. It broadcasts aclassic countryformat and is owned by theCox Media Group. It focuses on country hits of the 1950s through the 1990s. It also carriesplay-by-play of theSan Antonio Missions of theTexas League (Minor League Baseball). Thestudios are on Data Point Drive in Northwest San Antonio near theSouth Texas Medical Center.
By day, KKYX transmits 50,000wattsnon-directional. As680 AM is aclear channel frequency, to protect other stations from interference, KKYX reduces power at night to 10,000 watts. After sunset, it uses adirectional antenna with a four-tower array. Thetransmitter site is off FM471 inMedina County, about 10 miles west of Downtown San Antonio.[2] Programming is also heard on 250-wattFM translator K285EU at 104.9MHz inMendoza.[3]
The stationsigned on the air in the fall of 1926.[4] It had the sequentially assignedcall sign KCGM. Initially, it was a 10-watt station and had limited programming. By early December the schedule was reported to be "Daily except Sunday: 10:15 a.m weather forecast; 10:30-11:30 a.m. request music; 12:30 road information followed by music; 6:30-7:30 p.m. request music".[5]
During this time the local Chamber of Commerce was promoting San Antonio as "America's Playground" for conventions and tourists.[6] Aligning the station with this promotion, in December 1926 station owner Robert Bridge arranged for the call sign to be changed to KTAP, standing for the slogan "Kum to America's Playground".[7][8]
The station's later call signs were KABC, KGBS and KENS, followed in 1962 by KBAT. The current KKYX call sign was adopted on September 4, 1972, and the station has had a country music format ever since. It became a major outlet for country artists from much ofSouth Texas. During the 1970s and early 1980s, KKYX was ranked one of the top ten country music radio stations in the United States.[9]
Former KKYX morning personality Jerry King is a member of the Country DJ Hall Of Fame. King retired from KKYX in 2018 after a 53-year radio career. Of those 53 years, he worked for KKYX for 43 years.
KKYX has a fairly large coverage area, covering a large area of southern Texas, including the entire San Antonio andAustin radio markets, along with areas aroundVictoria, Texas. Grade B coverage can be received in theCorpus Christi andHouston areas. About 100 counties were claimed to be part of the KKYX listening area.[10]
| Call sign | Frequency | City of license | FID | ERP (W) | HAAT | Class | Transmitter coordinates | FCC info |
|---|---|---|---|---|---|---|---|---|
| K285EU | 104.9 FM | Mendoza, Texas | 87144 | 250 | 61 m (200 ft) | D | 29°30′52″N98°34′7″W / 29.51444°N 98.56861°W /29.51444; -98.56861 | LMS |