| Relays digital subchannel ofKYMT, Las Vegas | |
|---|---|
 | |
| Broadcast area | Las Vegas, Nevada |
| Frequency | 103.9MHz |
| Branding | Real 103.9 |
| Programming | |
| Format | Urban contemporary |
| Affiliations | Premiere Networks United Stations Radio Networks KSNV (traffic updates) |
| Ownership | |
| Owner | Advance Ministries of Lake Havasu |
| Operator | iHeartMedia |
| KSNE-FM,KWNR,KYMT | |
| History | |
First air date | August 29, 2015 |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 1686504 |
| Class | D |
| ERP | 250watts |
| HAAT | 308 meters |
Transmitter coordinates | 36°08′51″N115°09′20″W / 36.1474°N 115.1555°W /36.1474; -115.1555 |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | real1039.iheart.com |
K280DD (103.9FM,Real 103.9) is an FM translator station licensed to coverLas Vegas, Nevada. It rebroadcasts anurban contemporaryformat from the HD2 subchannel ofKYMT. The station, which was launched on September 4, 2015,[2] is owned by Advance Ministries of Lake Havasu and operated byiHeartMedia. It specializes in current-basedHip-Hop and R&B hits, marking the first time since 2001 that the Las Vegas radio market had a Mainstream Urban outlet sinceKVEG shifted to Rhythmic Top 40 in 2002, and for whom they are targeting.[3] On the same day it launched, rivalCBS Radio flipped the FM portion of News/TalkKXNT-FM to Rhythmic Hot AC as "Q100.5" to serve as a flanker for sister stationKLUC, whom "Real 103.9" is also targeting.[4] By March 2019, "Real 103.9" began transitioning to a Rhythmic contemporary direction due to its focus on hit-driven Hip-Hop currents.
The station transmits from atopThe Strat casino, along theLas Vegas Strip.
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