According to Hanžeković, "Jutarnji list should be conceptually a newspaper of liberal and social-democratic orientation, with emphasis on accuracy and relevance."[2]
Jutarnji list was launched in April 1998,[5] becoming the first successfulCroatian daily newspaper to appear since the 1950s.[6] It was named after theJutarnji list [hr] Zagreb daily that used to circulate from 1912 until 1941. The newspaper is part ofHanza Media media group.
In 2003,Jutarnji list launched a comprehensive Sunday edition,Nedjeljni Jutarnji. On 19 February 2005,Jutarnji list published an exhaustive biography ofAnte Gotovina.[a]
The paper quickly took the majority of the Croatian media market and became one of the most-read newspapers in that country. In the first five years, it sold more than 214 million copies.[6] During the actual economic crisis, the number of sold copies diminished from about 80,000 in 2007 to 52,763 in 2013.[6][8] The crisis hit in the same manner as other daily newspapers in Croatia.[9] The circulation ofJutarnji list was 66,000 copies in October 2014.[10]
In February 2008,Jutarnji list was involved in a scandal when it published an interview[11][12] with what was thought to be Prime Minister of CroatiaIvo Sanader. The reporter contacted then-23-year-old Viktor Zahtila by e-mail and SMS, whom he assumed to be the prime minister.[13] Zahtila replied via e-mail[14] and did not state that he was Ivo Sanader.
Sinovčić, Dean; Ožegović, Nina (19 June 2007)."Novi val hrvatskih novina" [New wave of Croatian newspapers].Nacional (in Croatian). Archived fromthe original on 13 June 2011. Retrieved10 July 2012.