TheDoris Day recording was released byColumbia Records as catalog number 38188. In September 1948 the single peaked at no. 2 onBillboard's Retail Record Sales chart during a 21-week run.[3]
TheTony Martin recording was released byRCA Victor Records as catalog number 20-2862. The recording spent 13 weeks on theBillboard chart, peaking at position no. 11.[3]
TheDick Haymes recording was released byDecca Records as catalog number 23826. The recording spent 18 weeks on theBillboard chart, peaking at position no. 9.[3]
TheGordon MacRae recording was released byCapitol Records as catalog number 15072. The recording spent 17 weeks on theBillboard chart, peaking at position no. 9.[3]
In 1949, the song was featured on a selection of songs from the filmIt's Magic (the UK title forRomance on the High Seas) recorded by Peter Yorke and his Concert Orchestra, with vocals bySteve Conway, and issued byColumbia.[5] The same year, a version of the song byGeraldo and his Orchestra, with vocals byDenny Vaughan, was released byParlophone.[6]
Beverly Kenney recorded the song in 1958 for her albumBeverly Kenney Sings for Playboys.[7]
Shirley Bassey recorded the song in 1963 for her EPIn Other Words....[10]
In 2010, Australian singerMelinda Schneider recorded the song for her Doris Day tribute albumMelinda Does Doris.[11]
Barbara Lewis recorded the song in 1965, and it was included in her album of the same name.[12]
In 1962,The Platters, withSonny Turner singing lead, released it as a single. It reached 95 on theBillboard chart.[13] It was also featured on their 1961 albumSong for the Lonely.[14]
It's also the title cut of the 2013 albumIt's Magic - The songs of Sammy Cahn recorded bySteve Tyrell[16], featuring a saxophone solo byDavid Mann.
To celebrate the one hundredth birthday of Sammy Cahn, a 2013 album was released featuring an ensemble of vocalists and jazz combo for the CD,It's Magic.[17]
Frank Sinatra has at least one well-known version of the song recorded.[18]
Eric Dolphy recorded an instrumental version of the song in December 1960,[19] for his albumFar Cry which was released in 1962.
As it was part of the Warner studio music catalog,Bugs Bunny parodied the song in the 1951Looney Tunes cartoonRabbit Every Monday, with several verses beginning with "Carrots are divine...You get a dozen for a dime. It's magic." In his 1953Warner BrotherscartoonRobot Rabbit, Bugs reprised this parody with a shorter version. In a later short, 1963'sTransylvania 6-5000, Bugs hums/sings the melody, inserting magic words that he acquired from a book and unknowingly causing troublesome transformations in the short's antagonist,Count Bloodcount.
The 1967 motion pictureThe Cool Ones featuredMrs. Miller doing a rock-flavored version of the song.
^Andrews, Frank; Hayes, Jim; Smith, Michael (2010).Columbia Graphophone Company Ltd., 'DB' prefixed catalogue series. and 'LB' clef series. of 10 inch 78 rpm records.City Of London Phonograph and Gramophone Society.