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Honda Taiwan

From Wikipedia, the free encyclopedia
Taiwanese auto company
Honda Taiwan Co., Ltd.
Company typeSubsidiary
Honda Taiwan
IndustryAutomotive
PredecessorJoint venture withSanyang Motor
Founded8 February 2002; 23 years ago (2002-02-08)
HeadquartersZhongshan,,
Number of locations
2
Area served
Taiwan
BrandsHonda
ParentHonda Motor Co. Ltd.
Websitewww.honda-taiwan.com.tw
Honda Taiwan
Chinese台灣本田股份有限公司
Transcriptions
Standard Mandarin
Hanyu PinyinTáiwān Běntián Gǔfèn Yǒuxiàn Gōngsī
Hakka
RomanizationThòi-vân Pún-thièn Kú-fun Yû-han Kûng-sṳ̂
Southern Min
HokkienPOJTâi-oân Pún-tiân Kó͘-hūn Iú-hān Kong-si

Honda Taiwan Co., Ltd. (Chinese:台灣本田股份有限公司), a wholly owned subsidiary ofHonda Motor Co. Ltd., was established in February 2002 shortly after discontinuing their local partnership withSanyang Motor.[1] It started productions and sales ofCR-V in January 2003 then expanded to include theAccord (November 2003),Civic (2006), andFit (2008). On November 11, 2008 Honda Taiwan celebrated assembling its 100,000th vehicle.[2] In 2009, Honda Taiwan employed 740 people.[3]

The factory of Honda Taiwan Motor Co., Ltd. inPingtung City

Honda products for the Taiwanese market had been assembled and distributed by local motorcycle manufacturerSanyang Industrial Co. for 41 years when the announcement was made. Taiwan was where the first overseas Honda automobiles were built, when theN600 andTN360 began assembly in 1969.[4][5] Honda moved to create its own subsidiary in order to "increase competitiveness" and to "reduce production costs."[6] The fact that Sanyang (under theSYM label) had become a successful motorcycle producer in its own right, often competing directly with Honda products, may also have had something to do with the decision.[6] In 2001, their last full year with Sanyang as a distributor, Honda held only a 1.5% market share in Taiwan. In 2007, Honda passedFord Lio Ho to gain fourth place in the Taiwanese automobile market[7] and for the first six months of 2010, Honda's market share had gone up to 8.3% with the fourth place consolidated.[8]

Facilities

[edit]

Pingtung City manufacturing plant producesHonda CR-V,Honda HR-V, andHonda Fit.

Hsinchu was former location of plant that manufactured both the Accord and Fit.

References

[edit]
  1. ^"Honda to Begin Local Production in Taiwan" (Press release). Honda Motor Co., Ltd. 2002-07-10. Archived fromthe original on 2010-03-14. Retrieved2010-03-29.
  2. ^"生產中心" [Production Center]. Honda Taiwan Co. Ltd. Archived fromthe original on 2008-01-04. Retrieved2010-12-13.
  3. ^Honda Annual Report 2009: Corporate Information(PDF),Honda Motor Co. Ltd., p. 82, retrieved2010-12-13
  4. ^"SYM History". Sanyang Industrial Co. Ltd. Archived fromthe original on 2013-03-11. Retrieved2010-12-13.
  5. ^Honda Annual Report 2009, p. 85
  6. ^abChen, Kevin (January 11, 2002)."Honda to sever ties with Sanyang".Taipei Times. p. 18. Retrieved2010-12-13.
  7. ^Liang, Quincy (April 6, 2010)."Global Automobile Market Shows Signs of Recovery in 2010". China Economic News Service (CENS). Archived fromthe original on July 24, 2011. Retrieved2010-12-13.{{cite journal}}:Cite journal requires|journal= (help)
  8. ^Liang, Quincy (September 8, 2010)."New-car Sales in Taiwan Up 3.8% YoY in Aug". China Economic News Service (CENS). Archived fromthe original on July 24, 2011. Retrieved2010-12-13.{{cite journal}}:Cite journal requires|journal= (help)

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