| Founded | Rongcheng,Shandong, China, 2000; 26 years ago (2000)[1] |
|---|---|
| Headquarters | Beijing, China[2] |
Area served | China |
Key people | Richard Zhang (Vice President)[3] |
| Products | SUVs,sedans[3] |
| Owner | Zhāng Xiùgēn (张秀根)[3] |
| Website | Hawtai Motor |
| Hawtai | |||||||
|---|---|---|---|---|---|---|---|
| Simplified Chinese | 华泰 | ||||||
| Traditional Chinese | 華泰 | ||||||
| |||||||
Hawtai Motor Group[4] is a Chinese automotive manufacturing company headquartered inBeijing,[5] with production facilities inOrdos,Inner Mongolia, andRongcheng, Shandong. Selling cars and SUVs under the Hawtai brand, from 2002 to 2010 the company had ajoint venture or other form of legal cooperation withHyundai Motors that manufactured Hyundai-brand passenger cars for the mainland China market; Hawtai continues to use some Hyundai technology today.[6]
As of late 2010, its production capacity was reported to be 350,000 units/year.[citation needed] What distinguishes Hawtai from rival private Chinese automakers is its diesel engine production ability. Billing itself as a clean vehicle brand, Hawtai also is a supplier to theChinese State.[7]
Although correctlyromanized as Huátài inpinyin, and previously romanized as Huatai in branding, Hawtai is now the preferred way to spell the name of this Chinese automaker with theLatin alphabet.[8]
Founded in 2000,[1] Hawtai Motor Group is, as of May 2011, owned by Zhang Xiugen, a Chinese entrepreneur.[3] Initially producing an SUV,[7] a 2002[1] cooperation with Hyundai allowed it to manufacture Hyundai-branded SUVs starting in 2003,[7] which it also started selling under its own name in 2004.[9] Only the engines may have differentiated these Hawtai-branded offerings.[citation needed] The company addedsedans to its product line in 2010, and these are probably the first vehicles it both designed and manufactured.[citation needed]
Although it was never consummated, in early May 2011, Hawtai agreed to provide EUR 150 million toSpyker Cars, the then-current owner of Saab, in exchange for Chinese manufacturing rights to the newSaab 9-3 and a 30% ownership of this Swedish vehicle maker.[10] The deal quickly fell through.[11]
Hawtai appears eager to absorb foreign technology, and the company has sought such transfers repeatedly in the process gaining access to diesel engine[12] andvehicle platform technologies. Around the time of the 2009Chrysler Chapter 11 reorganization, this American automaker discussed the possibility of an asset sale with Hawtai.[13]
In the early 2000s, Hawtai purchased technology from Hyundai Motors including some used in thefirst generation Santa Fe.[6] The company sells a Hawtai-branded version of this small SUV[14] as well as one of theHyundai Terracan.[15]c. 2010, both models used the same names as their Hyundai-branded counterparts, but by 2014 the Hawtai Santa Fe was being referred to as a Hawtai C9.[16] The company does not appear reluctant to divulge the source of the intellectual property that appears in these vehicles; it refers to the C9 as a "Korean classic".[16]
Hawtai utilizes engine technologies that were developed by other companies including some created by Italian diesel engine expertsVM Motori.[12]
In 2002, Hawtai began a licensing deal,[12] partnership, orjoint venture with Hyundai motors, but, as of late 2010, this has ceased.[6] Hawtai continued to be referred to as a Hyundai partner as late as 2011, however.[17] Regardless of the specific legal nature of the project, the Hyundai-Hawtai cooperation produced Chinese-market versions of several Hyundai models: theHyundai Matrix,[5] apeople carrier, theHyundai Santa Fe,[18] and theHyundai Terracan.[18] The Santa Fe was the fifth most-purchased SUV in China in 2010,[19] and at least some Hawtai versions of the car may differ significantly from those sold in other markets.[20] Both Hyundai SUVs have experienced continued popularity in China.[citation needed] Hawtai's newest SUV, the B35 Bolgheri (Baolige in Chinese) utilizes Hyundaiplatform technology.[21]
Between 2011[22] and 2012,[23] a tie-up between MalaysianProton and Hawtai was touted. This as-yet-incomplete deal may have originated at anASEAN-sponsored business conference.
Hawtai currently produces the following vehicles:[24]
EV:
ICE:
Discontinued:
Some Hawtai models useSAIC Motor engines,[20] but other powerplants are said to be Hawtai's own using technology purchased from Italian diesel expertsVM Motori.[21] The company states that the design of these engines, made at its Inner Mongolia site, has been modified in-house.[26]
Hawtai has passenger car production facilities inOrdos,Inner Mongolia,[27] andRongcheng, Shandong.[1] The latter site has a 150,000 vehicles per year production capacity.[7] The Inner Mongolia site has a production capacity of 300,000 units/year, manufactures moderndiesel engines, and may have been under construction as of February 2010.[citation needed] Such production capacity figures may consider whole vehicles and engines as discrete. This facility producestransmissions as well as engines.[7] Hawtai claims production capacity figures for this location of one million engines, 500,000 whole vehicles, and the same number of transmissions.[7]
The company claims a bus production facility inYanbian was established in 2002.[7]
A former process technology/engine localization office inBeijing may be a site for R&D efforts.[citation needed]
A total of 28,812 Hawtai passenger cars were sold in China in 2013, making it the 50th largest-selling car brand in the country in that year (and the 30th largest-selling Chinese brand).[28]
The company has exported toAngola, southeast Asia, and one or more of theCIS nations, a grouping of former Soviet Bloc states.[7] Hawtai has contacted at least one Russian automotive assembler,Derways, in an attempt to startCKD sales, and it has also explored the possibility of auto assembly at a soon-to-be-operational free trade zone in Valencia, Spain, signing anMoU with a Spanish mayor.[29]