Guarujá (/ɡwɑːrʊˈʒɑː/;Portuguese pronunciation:[ɡwaɾuˈʒa]) is a municipality in theSão Paulo state ofBrazil. It is part of the Metropolitan Region of theBaixada Santista.[3] The population is 311,116 (2022 preliminary census count) in an area of 143.58 km2 (55.44 sq mi).[4] This place name comes from theTupi language, and means "narrow path". The population is highly urbanized, forms a 2nd urban core and beachfront island across the river fromSão Vicente Island, the island (Ilha de Santo Amaro) is coterminous with the municipality, with exception of small offshore isles like Ilha dos Arvoredos.
Although it is common to use the definite article before the name of the city, this usage is not correct. Therefore, one should say "Tenho casa em Guarujá" and not "Tenho casa no Guarujá".[5]
Guarujá is located on the Santo Amaro Island, situated on the shore of São Paulo. Its main economic sources are seasonaltourism andport related activities.
Guarujá is a popular weekend destination for families fromSão Paulo, who can get there driving in less than one hour (through theImigrantes highway). Traffic gets heavy during the evening on the holidays.
A nickname for the city is "The Pearl of the Atlantic".
In total, Guarujá has 27 beaches, with the most famous including Guaiúba, Tombo, Astúrias, Pitangueiras, Enseada, Pernambuco, Perequê, São Pedro, Tijucopava, Iporanga, Praia Branca and Praia Preta.
Guarujá, its history, infrastructure and proximity to the country's most populous city, provides strong attractive real estate and tourism. Much of the region on the coast, the beaches near the center (mainly Asturias Pitangueiras, Enseada, and Tombo) are taken by buildings devoted to the seasonal population, who arrives mostly in summer. Tourism, therefore, is the most important component that moves the economy.
The other part, relevant and non-seasonal, comes from the port (left bank of the Port of Santos) and related activities, such as transportation. Due to its proximity to Cubatão (largest industrial district in the country) and ports, there is also interest in industrial occupation in the region, started in 1976 by Dow Chemical, still the only major industry to occupy the region.
According to the IBGE of 2006 the production of wealth in the service area in the city, added that year, US$1.820 billion, equivalent to 0.14% in participation in the Brazilian GDP.
Charles Oliveira, the former UFC lightweight champion, was born and raised in Guarujá. He proudly represents Guarujá and is known for his charitable contributions to the community, especially during the COVID-19 pandemic.