Geprek Bensu is an Indonesia-based fast food restaurant chain primarily servingayam geprek. As of December 2018, the chain had 110 franchises in Indonesia, employing an estimated 3,500 people.[1] The chain also operates inHong Kong andMalaysia,[2] and plans to expand toTaiwan andthe Netherlands.[3]
The chain is owned by Indonesian actor Ruben Onsu, in his capacity as chief executive officer of PT Onsu Pangan Perkasa (OPP) founded on 17 April 2017.
The chain has been involved in trademark disputes against eateries with the same name. Onsu filed lawsuits against the following people, but in each case his claim was dismissed by the court due tomala fide intent.
Jessy Handalim, owner ofBensu (short forBengkel Susu; the Milk Workshop in English).[4]
Benny Sujono, owner ofI Am Geprek Bensu (a portmanteau of his own name).[5][6] It has been alleged that Onsu planted a subordinate in anI Am Geprek Bensu location to obtain their chain's recipe.[7]
Detik.com reported in June 2020 that the chain's logo is based on a free vector image.[8]