 | |
| Genre | Pop |
|---|---|
| Founded | 1952 |
| Founder | Paul Cullen |
| Fate | Defunct |
| Headquarters | Pyrmont, New South Wales, Australia |
| Parent | Warner Music Group |
Festival Records, later known asFestival Mushroom Records, was an Australian recording and publishing company founded inSydney, Australia, in 1952 and operated until 2005.
Festival was a subsidiary ofNews Limited from 1961 to 2005. The company was successful for most of its 50-year life, despite the fact that as much as 90% of its annual profit was regularly siphoned off byRupert Murdoch to subsidise his other media ventures.[1]
Festival was established by one of Australia's first merchant banking companies, Mainguard, founded by entrepreneur and former Australian army officer Paul Cullen.[2] Mainguard had a wide range of investments including one of Australia's first supermarket companies, and a whaling business and also backed famed Australian filmmakerCharles Chauvel.[2]
The origin of Festival was Mainguard's purchase and merging of two smallSydney businesses—a record pressing company, Microgroove Australia, one of the first Australian companies to produce discs in the new vinylmicrogroove record format, and Casper Precision Engineering. After buying the two companies Cullen reincorporated them as Festival Records on 21 October 1952; soon after he appointed popular Sydney bandleaderLes Welch as the label's first artists and repertoire (A&R) manager.[2][3] Another early staff member wasBruce Gyngell, who was later hired to help found Australia's first commercial TV station,TCN-9, in Sydney and was the first person to appear on television in Australia in 1956. The connection between Nine and Festival would reap great benefits for the label in the late 1950s and early 1960s.[2]
Festival was able to gain a foothold in the Australian music market mainly thanks to Welch, who acquired the Australian rights to the epoch-makingBill Haley record "Rock Around the Clock". The single had originally been turned down by the Australian division ofEMI in 1954, when it was first released in the United States, but Welch was able to trump EMI and secure the Australian rights to the recording for Festival in 1955, after the song became a big hit in America and Britain thanks to its inclusion in the filmBlackboard Jungle. "Rock Around the Clock" became the biggest-selling record ever released in Australia up to that time, and it established Festival as a significant emerging player in the popular music market.[2]
When Mainguard began diverting Festival's profits into its other businesses, Welch resigned. He was replaced bydisc jockey and former record store clerk Ken Taylor. Like Welch, Taylor did not like rock 'n' roll, but he was an astute spotter and marketer of new talent. Thanks to Taylor, Festival was the first local label to sign Australian rock 'n' roll acts, including Australia's "Big Three" acts of the 1950s:Johnny O'Keefe and the Dee Jays,Col Joye and the Joy Boys andDig Richards and the R'Jays. Festival's sales trebled, but by this time Mainguard was in serious financial straits and in 1957 Cullen sold Festival to property magnateLJ Hooker.[2]
Hooker was an avid music fan and reportedly took a keen personal interest in the company, even establishing his own boutique imprint label, Rex, named after the Sydney hotel that he owned. During this time, Festival had its first home-grown hit with Johnny O'Keefe's "Wild One" (aka "Real Wild Child"), a song covered in the US by Jerry Allison of the Crickets (as Ivan) in 1958 and also recorded by Jerry Lee Lewis for Sun Records. Both artists had heard O'Keefe perform the song during their 1958 Aussie tour and rush recorded the song on their return to the US. This Festival success was followed by four #1 hits in 1959 for another local act, Col Joye & the Joy Boys. But despite the chart success, Festival continued to lose money due to poor management and a lack of international acts on its roster, and Hooker eventually sold it on toRupert Murdoch'sNews Limited in 1961, shortly after Murdoch's attempt to acquire the Australian division of the AmericanAmpar label.[2]
As with the Bill Haley single, Festival was again saved by a then-unknown American act—in this case,Herb Alpert & the Tijuana Brass, who had been recommended to Festival in 1962 by top Sydney DJBob Rogers. The Tijuana Brass' breakthrough record, "The Lonely Bull" became a worldwide hit and its success in Australia enabled Festival to sign a crucial distribution deal with Alpert's labelA&M Records, who supplied Festival with a stream of top-selling U.S. acts such asthe Carpenters.[2]
Under the astute direction of long-serving company chairman Alan Hely, Festival quickly rose to become one of the top pop labels in Australasia (although the New Zealand operation was a standalone company with differing ownership and management), and through the late 1960s and early 1970s it rivalled and often surpassed the local market leaderEMI. Hely built up a strong roster by cultivating Australian talent and establishing distribution deals with important local independent labels likeSpin Records and Clarion Records in the 1960s andMushroom Records in the 1970s. He also signed crucial distribution deals with major overseas labels likeIsland Records,Chrysalis Records,Arista Records andA&M Records which gave Festival exclusive Australian rights to a steady stream of international hit albums and singles.[2]
Festivalplayed a major role in theAustralian pop scene of the mid-to-late 1960s, and it competed strongly with its overseas-owned rivalsEMI,CBS andRCA. Festival recorded or distributed some of the most popular Australian acts of the decade, including country music star Reg Lindsay. Lindsay received citations and awards from Festival management and the Australian Record Industry in the 1960s and 1970s for outstanding record sales and his promotion of country music nationally and internationally]the Delltones,Warren Williams,Billy Thorpe,the Bee Gees,Ray Brown & the Whispers, Tony Worsley & the Fabulous Blue Jays,Jimmy Little,Noeleen Batley,Mike Furber,Olivia Newton-John,the Dave Miller Set,Johnny Young,Jamie Redfern,Wild Cherries andJeff St John.[2]
An important factor in the company's success during the pop boom of the 1960s was the pressing and distribution deals it made with the many small independent pop labels that emerged in this period. Notable among these were theSunshine Records andKommotion Records labels established byIvan Dayman in 1964, Martin Clarke'sPerth based Clarion Records and the Sydney-based pop labelSpin Records, a partnership between publisherClyde Packer and promoterHarry M Miller.[2]
A large proportion of the recordings released on Sunshine, Kommmotion and Spin were overseen by producerPat Aulton, who became one of Festival's house producers from 1966 until the early 1970s. Aulton was probably responsible for more Australian-made hits than any other record producer of his era. Aulton began his career as a singer in theAdelaide bandthe Clefs, then became an A&R manager for the Sunshine label, where he produced many of that label's releases, including hits byNormie Rowe. When Dayman's mini-empire collapsed in 1966, Aulton discovered that he had unwittingly been named as a partner in the record label and this made him liable for its debts. As a result, he had most of his assets seized by creditors. He was rescued by Festival MD Fred Marks, who offered him a job as a house producer for Festival, overseeing all the pop side of the company's business. Aulton supervised the installation of Festival's new 4-track studio at Pyrmont later that year and he oversaw most of the company's pop/rock output between 1967 and 1970, including producing an album and an Australian hit single for American singer-songwriterNeil Sedaka.[2]
In January 1971, Festival established a new progressive music label,[4] Infinity Records (not related to the U.S.MCA affiliated label of the same name, seeInfinity Records.) Early Infinity releases includedKahvas Jute,Billy Thorpe & the Aztecs and Blackfeather. Infinity's biggest successes were Sydney bandSherbet, who became the most popular and successful local band of the early Seventies and one of the most successful Australian groups of all time, and singer-songwriterRichard Clapton; both acts were produced byRichard Batchens, who succeededPat Aulton as Festival's main house producer. In 1979 Mark Moffatt replaced Batchens as house producer, bringing much of the Mushroom recording in house.
Another notable success for Festival in this period wasSister Janet Mead. The Adelaide-based nun was an experienced music teacher who had been using pop music in religious ceremonies to involve young people and had provided music for "rock Mass" events. In 1973 Mead came to Sydney to record with Festival house producer Martin Erdman and one of the tracks from that session, a rock arrangement of "The Lord's Prayer", was released as the B-side of her first single. After being picked up by radio it became one of the surprise hits of the year, reaching #3 on the Australian Singles Chart (Kent Music Report) in 1974.[5] It was also a huge success in America, reaching No. 4 on theBillboard Hot 100, becoming the first Australian recording to sell over one million copies in the United States,[6] earning a Gold Award for Sister Janet Mead and Martin Erdman. It also earned aGrammy Award nomination and Golden Gospel Award[7] in 2004.[8]
Although the American-owned companiesWarner Music Group andCBS considerably expanded their local presence and market share during this period, Festival enjoyed continuing success during the late 1970s and mid to late 1980s under the helm of managing director Jim White, and also thanks in part to its alliance with theMelbourne basedMushroom Records label and the Sydney-basedRegular Records label, whose roster included top selling bands such asIcehouse,Mental As Anything andthe Cockroaches (which later evolved into the hugely successful children's actThe Wiggles). Both Mushroom and Regular recorded much of the best new Australian music of the time.
In the late 1980s change swept through the music industry and vinyl was rapidly supplanted by the newcompact disc format which Festival embraced. However it started to lose manufacturing revenue at this point because of how predominant its vinyl and cassette pressing business was and because of the lack of CD manufacturing facilities for Festival, whose revenue was also dented by the loss of many of the successful independent overseas labels it had formerly distributed, notablyIsland Records,A&M andChrysalis; some deals ended due to overseas labels opening local branches, while others were lost when these former independents (e.g. Virgin, Charisma) were taken over by major labels likePolyGram, BMG (Bertelsmann Music Group),Sony Music,Warner Music Group (which would absorb Festival), andEMI. The loss of these overseas labels took a sizeable chunk out of Festival's profits, a problem compounded by Murdoch's persistent siphoning-off of Festival's profits, leaving it without the cash reserves it needed to invest in new plant, new acts and new labels.
In 1995, Alan Hely was nearing retirement, but he agreed to stay on to tutor Rupert Murdoch's younger son,James, who, to the surprise of many in the industry, was appointed as Festival's chairman despite then being only 23 and with no significant business experience. James Murdoch had a reputation as the Murdoch family rebel; he bleached his hair and for some time sported an eyebrow stud and, to his family's dismay,[citation needed] he had just dropped out ofHarvard University to set up a hip-hop label,Rawkus Records, which for a time was the United States' premier hip-hop label, boastingMos Def,Company Flow and others.
Hely stayed on for some time after the appointment, but he resigned earlier than he had planned after disagreements with Murdoch; MD Bill Eeg took the reins for a short period before but resigned after the appointment ofRoger Grierson, a one-time member of Sydney '80s new wave bandthe Thought Criminals and a former manager ofNick Cave.
In 1997, Grierson set about rebuilding Festival's profile, negotiating new licensing/distribution/promotion deals with a group of prestige Australian independent labels including W.Minc,Half a Cow, Reliant Records,Global Records, andPsy-Harmonics as well as international licences includingTVT Records,Walt Disney Records/Hollywood Records/Mammoth Records,Chris Blackwell'sPalm Pictures,V2 Records and later on prestigious Australian labelAlbert Productions, the home ofAC/DC
Under Grierson and Murdoch's management, Festival bought outMichael Gudinski's controlling 51% share ofMushroom Records in 1999. The two companies were then merged and renamed Festival Mushroom Records (FMR).
Several notable industry figures were hired as executives, including Jeremy Fabinyi (former artist manager and ex-head of AMCOS), Paul Dickson, former head of Polygram Australia, respected musician Mark Callaghan (ex-Riptides,GANGgajang) and industry veteran and formerLarrikin Records bossWarren Fahey. The company also established an online music site, Whammo, which offered online CD sales as well as hosting an online version ofIan McFarlane'sEncyclopedia of Australian Rock and Pop. The company had #1 records withMotor Ace, 28 Days, George,Amiel,Kylie Minogue and others under licence and distribution arrangements includingMoby,Madonna,Britney Spears andMichael Crawford. They also had the highest selling album of 2002 with the soundtrack toBaz Luhrmann'sMoulin Rouge. "Addicted to Bass" went to #2 in the UK charts and the band had top ten records in Japan through a licence arrangement withSony Music Japan. In 2002, FMR had more #1 singles and more #1 albums than any other company.
In 2000, James Murdoch was appointed to headStar TV and moved toHong Kong.
Festival celebrated its fiftieth anniversary in 2002 with a major museum exhibition and a series of commemorative CDs. News Ltd poured millions into Festival in the decade between 1995 and 2005; James Murdoch reportedly spent A$10 million on artists and repertoire. The company won both the Song of the Year and Songwriter of the YearARIAaward in 2004 withPowderfinger andAmiel.
Despite these successes, revenues continued to fall and by 2006 the company was in dire financial straits. In October, FMR announced that its recorded music assets had been sold toWarner Music Australia.[9] Festival Mushroom's offices in five cities were closed and 43 of the company's 54 remaining staff were retrenched, with eleven senior management, promotions and marketing staff moved into positions at Warner.
The combined Festival Mushroom Records–Warner Bros. Records recording archive contains a large proportion of the most important Australian pop and rock music of the late 20th century, and the collection is said to contain more than 20,000 master tapes, including music byJohnny O'Keefe,the Bee Gees,Peter Allen,Sherbet,Olivia Newton-John,Timbaland,Nelly Furtado,Madonna,Mika andKylie Minogue.[3]
Another major FMR asset, Festival Studios, was acquired by ex-Festival Studios engineer Tom Misner, who acquiredStudios 301 the same year. Similarly, Festival Music Publishing, was acquired in November 2005 byMichael Gudinski's Mushroom Publishing, for an undisclosed sum.[10]
In 2015, the Festival Records label was revived with the first album100 Greatest Australian Singles of the 60s.
